Young Mie Kim
Biographic Data
| ID | 3979231 |
|---|---|
| NAME | Young Mie Kim |
| GIVEN NAMES | Young Mie |
| FAMILY NAME | Kim |
| SIGNATURE | KIM Y M |
| AFFILIATIONS | University of Wisconsin–Madison |
| ORCID | 0000-0001-6068-9274 |
| VERIFIED | Yes |
| TOTAL WORKS | 17 |
| TOTAL CITATIONS | 196 |
| AUTHOR COUNT | 17 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2005 |
| LATEST PUBLICATION YEAR | 2024 |
| H-INDEX | 5 |
User-Centric Behavioral Tracking: Lessons from Three Case Studies with Do-It-Yourself Computational Pipelines
User-centric behavioral tracking, a cutting-edge computational social science tool, holds tremendous promise for advertising research. The article introduces the technique and presents three do-it-yourself (DIY) case studies in which researchers develop tracking applications and platforms, build infrastructures that host participants, maintain computational pipelines logging user behavior and content exposure, and manage logistical “ins and outs”…
Like-minded sources on Facebook are prevalent but not polarizing
Many critics raise concerns about the prevalence of ‘echo chambers’ on social media and their potential role in increasing political polarization. However, the lack of available data and the challenges of conducting large-scale field experiments have made it difficult to assess the scope of the problem 1,2 . Here we present data from 2020 for the entire population of active adult Facebook users in the USA showing that content from ‘like-minded’ s…
Asymmetric ideological segregation in exposure to political news on Facebook
Does Facebook enable ideological segregation in political news consumption? We analyzed exposure to news during the US 2020 election using aggregated data for 208 million US Facebook users. We compared the inventory of all political news that users could have seen in their feeds with the information that they saw (after algorithmic curation) and the information with which they engaged. We show that (i) ideological segregation is high and increase…
How do social media feed algorithms affect attitudes and behavior in an election campaign?
We investigated the effects of Facebook’s and Instagram’s feed algorithms during the 2020 US election. We assigned a sample of consenting users to reverse-chronologically-ordered feeds instead of the default algorithms. Moving users out of algorithmic feeds substantially decreased the time they spent on the platforms and their activity. The chronological feed also affected exposure to content: The amount of political and untrustworthy content the…
The Stealth Media? Groups and Targets behind Divisive Issue Campaigns on Facebook
In light of the foreign interference in the 2016 U.S. elections, the present research asks the question of whether the digital media has become the stealth media for anonymous political campaigns. By utilizing a user-based, real-time, digital ad tracking tool, the present research reverse engineers and tracks the groups (Study 1) and the targets (Study 2) of divisive issue campaigns based on 5 million paid ads on Facebook exposed to 9,519 individ…
Equalization or normalization? Voter–candidate engagement on Twitter in the 2010 U.S. midterm elections
This study assesses the engagement between voters and political candidates on Twitter and examines its relationship with offline electoral factors such as campaign finances and election outcomes. An analysis of more than 5 million tweets from 302 candidates and their followers in the 2010 U.S. midterm elections reveals that there are large disparities in voter–candidate engagement across the candidates. The prominent candidates from bigger races …
Algorithmic Opportunity: Digital Advertising and Inequality in Political Involvement
Contemporary digital advertising operates through algorithms – a data-driven logic created by the constant loop between a voter’s voluntary choices and campaigns’ strategic feedback on these choices. By paying attention to the logic of digital advertising, I discuss how digital advertising algorithms adjudicate consequential decisions that broadly affect political involvement. I argue digital advertising limits algorithmic opportunity to access a…
When women attack: Sex scandals, gender stereotypes, and candidate evaluations
The common assumption that female candidates on the campaign trail should not go on the attack, because such tactics contradict gender stereotypes, has not received consistent support. We argue that in some circumstances gender stereotypes will favor female politicians going negative. To test this proposition, this study examines how gender cues affect voter reactions to negative ads in the context of a political sex scandal, a context that shoul…
The DC factor? Advocacy groups in the news
This study examines dynamics among organized interests’ characteristics, the organizations’ strategic activities, and news coverage of organizations’ activities by incorporating theoretical perspectives from group politics and journalism. To examine the relationship among groups’ characteristics, strategic efforts, and news coverage (visibility and prominence), the study combines three large data sets: group profile data (208 US organizations bas…
Choosing the Right Media for Mobilization: Issue Advocacy Groups' Media Niches in the Competitive Media Environment
Issue advocacy groups play a central role in today's political system, and the choices they make concerning media and communication have lately been a scholarly concern. This study investigates how issue advocacy groups choose media and communication technologies from the perspective of uses and gratifications approach and the niche theory. Drawing upon a national telephone survey of 209 randomly chosen advocacy groups in the United States, the f…
On-line and Memory-based: Revisiting the Relationship Between Candidate Evaluation Processing Models
The Shifting Sands of Citizenship: Toward a Model of the Citizenry in Life Politics
Identifying the emerging trends in contemporary politics as life politics, this article revisits the notion of issue publics (an auxiliary concept developed to explain variability in attitudes and behavior within the public) and extends its theoretical concept in the context of life politics (a term relating to the choices people make every day and the politics of personal interests). It argues that publics consist of pluralistic groups of people…
Communication, Consumers, and Citizens: Revisiting the Politics of Consumption
The year 2011 was defined by the intersection of politics and economics: the Wisconsin protests, the Occupy Movement, anti-austerity demonstrations, the Buffett Rule, and so on. These events drew attention to the role of politics in the erosion of labor power, the rise of inequality, and the excesses of overconsumption. Moving beyond periodic and dutiful action directed at an increasingly unresponsive government, citizens tested the boundaries of…
Issue Publics in the New Information Environment: Selectivity, Domain Specificity, and Extremity
The present research revisits citizen competence in the changing political and information environment, considering citizens as pluralistic issue publics. Using 2000 and 2004 American National Election Study data, Study 1 explores the conceptual premises of issue publics and the impact of the Web on domain-specific knowledge and extremity. Study 2 uses a unique data set combining an innovative direct measure of users' Web behavior records with su…
Just Laugh! You Dont Need to Remember: The Effects of Entertainment Media on Political Information Acquisition and Information Processing in Political Judgment
This study investigates whether the entertainment media produce different patterns of political information acquisition and information processing (i.e., online- vs. memory-based information processing) in making political judgments (i.e., evaluation of a political actor) compared to the news media. Using an adult sample (aged 18–64 years), the study adopts an experimental design using the collections of real news and entertainment programs (The …
Priming Effects in Complex Information Environments: Reassessing the Impact of News Discourse on Presidential Approval
This paper revisits the original psychological literature on priming in order to assess new possibilities for research on priming effects stimulated by news discourse. We detail some important theoretical limitations of existing priming research; propose a method for studying the dynamics of priming effects in real-world, complex information environments; and illustrate the usefulness of this approach with a case study of opinion change during th…
Use and Disuse of Contextual Primes in Dynamic News Environments
This study reexamines the news priming effects of the 1991 Persian Gulf War. Suggesting an alternative approach to those used in previous studies, this study assesses individuals' use and disuse of a contextual prime (i.e., the air war) in dynamic news environments. With a short-term, quasi-experimental approach considering the air war as a prime stimulus, a path analysis suggests robust evidence of the short-term accessibility effects of priming…
Priming Effects in Complex Information Environments: Reassessing the Impact of News Discourse on Presidential Approval
This paper revisits the original psychological literature on priming in order to assess new possibilities for research on priming effects stimulated by news discourse. We detail some important theoretical limitations of existing priming research; propose a method for studying the dynamics of priming effects in real-world, complex information environments; and illustrate the usefulness of this approach with a case study of opinion change during th…
The Stealth Media? Groups and Targets behind Divisive Issue Campaigns on Facebook
In light of the foreign interference in the 2016 U.S. elections, the present research asks the question of whether the digital media has become the stealth media for anonymous political campaigns. By utilizing a user-based, real-time, digital ad tracking tool, the present research reverse engineers and tracks the groups (Study 1) and the targets (Study 2) of divisive issue campaigns based on 5 million paid ads on Facebook exposed to 9,519 individ…
On-line and Memory-based: Revisiting the Relationship Between Candidate Evaluation Processing Models
Equalization or normalization? Voter–candidate engagement on Twitter in the 2010 U.S. midterm elections
This study assesses the engagement between voters and political candidates on Twitter and examines its relationship with offline electoral factors such as campaign finances and election outcomes. An analysis of more than 5 million tweets from 302 candidates and their followers in the 2010 U.S. midterm elections reveals that there are large disparities in voter–candidate engagement across the candidates. The prominent candidates from bigger races …
The Shifting Sands of Citizenship: Toward a Model of the Citizenry in Life Politics
Identifying the emerging trends in contemporary politics as life politics, this article revisits the notion of issue publics (an auxiliary concept developed to explain variability in attitudes and behavior within the public) and extends its theoretical concept in the context of life politics (a term relating to the choices people make every day and the politics of personal interests). It argues that publics consist of pluralistic groups of people…
Algorithmic Opportunity: Digital Advertising and Inequality in Political Involvement
Contemporary digital advertising operates through algorithms – a data-driven logic created by the constant loop between a voter’s voluntary choices and campaigns’ strategic feedback on these choices. By paying attention to the logic of digital advertising, I discuss how digital advertising algorithms adjudicate consequential decisions that broadly affect political involvement. I argue digital advertising limits algorithmic opportunity to access a…
Communication, Consumers, and Citizens: Revisiting the Politics of Consumption
The year 2011 was defined by the intersection of politics and economics: the Wisconsin protests, the Occupy Movement, anti-austerity demonstrations, the Buffett Rule, and so on. These events drew attention to the role of politics in the erosion of labor power, the rise of inequality, and the excesses of overconsumption. Moving beyond periodic and dutiful action directed at an increasingly unresponsive government, citizens tested the boundaries of…
The DC factor? Advocacy groups in the news
This study examines dynamics among organized interests’ characteristics, the organizations’ strategic activities, and news coverage of organizations’ activities by incorporating theoretical perspectives from group politics and journalism. To examine the relationship among groups’ characteristics, strategic efforts, and news coverage (visibility and prominence), the study combines three large data sets: group profile data (208 US organizations bas…
Choosing the Right Media for Mobilization: Issue Advocacy Groups' Media Niches in the Competitive Media Environment
Issue advocacy groups play a central role in today's political system, and the choices they make concerning media and communication have lately been a scholarly concern. This study investigates how issue advocacy groups choose media and communication technologies from the perspective of uses and gratifications approach and the niche theory. Drawing upon a national telephone survey of 209 randomly chosen advocacy groups in the United States, the f…
When women attack: Sex scandals, gender stereotypes, and candidate evaluations
The common assumption that female candidates on the campaign trail should not go on the attack, because such tactics contradict gender stereotypes, has not received consistent support. We argue that in some circumstances gender stereotypes will favor female politicians going negative. To test this proposition, this study examines how gender cues affect voter reactions to negative ads in the context of a political sex scandal, a context that shoul…
Use and Disuse of Contextual Primes in Dynamic News Environments
This study reexamines the news priming effects of the 1991 Persian Gulf War. Suggesting an alternative approach to those used in previous studies, this study assesses individuals' use and disuse of a contextual prime (i.e., the air war) in dynamic news environments. With a short-term, quasi-experimental approach considering the air war as a prime stimulus, a path analysis suggests robust evidence of the short-term accessibility effects of priming…
Priming Effects in Complex Information Environments: Reassessing the Impact of News Discourse on Presidential Approval
This paper revisits the original psychological literature on priming in order to assess new possibilities for research on priming effects stimulated by news discourse. We detail some important theoretical limitations of existing priming research; propose a method for studying the dynamics of priming effects in real-world, complex information environments; and illustrate the usefulness of this approach with a case study of opinion change during th…
Just Laugh! You Dont Need to Remember: The Effects of Entertainment Media on Political Information Acquisition and Information Processing in Political Judgment
This study investigates whether the entertainment media produce different patterns of political information acquisition and information processing (i.e., online- vs. memory-based information processing) in making political judgments (i.e., evaluation of a political actor) compared to the news media. Using an adult sample (aged 18–64 years), the study adopts an experimental design using the collections of real news and entertainment programs (The …
Issue Publics in the New Information Environment: Selectivity, Domain Specificity, and Extremity
The present research revisits citizen competence in the changing political and information environment, considering citizens as pluralistic issue publics. Using 2000 and 2004 American National Election Study data, Study 1 explores the conceptual premises of issue publics and the impact of the Web on domain-specific knowledge and extremity. Study 2 uses a unique data set combining an innovative direct measure of users' Web behavior records with su…
Choosing the Right Media for Mobilization: Issue Advocacy Groups' Media Niches in the Competitive Media Environment
Issue advocacy groups play a central role in today's political system, and the choices they make concerning media and communication have lately been a scholarly concern. This study investigates how issue advocacy groups choose media and communication technologies from the perspective of uses and gratifications approach and the niche theory. Drawing upon a national telephone survey of 209 randomly chosen advocacy groups in the United States, the f…
On-line and Memory-based: Revisiting the Relationship Between Candidate Evaluation Processing Models
The Shifting Sands of Citizenship: Toward a Model of the Citizenry in Life Politics
Identifying the emerging trends in contemporary politics as life politics, this article revisits the notion of issue publics (an auxiliary concept developed to explain variability in attitudes and behavior within the public) and extends its theoretical concept in the context of life politics (a term relating to the choices people make every day and the politics of personal interests). It argues that publics consist of pluralistic groups of people…
Communication, Consumers, and Citizens: Revisiting the Politics of Consumption
The year 2011 was defined by the intersection of politics and economics: the Wisconsin protests, the Occupy Movement, anti-austerity demonstrations, the Buffett Rule, and so on. These events drew attention to the role of politics in the erosion of labor power, the rise of inequality, and the excesses of overconsumption. Moving beyond periodic and dutiful action directed at an increasingly unresponsive government, citizens tested the boundaries of…
The DC factor? Advocacy groups in the news
This study examines dynamics among organized interests’ characteristics, the organizations’ strategic activities, and news coverage of organizations’ activities by incorporating theoretical perspectives from group politics and journalism. To examine the relationship among groups’ characteristics, strategic efforts, and news coverage (visibility and prominence), the study combines three large data sets: group profile data (208 US organizations bas…
When women attack: Sex scandals, gender stereotypes, and candidate evaluations
The common assumption that female candidates on the campaign trail should not go on the attack, because such tactics contradict gender stereotypes, has not received consistent support. We argue that in some circumstances gender stereotypes will favor female politicians going negative. To test this proposition, this study examines how gender cues affect voter reactions to negative ads in the context of a political sex scandal, a context that shoul…
Algorithmic Opportunity: Digital Advertising and Inequality in Political Involvement
Contemporary digital advertising operates through algorithms – a data-driven logic created by the constant loop between a voter’s voluntary choices and campaigns’ strategic feedback on these choices. By paying attention to the logic of digital advertising, I discuss how digital advertising algorithms adjudicate consequential decisions that broadly affect political involvement. I argue digital advertising limits algorithmic opportunity to access a…
Equalization or normalization? Voter–candidate engagement on Twitter in the 2010 U.S. midterm elections
This study assesses the engagement between voters and political candidates on Twitter and examines its relationship with offline electoral factors such as campaign finances and election outcomes. An analysis of more than 5 million tweets from 302 candidates and their followers in the 2010 U.S. midterm elections reveals that there are large disparities in voter–candidate engagement across the candidates. The prominent candidates from bigger races …
The Stealth Media? Groups and Targets behind Divisive Issue Campaigns on Facebook
In light of the foreign interference in the 2016 U.S. elections, the present research asks the question of whether the digital media has become the stealth media for anonymous political campaigns. By utilizing a user-based, real-time, digital ad tracking tool, the present research reverse engineers and tracks the groups (Study 1) and the targets (Study 2) of divisive issue campaigns based on 5 million paid ads on Facebook exposed to 9,519 individ…
Like-minded sources on Facebook are prevalent but not polarizing
Many critics raise concerns about the prevalence of ‘echo chambers’ on social media and their potential role in increasing political polarization. However, the lack of available data and the challenges of conducting large-scale field experiments have made it difficult to assess the scope of the problem 1,2 . Here we present data from 2020 for the entire population of active adult Facebook users in the USA showing that content from ‘like-minded’ s…
Asymmetric ideological segregation in exposure to political news on Facebook
Does Facebook enable ideological segregation in political news consumption? We analyzed exposure to news during the US 2020 election using aggregated data for 208 million US Facebook users. We compared the inventory of all political news that users could have seen in their feeds with the information that they saw (after algorithmic curation) and the information with which they engaged. We show that (i) ideological segregation is high and increase…
How do social media feed algorithms affect attitudes and behavior in an election campaign?
We investigated the effects of Facebook’s and Instagram’s feed algorithms during the 2020 US election. We assigned a sample of consenting users to reverse-chronologically-ordered feeds instead of the default algorithms. Moving users out of algorithmic feeds substantially decreased the time they spent on the platforms and their activity. The chronological feed also affected exposure to content: The amount of political and untrustworthy content the…
User-Centric Behavioral Tracking: Lessons from Three Case Studies with Do-It-Yourself Computational Pipelines
User-centric behavioral tracking, a cutting-edge computational social science tool, holds tremendous promise for advertising research. The article introduces the technique and presents three do-it-yourself (DIY) case studies in which researchers develop tracking applications and platforms, build infrastructures that host participants, maintain computational pipelines logging user behavior and content exposure, and manage logistical “ins and outs”…
Political science (14 works) · Social Media and Politics (14 works) · Politics (13 works) · Law (11 works) · Sociology (11 works) · Psychology (10 works) · Social Psychology (8 works) · Computer Science (7 works) · Law (7 works) · Media Studies and Communication (7 works)