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Seoki Lee

Biographic Data

ID3984798
NAMESeoki Lee
GIVEN NAMESSeoki
FAMILY NAMELee
SIGNATURELEE S
AFFILIATIONSPennsylvania State University
ORCID0000-0003-4720-9170
VERIFIEDYes
TOTAL WORKS27
TOTAL CITATIONS66
AUTHOR COUNT27
EDITOR COUNT0
FIRST PUBLICATION YEAR2009
LATEST PUBLICATION YEAR2026
H-INDEX6
  • From Covid ‐19 Recurrence Risk to Destination Citizenship Behavior

    Open Access•Martin Yongho Hyun, Soyeon Jung et al.•ARTICLE•International Journal of Tourism…•2026

    By conceptualizing the relationships between antagonistic residents and deviant holidayers regarding perceived benefits and concerns, and residents' destination citizenship behavior (RDCB) based on integrated threat theory, deonance theory, and a belief in a just world theory, we tested the three‐path mediation effects of the link between residents' risk perceptions of a COVID‐19 recurrence and RDCB, and the moderation effect of employment status…

  • Influence of traditional ethics on the corporate social responsibility reporting of restaurant firms

    Shih-Ching Liu, Joongwon Shin et al.•ARTICLE•Culture and Organization•2026•References: 9

    Despite the increasing importance of corporate social responsibility (CSR), traditional ethics’ influence on CSR implementation in international business remains unclear. To fill this gap, this study investigates how the CSR initiatives of restaurant firms from Taiwan and the US embody the traditional ethics underlying the cultural influence of Confucianism and liberalism, respectively. Analyzing CSR reports with a focus on traditional ethics, we…

  • Restaurant celebrity chief executive officer and risk-taking

    Open Access•Bora Kim, Seoki Lee•ARTICLE•Tourism Economics•2025

    Some business leaders, just like some artists and politicians, acquire celebrity status and become more visible as star CEOs through increased media attention. However, to date, little has been known about how such celebrity status affects the individual and their organizations. Based on identity control theory and celebrity role constraints logic in the context of upper echelons perspective, this study provides initial empirical evidence on how …

  • Special issue on “Information and communication technology and economic implications in hospitality and tourism”

    Open Access•Minwoo Lee, Seoki Lee•ARTICLE•Tourism Economics•2025

  • Strategic corporate social responsibility in the tourism and hospitality industry

    Open Access•Seoki Lee, Da Hyun S Hwang et al.•ARTICLE•Tourism Economics•2025

    Considering the growing significance of CSR in the corporate world, this study critically reflects the extant CSR literature and CSR practices, and proposes a conceptual CSR framework, called Strategic CSR, to highlight the importance of developing and implementing CSR practices that can create and optimize both social and business value. Strategic CSR incorporates four existing concepts and frameworks: creating shared value, enlightened stakehol…

  • Unlocking global horizons through outbound tourism

    Open Access•Xuerong Peng, Yanhao Liang et al.•ARTICLE•Tourism Management•2025•References: 103

  • Overcoming double positive spillovers

    Xuerong Peng, Pei Fang et al.•ARTICLE•Journal of Sustainable Tourism•2025•Cited by: 2•References: 87

    Promoting customers' pro-environmental behaviors (PEBs) is crucial for greening the hotel industry. However, customers often hesitate to adopt resource-saving PEBs in public places like hotels due to a "dual positive externality/spillover" problem – extra positive economic spillovers and increased positive environmental spillovers, compared to conducting such behaviors in private households. This study explores habitual PEBs at home and two disti…

  • What skills do hospitality executives need for better financial outcomes from internationalization

    Open Access•Sujin Song, Sungbeen Park et al.•ARTICLE•Tourism Economics•2024

    This study examines how characteristics of top executives moderate the effect of internationalization on hospitality firms’ performance. Using US publicly-traded hospitality firms, this study conducts hierarchical linear modeling to investigate how executives’ functional background and operating ability influence the relationship between internationalization and financial outcomes. Findings of this study indicate that the functional background an…

  • The effect of an increase in federal minimum wage on the U.S. hotel industry

    Hyoung Ju Song, Jihwan Yeon et al.•ARTICLE•Current Issues in Tourism•2022

    In accordance with the economic influences of an increase in minimum wage on labor markets, this study examines the effects of the federal-level minimum wage increase on U.S. hotel properties employing a difference-in-differences (DID) estimation method. We compared NYC which witnessed a federal minimum wage increase in 2009 to Washington, D.C which did not receive a wage increase in the same year. Findings showed that the newly enacted federal m…

  • Corporate social responsibility and Covid-19

    Open Access•Seoki Lee•ARTICLE•Tourism Economics•2022

    Considering the unprecedented event of COVID-19 as both global public health and economic crisis, its impacts on society including businesses are almost unimaginable. In particular, since the tourism and hospitality industries are among the hardest hit, tourism and hospitality researchers should examine how to understand its implications for these industries. This article takes a view from the corporate social responsibility (CSR) standpoint in r…

  • A model of leisure involvement, residential satisfaction, and place attachment in passive older migrants

    Open Access•Wenmin Jin, Hyejin Yoon et al.•ARTICLE•Asia Pacific Viewpoint•2022•Cited by: 1•References: 9

    Although the influence of mobility on place attachment has received attention in the literature, this relationship varies between groups. Unlike those who move to enjoy their retirement, for example, older migrants arriving in Shenzhen come to the city ‘passively,’ drawn by the needs of their children. This paper advances understanding of the concept of place attachment by illustrating the relationships between its components. Analysis of intervi…

  • Impact of corporate social (ir)responsibility on volume and valence of online employee reviews

    Open Access•Seongsoo Jang, Bora Kim et al.•ARTICLE•Tourism Management•2022•Cited by: 3•References: 5

  • The Issue of Endogeneity and Possible Solutions in Panel Data Analysis in The Hospitality Literature

    Open Access•Sungbeen Park, Sujin Song et al.•ARTICLE•Journal of Hospitality & Tourism…•2021

    This study discusses endogeneity and causality issues in analyzing panel data and presents possible suggestions to alleviate them. Establishing causality is of paramount interest for researchers, yet the hospitality literature has tended to employ econometric techniques that rely heavily on modeling assumptions for endogeneity problems. Accordingly, this article provides practical guidance for hospitality researchers in addressing endogeneity iss…

  • Are socially responsible firms in the U.S. tourism and hospitality industry better off during Covid-19

    Open Access•Jihwan Yeon, Hyoung Ju Song et al.•ARTICLE•Tourism Management•2021•Cited by: 7•References: 42

  • Motivation of internationalization and a moderating role of environmental conditions in the hospitality industry

    Open Access•Sujin Song, Seoki Lee•ARTICLE•Tourism Management•2020•Cited by: 2•References: 67

  • The impact of material and immaterial sustainability on firm performance

    Open Access•Bora Kim, Seoki Lee•ARTICLE•Tourism Management•2020•Cited by: 2•References: 62

  • Which brand should be more nervous about nutritional information disclosure

    Open Access•Meeyoung Joe, Seoki Lee et al.•ARTICLE•Appetite•2020•References: 29

  • Impact of short-term rental regulation on hotel industry

    Open Access•Jihwan Yeon, Hyoung Ju Song et al.•ARTICLE•Annals of Tourism Research•2020•Cited by: 6•References: 38

  • RevPAR vs. Goppar

    Open Access•Seoki Lee, Bingyu Pan et al.•ARTICLE•Annals of Tourism Research•2019•References: 15

  • A Moderating Role of Green Practices on the Relationship between Service Quality and Customer Satisfaction

    Seoki Lee, Kyung‐A Sun et al.•ARTICLE•Journal of China Tourism Research•2018•Cited by: 1•References: 9

    The purpose of the current study is to investigate the existence of a moderating effect of a green initiative on the relationship between service quality and customers’ satisfaction in the Chinese hotel context. The study adopts a 2 × 2 between-subjects experimental design using scenarios. Four scenarios provide a mixed combination of high or low cases for a hotel’s green participation, and good or poor cases for service quality. The study uses t…

  • The moderating role of CEO narcissism on the relationship between uncertainty avoidance and CSR

    Open Access•Bora Kim, Seoki Lee et al.•ARTICLE•Tourism Management•2018•Cited by: 6•References: 70

  • Effects of corporate social responsibility on employees in the casino industry

    Open Access•Hyewon Youn, Kiwon Lee et al.•ARTICLE•Tourism Management•2018•Cited by: 6•References: 63

  • Corporate social responsibility and systematic risk of restaurant firms

    Open Access•Sungbeen Park, Sujin Song et al.•ARTICLE•Tourism Management•2017•Cited by: 12•References: 63

  • Corporate social responsibility and firm performance in the airline industry

    Open Access•Seoki Lee, Kwanglim Seo et al.•ARTICLE•Tourism Management•2013•Cited by: 14•References: 72

  • Consumers’ willingness to pay for green initiatives of the hotel industry

    Open Access•Kyung Ho Kang, Laura Stein et al.•ARTICLE•International Journal of…•2012

Next
  • Corporate social responsibility and firm performance in the airline industry

    Open Access•Seoki Lee, Kwanglim Seo et al.•ARTICLE•Tourism Management•2013•Cited by: 14•References: 72

  • Corporate social responsibility and systematic risk of restaurant firms

    Open Access•Sungbeen Park, Sujin Song et al.•ARTICLE•Tourism Management•2017•Cited by: 12•References: 63

  • Are socially responsible firms in the U.S. tourism and hospitality industry better off during Covid-19

    Open Access•Jihwan Yeon, Hyoung Ju Song et al.•ARTICLE•Tourism Management•2021•Cited by: 7•References: 42

  • Impact of short-term rental regulation on hotel industry

    Open Access•Jihwan Yeon, Hyoung Ju Song et al.•ARTICLE•Annals of Tourism Research•2020•Cited by: 6•References: 38

  • The moderating role of CEO narcissism on the relationship between uncertainty avoidance and CSR

    Open Access•Bora Kim, Seoki Lee et al.•ARTICLE•Tourism Management•2018•Cited by: 6•References: 70

  • Effects of corporate social responsibility on employees in the casino industry

    Open Access•Hyewon Youn, Kiwon Lee et al.•ARTICLE•Tourism Management•2018•Cited by: 6•References: 63

  • Impact of corporate social (ir)responsibility on volume and valence of online employee reviews

    Open Access•Seongsoo Jang, Bora Kim et al.•ARTICLE•Tourism Management•2022•Cited by: 3•References: 5

  • Geographical Diversification, Risk and Firm Performance of US Casinos

    Kyung Ho Kang, Kyungpyo Kang et al.•ARTICLE•Tourism Geographies•2012•Cited by: 3•References: 81

    Although geographical diversification is an emerging issue and has been considered a key competitive strategy in the casino industry, an examination of the effects of geographical diversification on casino firms' risks and firm performances has been sparse. Thus, this study investigates the impact of the degree of geographical diversification on risk measured by the standard deviation of daily stock returns and firm performance measured by Tobin'…

  • Overcoming double positive spillovers

    Xuerong Peng, Pei Fang et al.•ARTICLE•Journal of Sustainable Tourism•2025•Cited by: 2•References: 87

    Promoting customers' pro-environmental behaviors (PEBs) is crucial for greening the hotel industry. However, customers often hesitate to adopt resource-saving PEBs in public places like hotels due to a "dual positive externality/spillover" problem – extra positive economic spillovers and increased positive environmental spillovers, compared to conducting such behaviors in private households. This study explores habitual PEBs at home and two disti…

  • Motivation of internationalization and a moderating role of environmental conditions in the hospitality industry

    Open Access•Sujin Song, Seoki Lee•ARTICLE•Tourism Management•2020•Cited by: 2•References: 67

  • The impact of material and immaterial sustainability on firm performance

    Open Access•Bora Kim, Seoki Lee•ARTICLE•Tourism Management•2020•Cited by: 2•References: 62

  • A model of leisure involvement, residential satisfaction, and place attachment in passive older migrants

    Open Access•Wenmin Jin, Hyejin Yoon et al.•ARTICLE•Asia Pacific Viewpoint•2022•Cited by: 1•References: 9

    Although the influence of mobility on place attachment has received attention in the literature, this relationship varies between groups. Unlike those who move to enjoy their retirement, for example, older migrants arriving in Shenzhen come to the city ‘passively,’ drawn by the needs of their children. This paper advances understanding of the concept of place attachment by illustrating the relationships between its components. Analysis of intervi…

  • A Moderating Role of Green Practices on the Relationship between Service Quality and Customer Satisfaction

    Seoki Lee, Kyung‐A Sun et al.•ARTICLE•Journal of China Tourism Research•2018•Cited by: 1•References: 9

    The purpose of the current study is to investigate the existence of a moderating effect of a green initiative on the relationship between service quality and customers’ satisfaction in the Chinese hotel context. The study adopts a 2 × 2 between-subjects experimental design using scenarios. Four scenarios provide a mixed combination of high or low cases for a hotel’s green participation, and good or poor cases for service quality. The study uses t…

  • Understanding US Traveler Behavior to Asian Countries

    H C Choi, Seoki Lee•ARTICLE•Asia Pacific Journal of Tourism…•2009•Cited by: 1•References: 4

    Over the last few decades, US travelers have taken an increasing number of trips to Asian countries. Considering the strong growth of the Asian tourism market and the consistent growth in numbers of US travelers to Asian countries, an examination of these travelers to identify meaningful market segments can benefit Asian destination marketers in developing better marketing strategies. This study aims to conduct a distinctive analysis for segmenti…

  • Understanding US Traveler Behavior to Asian Countries

    H C Choi, Seoki Lee•ARTICLE•Asia Pacific Journal of Tourism…•2009•Cited by: 1•References: 4

    Over the last few decades, US travelers have taken an increasing number of trips to Asian countries. Considering the strong growth of the Asian tourism market and the consistent growth in numbers of US travelers to Asian countries, an examination of these travelers to identify meaningful market segments can benefit Asian destination marketers in developing better marketing strategies. This study aims to conduct a distinctive analysis for segmenti…

  • Consumers’ willingness to pay for green initiatives of the hotel industry

    Open Access•Kyung Ho Kang, Laura Stein et al.•ARTICLE•International Journal of…•2012

  • Geographical Diversification, Risk and Firm Performance of US Casinos

    Kyung Ho Kang, Kyungpyo Kang et al.•ARTICLE•Tourism Geographies•2012•Cited by: 3•References: 81

    Although geographical diversification is an emerging issue and has been considered a key competitive strategy in the casino industry, an examination of the effects of geographical diversification on casino firms' risks and firm performances has been sparse. Thus, this study investigates the impact of the degree of geographical diversification on risk measured by the standard deviation of daily stock returns and firm performance measured by Tobin'…

  • Corporate social responsibility and firm performance in the airline industry

    Open Access•Seoki Lee, Kwanglim Seo et al.•ARTICLE•Tourism Management•2013•Cited by: 14•References: 72

  • Corporate social responsibility and systematic risk of restaurant firms

    Open Access•Sungbeen Park, Sujin Song et al.•ARTICLE•Tourism Management•2017•Cited by: 12•References: 63

  • A Moderating Role of Green Practices on the Relationship between Service Quality and Customer Satisfaction

    Seoki Lee, Kyung‐A Sun et al.•ARTICLE•Journal of China Tourism Research•2018•Cited by: 1•References: 9

    The purpose of the current study is to investigate the existence of a moderating effect of a green initiative on the relationship between service quality and customers’ satisfaction in the Chinese hotel context. The study adopts a 2 × 2 between-subjects experimental design using scenarios. Four scenarios provide a mixed combination of high or low cases for a hotel’s green participation, and good or poor cases for service quality. The study uses t…

  • The moderating role of CEO narcissism on the relationship between uncertainty avoidance and CSR

    Open Access•Bora Kim, Seoki Lee et al.•ARTICLE•Tourism Management•2018•Cited by: 6•References: 70

  • Effects of corporate social responsibility on employees in the casino industry

    Open Access•Hyewon Youn, Kiwon Lee et al.•ARTICLE•Tourism Management•2018•Cited by: 6•References: 63

  • RevPAR vs. Goppar

    Open Access•Seoki Lee, Bingyu Pan et al.•ARTICLE•Annals of Tourism Research•2019•References: 15

  • Motivation of internationalization and a moderating role of environmental conditions in the hospitality industry

    Open Access•Sujin Song, Seoki Lee•ARTICLE•Tourism Management•2020•Cited by: 2•References: 67

  • The impact of material and immaterial sustainability on firm performance

    Open Access•Bora Kim, Seoki Lee•ARTICLE•Tourism Management•2020•Cited by: 2•References: 62

  • Which brand should be more nervous about nutritional information disclosure

    Open Access•Meeyoung Joe, Seoki Lee et al.•ARTICLE•Appetite•2020•References: 29

  • Impact of short-term rental regulation on hotel industry

    Open Access•Jihwan Yeon, Hyoung Ju Song et al.•ARTICLE•Annals of Tourism Research•2020•Cited by: 6•References: 38

  • The Issue of Endogeneity and Possible Solutions in Panel Data Analysis in The Hospitality Literature

    Open Access•Sungbeen Park, Sujin Song et al.•ARTICLE•Journal of Hospitality & Tourism…•2021

    This study discusses endogeneity and causality issues in analyzing panel data and presents possible suggestions to alleviate them. Establishing causality is of paramount interest for researchers, yet the hospitality literature has tended to employ econometric techniques that rely heavily on modeling assumptions for endogeneity problems. Accordingly, this article provides practical guidance for hospitality researchers in addressing endogeneity iss…

  • Are socially responsible firms in the U.S. tourism and hospitality industry better off during Covid-19

    Open Access•Jihwan Yeon, Hyoung Ju Song et al.•ARTICLE•Tourism Management•2021•Cited by: 7•References: 42

  • The effect of an increase in federal minimum wage on the U.S. hotel industry

    Hyoung Ju Song, Jihwan Yeon et al.•ARTICLE•Current Issues in Tourism•2022

    In accordance with the economic influences of an increase in minimum wage on labor markets, this study examines the effects of the federal-level minimum wage increase on U.S. hotel properties employing a difference-in-differences (DID) estimation method. We compared NYC which witnessed a federal minimum wage increase in 2009 to Washington, D.C which did not receive a wage increase in the same year. Findings showed that the newly enacted federal m…

  • Corporate social responsibility and Covid-19

    Open Access•Seoki Lee•ARTICLE•Tourism Economics•2022

    Considering the unprecedented event of COVID-19 as both global public health and economic crisis, its impacts on society including businesses are almost unimaginable. In particular, since the tourism and hospitality industries are among the hardest hit, tourism and hospitality researchers should examine how to understand its implications for these industries. This article takes a view from the corporate social responsibility (CSR) standpoint in r…

  • A model of leisure involvement, residential satisfaction, and place attachment in passive older migrants

    Open Access•Wenmin Jin, Hyejin Yoon et al.•ARTICLE•Asia Pacific Viewpoint•2022•Cited by: 1•References: 9

    Although the influence of mobility on place attachment has received attention in the literature, this relationship varies between groups. Unlike those who move to enjoy their retirement, for example, older migrants arriving in Shenzhen come to the city ‘passively,’ drawn by the needs of their children. This paper advances understanding of the concept of place attachment by illustrating the relationships between its components. Analysis of intervi…

  • Impact of corporate social (ir)responsibility on volume and valence of online employee reviews

    Open Access•Seongsoo Jang, Bora Kim et al.•ARTICLE•Tourism Management•2022•Cited by: 3•References: 5

  • What skills do hospitality executives need for better financial outcomes from internationalization

    Open Access•Sujin Song, Sungbeen Park et al.•ARTICLE•Tourism Economics•2024

    This study examines how characteristics of top executives moderate the effect of internationalization on hospitality firms’ performance. Using US publicly-traded hospitality firms, this study conducts hierarchical linear modeling to investigate how executives’ functional background and operating ability influence the relationship between internationalization and financial outcomes. Findings of this study indicate that the functional background an…

  • Restaurant celebrity chief executive officer and risk-taking

    Open Access•Bora Kim, Seoki Lee•ARTICLE•Tourism Economics•2025

    Some business leaders, just like some artists and politicians, acquire celebrity status and become more visible as star CEOs through increased media attention. However, to date, little has been known about how such celebrity status affects the individual and their organizations. Based on identity control theory and celebrity role constraints logic in the context of upper echelons perspective, this study provides initial empirical evidence on how …

  • Special issue on “Information and communication technology and economic implications in hospitality and tourism”

    Open Access•Minwoo Lee, Seoki Lee•ARTICLE•Tourism Economics•2025

  • Strategic corporate social responsibility in the tourism and hospitality industry

    Open Access•Seoki Lee, Da Hyun S Hwang et al.•ARTICLE•Tourism Economics•2025

    Considering the growing significance of CSR in the corporate world, this study critically reflects the extant CSR literature and CSR practices, and proposes a conceptual CSR framework, called Strategic CSR, to highlight the importance of developing and implementing CSR practices that can create and optimize both social and business value. Strategic CSR incorporates four existing concepts and frameworks: creating shared value, enlightened stakehol…

  • Unlocking global horizons through outbound tourism

    Open Access•Xuerong Peng, Yanhao Liang et al.•ARTICLE•Tourism Management•2025•References: 103

  • Overcoming double positive spillovers

    Xuerong Peng, Pei Fang et al.•ARTICLE•Journal of Sustainable Tourism•2025•Cited by: 2•References: 87

    Promoting customers' pro-environmental behaviors (PEBs) is crucial for greening the hotel industry. However, customers often hesitate to adopt resource-saving PEBs in public places like hotels due to a "dual positive externality/spillover" problem – extra positive economic spillovers and increased positive environmental spillovers, compared to conducting such behaviors in private households. This study explores habitual PEBs at home and two disti…

Business (23 works) · Marketing (18 works) · Tourism (16 works) · Economics (12 works) · Hospitality industry (12 works) · Political science (11 works) · Environmental Sustainability in Business (10 works) · Corporate Social Responsibility Reporting (9 works) · Hospitality (9 works) · Corporate social responsibility (8 works)

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