Ishmael Mensah
Biographic Data
| ID | 4008331 |
|---|---|
| NAME | Ishmael Mensah |
| GIVEN NAMES | Ishmael |
| FAMILY NAME | Mensah |
| SIGNATURE | MENSAH I |
| AFFILIATIONS | University of Cape Coast |
| ORCID | 0000-0002-8068-5446 |
| VERIFIED | Yes |
| TOTAL WORKS | 6 |
| TOTAL CITATIONS | 7 |
| AUTHOR COUNT | 4 |
| EDITOR COUNT | 2 |
| FIRST PUBLICATION YEAR | 2015 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 1 |
Smallholders’ perspectives on sustainable agriculture intensification in Northern Ghana
In the quest to improve food security for a growing population with minimal environmental impact, assessing smallholders’ perceptions and practices of sustainable agriculture intensification (SAI) is a prerequisite for achieving Sustainable Development Goal (SDG) 2. However, little empirical evidence exists on smallholders' perspectives on SAI, especially in the context of Sub-Saharan Africa, where a majority of smallholders are relatively poor a…
Hospitality and Tourism Marketing
Hospitality and Tourism Marketing: Building Customer Driven Hospitality and Tourism Organizations is an absolutely crucial book in light of the world post COVID-19. Following the pandemic, big hotel chains like the Accor Group and Marriot closed outlets, but post COVID-19, the global hospitality and tourism sector is bouncing back. In bouncing back though, the pandemic brought to the fore the absolute need for high levels of customer centricity i…
Covid-19, Tourist Destinations and Prospects for Recovery
This book aims to assess the impact of the COVID-19 pandemic on the African tourism destination market as well as its prospects for recovery.
Marketing Tourist Destinations in Emerging Economies
Critical success factors for food tourism destinations
Eating the food of other cultures is fraught with many problems underpinned by many factors chief among them being sociocultural background. The study, therefore, through a socio‐cultural perspective, examines the factors necessary for food tourism development and promotion from tourists' perspectives. Using the tenets of grounded theory, 40 international tourists were interviewed at Cape Coast, Ghana. It was found that sensory characteristics an…
The roots tourism experience of diaspora Africans
Ghana is one of the countries visited by diaspora Africans seeking to trace their roots and reconnect with their kith and kin. However, promoting roots tourism to the African diaspora is a delicate undertaking. There is a need to understand the factors which are of importance to the roots tourism experience as this will help to package the roots tourism product appropriately to meet the expectations of tourists. This study therefore sought to exa…
The roots tourism experience of diaspora Africans
Ghana is one of the countries visited by diaspora Africans seeking to trace their roots and reconnect with their kith and kin. However, promoting roots tourism to the African diaspora is a delicate undertaking. There is a need to understand the factors which are of importance to the roots tourism experience as this will help to package the roots tourism product appropriately to meet the expectations of tourists. This study therefore sought to exa…
The roots tourism experience of diaspora Africans
Ghana is one of the countries visited by diaspora Africans seeking to trace their roots and reconnect with their kith and kin. However, promoting roots tourism to the African diaspora is a delicate undertaking. There is a need to understand the factors which are of importance to the roots tourism experience as this will help to package the roots tourism product appropriately to meet the expectations of tourists. This study therefore sought to exa…
Critical success factors for food tourism destinations
Eating the food of other cultures is fraught with many problems underpinned by many factors chief among them being sociocultural background. The study, therefore, through a socio‐cultural perspective, examines the factors necessary for food tourism development and promotion from tourists' perspectives. Using the tenets of grounded theory, 40 international tourists were interviewed at Cape Coast, Ghana. It was found that sensory characteristics an…
Marketing Tourist Destinations in Emerging Economies
Covid-19, Tourist Destinations and Prospects for Recovery
This book aims to assess the impact of the COVID-19 pandemic on the African tourism destination market as well as its prospects for recovery.
Hospitality and Tourism Marketing
Hospitality and Tourism Marketing: Building Customer Driven Hospitality and Tourism Organizations is an absolutely crucial book in light of the world post COVID-19. Following the pandemic, big hotel chains like the Accor Group and Marriot closed outlets, but post COVID-19, the global hospitality and tourism sector is bouncing back. In bouncing back though, the pandemic brought to the fore the absolute need for high levels of customer centricity i…
Smallholders’ perspectives on sustainable agriculture intensification in Northern Ghana
In the quest to improve food security for a growing population with minimal environmental impact, assessing smallholders’ perceptions and practices of sustainable agriculture intensification (SAI) is a prerequisite for achieving Sustainable Development Goal (SDG) 2. However, little empirical evidence exists on smallholders' perspectives on SAI, especially in the context of Sub-Saharan Africa, where a majority of smallholders are relatively poor a…
Geography (5 works) · Tourism (5 works) · Business (4 works) · Diverse Aspects of Tourism Research (4 works) · Advertising (3 works) · Archaeology (3 works) · Destinations (3 works) · Cruise Tourism Development and Management (2 works) · Marketing (2 works) · Political science (2 works)