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María Fernández-Moya

Biographic Data

ID4071522
NAMEMaría Fernández-Moya
GIVEN NAMESMaría
FAMILY NAMEFernández-Moya
SIGNATUREFERNÁNDEZ-MOYA M
AFFILIATIONSCUNEF Universidad
VERIFIEDNo
TOTAL WORKS6
TOTAL CITATIONS13
AUTHOR COUNT6
EDITOR COUNT0
FIRST PUBLICATION YEAR2012
LATEST PUBLICATION YEAR2025
H-INDEX2
  • Supply-driven academic innovation. Establishing entrepreneurship education as a discipline in Spain (1974–2000s)

    María Fernández-Moya, María Fernández Moya et al.•ARTICLE•Management & Organizational History•2025

  • History-informed institutional change: Houghton Mifflin and the shifting dynamics of the US book publishing industry (1950–1970)

    María Fernández-Moya, María Fernández Moya•ARTICLE•Business History•2025•References: 20

    After World War II, the United States experienced a robust economy marked by growing demand for information and education, alongside the emergence of leisure activities. Quantitative data spanning from 1950 to 1970, along with the reconstruction of Houghton Mifflin’s business trajectory, indicate that economic and social factors laid the groundwork for a transformation in the publishing industry. Through a meticulously structured historical analy…

  • A dynamic long-term approach to internationalization: Spanish publishing firms’ expansion and emigrants in Mexico (1939–1977)

    Open Access•Caterina Moschieri, María Fernández-Moya et al.•ARTICLE•Journal of International Business…•2022

  • Shaping the rules of the game: Spanish capitalism and the publishing industry under dictatorship (1939–1975)

    María Fernández-Moya, María Fernández Moya et al.•ARTICLE•Business History•2021•Cited by: 3•References: 21

    This article examines the development of Spanish capitalism under Franco’s dictatorship (1939–1975) through the interaction between two major actors: the book publishing industry, a fast growing and internationally minded sector, and the Spanish Government. We argue that Spanish publishers, by defending their interests and redefining their strategies in an extremely restrictive and vulnerable environment, strengthened their coordinating capacitie…

  • Battling Giants: Spanish Publishing Multinationals in the First Global Economy

    Open Access•María Fernández-Moya, María Fernández Moya•ARTICLE•Enterprise & Society•2019•Cited by: 1•References: 15

    This study analyzes the variables that influence international competitiveness, both in industrialized and developing countries. Based on rich archival resources, the study explains the intense international competition between European and North American publishers in pursuing Latin American book markets throughout the course of the First Global Economy. The case of Spain provides an opportunity to study the patterns of the internationalization …

  • Creating Knowledge Networks: Spanish Multinational Publishers in Mexico

    Open Access•María Fernández-Moya, María Fernández Moya•ARTICLE•The Business History Review•2012•Cited by: 9•References: 17

    Unlike the majority of Spanish multinationals, which have developed only recently, firms in the publishing industry became international in the early twentieth century and have managed to hold on to much of their business, despite the instability of their own institutional systems and those of their principal host economies. Today, the Spanish publishing industry ranks fourth in the world, and its foreign markets continue to grow in North America…

  • Creating Knowledge Networks: Spanish Multinational Publishers in Mexico

    Open Access•María Fernández-Moya, María Fernández Moya•ARTICLE•The Business History Review•2012•Cited by: 9•References: 17

    Unlike the majority of Spanish multinationals, which have developed only recently, firms in the publishing industry became international in the early twentieth century and have managed to hold on to much of their business, despite the instability of their own institutional systems and those of their principal host economies. Today, the Spanish publishing industry ranks fourth in the world, and its foreign markets continue to grow in North America…

  • Shaping the rules of the game: Spanish capitalism and the publishing industry under dictatorship (1939–1975)

    María Fernández-Moya, María Fernández Moya et al.•ARTICLE•Business History•2021•Cited by: 3•References: 21

    This article examines the development of Spanish capitalism under Franco’s dictatorship (1939–1975) through the interaction between two major actors: the book publishing industry, a fast growing and internationally minded sector, and the Spanish Government. We argue that Spanish publishers, by defending their interests and redefining their strategies in an extremely restrictive and vulnerable environment, strengthened their coordinating capacitie…

  • Battling Giants: Spanish Publishing Multinationals in the First Global Economy

    Open Access•María Fernández-Moya, María Fernández Moya•ARTICLE•Enterprise & Society•2019•Cited by: 1•References: 15

    This study analyzes the variables that influence international competitiveness, both in industrialized and developing countries. Based on rich archival resources, the study explains the intense international competition between European and North American publishers in pursuing Latin American book markets throughout the course of the First Global Economy. The case of Spain provides an opportunity to study the patterns of the internationalization …

  • Creating Knowledge Networks: Spanish Multinational Publishers in Mexico

    Open Access•María Fernández-Moya, María Fernández Moya•ARTICLE•The Business History Review•2012•Cited by: 9•References: 17

    Unlike the majority of Spanish multinationals, which have developed only recently, firms in the publishing industry became international in the early twentieth century and have managed to hold on to much of their business, despite the instability of their own institutional systems and those of their principal host economies. Today, the Spanish publishing industry ranks fourth in the world, and its foreign markets continue to grow in North America…

  • Battling Giants: Spanish Publishing Multinationals in the First Global Economy

    Open Access•María Fernández-Moya, María Fernández Moya•ARTICLE•Enterprise & Society•2019•Cited by: 1•References: 15

    This study analyzes the variables that influence international competitiveness, both in industrialized and developing countries. Based on rich archival resources, the study explains the intense international competition between European and North American publishers in pursuing Latin American book markets throughout the course of the First Global Economy. The case of Spain provides an opportunity to study the patterns of the internationalization …

  • Shaping the rules of the game: Spanish capitalism and the publishing industry under dictatorship (1939–1975)

    María Fernández-Moya, María Fernández Moya et al.•ARTICLE•Business History•2021•Cited by: 3•References: 21

    This article examines the development of Spanish capitalism under Franco’s dictatorship (1939–1975) through the interaction between two major actors: the book publishing industry, a fast growing and internationally minded sector, and the Spanish Government. We argue that Spanish publishers, by defending their interests and redefining their strategies in an extremely restrictive and vulnerable environment, strengthened their coordinating capacitie…

  • A dynamic long-term approach to internationalization: Spanish publishing firms’ expansion and emigrants in Mexico (1939–1977)

    Open Access•Caterina Moschieri, María Fernández-Moya et al.•ARTICLE•Journal of International Business…•2022

  • Supply-driven academic innovation. Establishing entrepreneurship education as a discipline in Spain (1974–2000s)

    María Fernández-Moya, María Fernández Moya et al.•ARTICLE•Management & Organizational History•2025

  • History-informed institutional change: Houghton Mifflin and the shifting dynamics of the US book publishing industry (1950–1970)

    María Fernández-Moya, María Fernández Moya•ARTICLE•Business History•2025•References: 20

    After World War II, the United States experienced a robust economy marked by growing demand for information and education, alongside the emergence of leisure activities. Quantitative data spanning from 1950 to 1970, along with the reconstruction of Houghton Mifflin’s business trajectory, indicate that economic and social factors laid the groundwork for a transformation in the publishing industry. Through a meticulously structured historical analy…

Political science (6 works) · Economics (5 works) · Law (5 works) · Publishing (5 works) · Economy (4 works) · Sociology (4 works) · Business (3 works) · International Business and FDI (3 works) · International trade (3 works) · Internationalization (3 works)

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