H Jessie Chen‐yu
Biographic Data
| ID | 4086165 |
|---|---|
| NAME | H Jessie Chen‐yu |
| GIVEN NAMES | H Jessie |
| FAMILY NAME | Chen‐yu |
| SIGNATURE | YU H J C |
| AFFILIATIONS | Virginia Tech |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 1 |
| AUTHOR COUNT | 1 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 1999 |
| LATEST PUBLICATION YEAR | 1999 |
| H-INDEX | 1 |
Determinants of Consumer Satisfaction/Dissatisfaction with the Performance of Apparel Products
The purpose of the study was to investigate determinants of consumer satisfaction and dissatisfaction (CS/D) with the performance of apparel products at the purchase and productconsumption stages. An experimental design was used. The sample consisted of 120 students enrolled at a university located in a metropolitan area in the midwestern United States. Results showed that performance expectation was a significant determinant of CS/D at the purch…
Determinants of Consumer Satisfaction/Dissatisfaction with the Performance of Apparel Products
The purpose of the study was to investigate determinants of consumer satisfaction and dissatisfaction (CS/D) with the performance of apparel products at the purchase and productconsumption stages. An experimental design was used. The sample consisted of 120 students enrolled at a university located in a metropolitan area in the midwestern United States. Results showed that performance expectation was a significant determinant of CS/D at the purch…
Determinants of Consumer Satisfaction/Dissatisfaction with the Performance of Apparel Products
The purpose of the study was to investigate determinants of consumer satisfaction and dissatisfaction (CS/D) with the performance of apparel products at the purchase and productconsumption stages. An experimental design was used. The sample consisted of 120 students enrolled at a university located in a metropolitan area in the midwestern United States. Results showed that performance expectation was a significant determinant of CS/D at the purch…
Advertising (1 works) · Business (1 works) · Clothing (1 works) · Consumer Behavior in Brand Consumption and Identification (1 works) · Consumer Retail Behavior Studies (1 works) · Consumer satisfaction (1 works) · Customer satisfaction (1 works) · Customer Service Quality and Loyalty (1 works) · Geography (1 works) · Marketing (1 works)