Yunhui Huang
Biographic Data
| ID | 4100902 |
|---|---|
| NAME | Yunhui Huang |
| GIVEN NAMES | Yunhui |
| FAMILY NAME | Huang |
| SIGNATURE | HUANG Y |
| AFFILIATIONS | Nanjing University |
| ORCID | 0000-0001-9049-7361 |
| VERIFIED | Yes |
| TOTAL WORKS | 20 |
| TOTAL CITATIONS | 36 |
| WORKS AS AUTHOR | 20 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2012 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 4 |
Deformation Characteristics of a Thermokarst Lake by Integrated Methodology in Permafrost Regions of the Qinghai–Tibetan Plateau
The development of thermokarst lakes on the Qinghai–Tibetan Plateau (QTP) serves as a prominent indicator of permafrost degradation driven by climate warming and increased humidity. However, quantitative observations of surface change and relationships between lakes and permafrost during thermokarst development remain inadequate. This study utilized long‐term terrestrial laser scanning (TLS) to capture high‐resolution data on the surface contour …
Electrode separation via water electrolysis for sustainable battery recycling
Fast Fashion Consumption Signals Low Self-Control
The fast fashion business model has three defining characteristics: high trendiness, high disposability, and unsustainable practices. These characteristics collectively suggest that consumers of fast fashion brands have a short-term focus, which evokes the perception that they lack self-control. A ChatGPT study and six experiments (five preregistered) provide convergent evidence for the effect of fast fashion consumption on perceived self-control…
Semantic versus homophonic puns
Feel the green”
Final Price Neglect in Multi-Product Promotions
Price reductions take either an integrated form (e.g., a discount shown directly on the price tag) or a non-integrated form (e.g., a discount contained in a coupon sent to consumers and thus separate from the price tag). This research examines how non-integrated versus integrated promotions influence choices among vertically differentiated products. Under an integrated promotion (e.g., $10 off) applicable to multiple products (e.g., original list…
How Mortality Salience and Self-Construal Make a Difference
To better understand why Chinese residents' COVID-19 perceptions of the importance of vaccination change dramatically over time, this research used an online lab-like experiment to test the antecedents of individuals' perception of the importance of COVID-19 vaccines. We find that participants who view themselves as separate from others (i.e. independent self-construal) perceive COVID-19 vaccines as more important than Hepatitis B vaccines (i.e. …
Emphasizing recovery or improvement in charitable fundraising should depend on event controllability
摘要: 求助者境况是募捐信息的重要内容之一, 对境况的不同描述理应影响募捐效果, 却未引起学者们的关注。本研究根据对求助者境况变化过程的不同描述, 将募捐信息分为两类:“恢复/重建” (强调求助者过去境况较好, 当前变得很差, 捐赠使其由损失境况恢复至原状)和“改善/提高” (强调捐赠使求助者由当前很差的境况变得更好)。通过1个二手数据(N = 978, 研究1)和6个实验(N = 1163, 研究2/3a/3b/4/5a/5b)发现, “恢复/重建” (vs.“改善/提高”)类描述使捐赠者感知慈善项目更有利于求助者减少损失(vs.增加获得), 而当捐赠者面对不可控(vs.可控)事件时也更关注减少损失(vs.增加获得)。因此, 基于调节焦点的匹配, 对不可控事件采用“恢复/重建” (vs.“改善/提高”)类描述, 对可控事件采用“改善/提高” (vs.“恢复/重建”)类描述, 个体的捐赠意愿(研究5)和实际捐赠(二手数据)更高。本文在理论上提出了新的募捐信息分类并证明其后续影响, 在实践…
Urban heat vulnerability
Extreme heat caused by global climate change has become a serious threat to the sustainable development of urban areas. Scientific assessment of the impacts of extreme heat on urban areas and in-depth knowledge of the cross-scale mechanisms of heat vulnerability forming in urban systems are expected to support policymakers and stakeholders in developing effective policies to mitigate the economic, social, and health risks. Based on the perspectiv…
Charging sustainable batteries
Complements are warm and substitutes are competent
Purpose Previous research about online recommendation systems has focused largely on their impact on customers' purchase decisions regarding the products being recommended, but it has mostly ignored how they may affect focal product evaluation. This research aimed to examine the influence of recommendation type (i.e. substitute-based vs complement-based) on focal product evaluation dependent on the brand image (i.e. warm vs competent). Design/met…
The Influence of Disease Cues on Preference for Typical versus Atypical Products
This article examines how exposure to disease-related cues influences consumers' preference for typical (vs. atypical) product options. Merging insights from evolutionary psychology with research on preference for typicality in consumer products, we predict that disease salience decreases relative preference for typical versus atypical options, because typical products are implicitly associated with many people, misaligning them with the people-a…
Dynamic Regulation Responding to an External Stimulus
This study examines the dynamic regulation process responding to an external stimulus. The damped oscillator model has been used to describe this process. However, the model does not allow a nonzero steady state, even though the oscillations may continue and do not necessarily damp toward zero. This study introduces the driven damped oscillator model which has an additional parameter to identify different patterns of the steady state. Three metho…
The Minimal Deviation Effect
The present research introduces the minimal deviation effect. We propose that numbers that are slightly above a numerical category boundary (e.g., 1,001 in comparison to 1,000), representing a salient violation of coherent numerical categories, are arousal-inducing, and that the heightened arousal can be misattributed to the incentive value of the focal product, thus increasing consumers’ wanting but not liking. Results from nine experiments prov…
Relationship Between Intrinsic Motivation and Undergraduate Students’ Depression and Stress
This study examined the effect of intrinsic academic motivation and interpersonal conflict on the perceived depression and stress. Participants were 537 Chinese undergraduate students (191 males and 346 females; M age = 20.4 years, SD age = 1.3). They completed four scales measuring intrinsic academic motivation, interpersonal conflict, stress, and depression. Linear regressions were conducted with intrinsic academic motivation, interpersonal con…
When does a service guarantee work? The roles of the popularity of service guarantees and firm reputation
Downward Social Comparison Increases Life-Satisfaction in the Giving and Volunteering Context
Can Brand Commitment Resist Negative Publicity?——the Moderate Effect of Regulatory Focus
摘要
How Cooperativeness and Competitiveness Influence Student Burnout
We examined how being cooperative and competitive influence student burnout (i. e., students' exhaustion, cynicism, and diminished professional efficacy) and the moderating role of neuroticism. First- and second-year university students ( N = 257) completed the measures of cooperativeness, competitiveness, neuroticism, and student burnout. Results show that cooperativeness had a negative correlation with each of the dimensions of burnout. Competi…
How Workplace Accounting Experience and Gender Affect Ethical Judgment
We investigated how individuals' ethical intentions and moral judgments were influenced by the discipline that they were studying or practicing and by their gender. Results showed that, compared with men, women consistently viewed questionable actions as less ethical and expressed a lower likelihood that they would perform these actions. Accounting students had higher ethical intentions and stricter moral standards than either students in other d…
The Influence of Disease Cues on Preference for Typical versus Atypical Products
This article examines how exposure to disease-related cues influences consumers' preference for typical (vs. atypical) product options. Merging insights from evolutionary psychology with research on preference for typicality in consumer products, we predict that disease salience decreases relative preference for typical versus atypical options, because typical products are implicitly associated with many people, misaligning them with the people-a…
Charging sustainable batteries
Downward Social Comparison Increases Life-Satisfaction in the Giving and Volunteering Context
Feel the green”
Final Price Neglect in Multi-Product Promotions
Price reductions take either an integrated form (e.g., a discount shown directly on the price tag) or a non-integrated form (e.g., a discount contained in a coupon sent to consumers and thus separate from the price tag). This research examines how non-integrated versus integrated promotions influence choices among vertically differentiated products. Under an integrated promotion (e.g., $10 off) applicable to multiple products (e.g., original list…
Complements are warm and substitutes are competent
Purpose Previous research about online recommendation systems has focused largely on their impact on customers' purchase decisions regarding the products being recommended, but it has mostly ignored how they may affect focal product evaluation. This research aimed to examine the influence of recommendation type (i.e. substitute-based vs complement-based) on focal product evaluation dependent on the brand image (i.e. warm vs competent). Design/met…
The Minimal Deviation Effect
The present research introduces the minimal deviation effect. We propose that numbers that are slightly above a numerical category boundary (e.g., 1,001 in comparison to 1,000), representing a salient violation of coherent numerical categories, are arousal-inducing, and that the heightened arousal can be misattributed to the incentive value of the focal product, thus increasing consumers’ wanting but not liking. Results from nine experiments prov…
How Cooperativeness and Competitiveness Influence Student Burnout
We examined how being cooperative and competitive influence student burnout (i. e., students' exhaustion, cynicism, and diminished professional efficacy) and the moderating role of neuroticism. First- and second-year university students ( N = 257) completed the measures of cooperativeness, competitiveness, neuroticism, and student burnout. Results show that cooperativeness had a negative correlation with each of the dimensions of burnout. Competi…
How Workplace Accounting Experience and Gender Affect Ethical Judgment
We investigated how individuals' ethical intentions and moral judgments were influenced by the discipline that they were studying or practicing and by their gender. Results showed that, compared with men, women consistently viewed questionable actions as less ethical and expressed a lower likelihood that they would perform these actions. Accounting students had higher ethical intentions and stricter moral standards than either students in other d…
Can Brand Commitment Resist Negative Publicity?——the Moderate Effect of Regulatory Focus
摘要
Relationship Between Intrinsic Motivation and Undergraduate Students’ Depression and Stress
This study examined the effect of intrinsic academic motivation and interpersonal conflict on the perceived depression and stress. Participants were 537 Chinese undergraduate students (191 males and 346 females; M age = 20.4 years, SD age = 1.3). They completed four scales measuring intrinsic academic motivation, interpersonal conflict, stress, and depression. Linear regressions were conducted with intrinsic academic motivation, interpersonal con…
When does a service guarantee work? The roles of the popularity of service guarantees and firm reputation
Downward Social Comparison Increases Life-Satisfaction in the Giving and Volunteering Context
Dynamic Regulation Responding to an External Stimulus
This study examines the dynamic regulation process responding to an external stimulus. The damped oscillator model has been used to describe this process. However, the model does not allow a nonzero steady state, even though the oscillations may continue and do not necessarily damp toward zero. This study introduces the driven damped oscillator model which has an additional parameter to identify different patterns of the steady state. Three metho…
The Minimal Deviation Effect
The present research introduces the minimal deviation effect. We propose that numbers that are slightly above a numerical category boundary (e.g., 1,001 in comparison to 1,000), representing a salient violation of coherent numerical categories, are arousal-inducing, and that the heightened arousal can be misattributed to the incentive value of the focal product, thus increasing consumers’ wanting but not liking. Results from nine experiments prov…
The Influence of Disease Cues on Preference for Typical versus Atypical Products
This article examines how exposure to disease-related cues influences consumers' preference for typical (vs. atypical) product options. Merging insights from evolutionary psychology with research on preference for typicality in consumer products, we predict that disease salience decreases relative preference for typical versus atypical options, because typical products are implicitly associated with many people, misaligning them with the people-a…
Complements are warm and substitutes are competent
Purpose Previous research about online recommendation systems has focused largely on their impact on customers' purchase decisions regarding the products being recommended, but it has mostly ignored how they may affect focal product evaluation. This research aimed to examine the influence of recommendation type (i.e. substitute-based vs complement-based) on focal product evaluation dependent on the brand image (i.e. warm vs competent). Design/met…
Urban heat vulnerability
Extreme heat caused by global climate change has become a serious threat to the sustainable development of urban areas. Scientific assessment of the impacts of extreme heat on urban areas and in-depth knowledge of the cross-scale mechanisms of heat vulnerability forming in urban systems are expected to support policymakers and stakeholders in developing effective policies to mitigate the economic, social, and health risks. Based on the perspectiv…
Charging sustainable batteries
How Mortality Salience and Self-Construal Make a Difference
To better understand why Chinese residents' COVID-19 perceptions of the importance of vaccination change dramatically over time, this research used an online lab-like experiment to test the antecedents of individuals' perception of the importance of COVID-19 vaccines. We find that participants who view themselves as separate from others (i.e. independent self-construal) perceive COVID-19 vaccines as more important than Hepatitis B vaccines (i.e. …
Emphasizing recovery or improvement in charitable fundraising should depend on event controllability
摘要: 求助者境况是募捐信息的重要内容之一, 对境况的不同描述理应影响募捐效果, 却未引起学者们的关注。本研究根据对求助者境况变化过程的不同描述, 将募捐信息分为两类:“恢复/重建” (强调求助者过去境况较好, 当前变得很差, 捐赠使其由损失境况恢复至原状)和“改善/提高” (强调捐赠使求助者由当前很差的境况变得更好)。通过1个二手数据(N = 978, 研究1)和6个实验(N = 1163, 研究2/3a/3b/4/5a/5b)发现, “恢复/重建” (vs.“改善/提高”)类描述使捐赠者感知慈善项目更有利于求助者减少损失(vs.增加获得), 而当捐赠者面对不可控(vs.可控)事件时也更关注减少损失(vs.增加获得)。因此, 基于调节焦点的匹配, 对不可控事件采用“恢复/重建” (vs.“改善/提高”)类描述, 对可控事件采用“改善/提高” (vs.“恢复/重建”)类描述, 个体的捐赠意愿(研究5)和实际捐赠(二手数据)更高。本文在理论上提出了新的募捐信息分类并证明其后续影响, 在实践…
Semantic versus homophonic puns
Feel the green”
Final Price Neglect in Multi-Product Promotions
Price reductions take either an integrated form (e.g., a discount shown directly on the price tag) or a non-integrated form (e.g., a discount contained in a coupon sent to consumers and thus separate from the price tag). This research examines how non-integrated versus integrated promotions influence choices among vertically differentiated products. Under an integrated promotion (e.g., $10 off) applicable to multiple products (e.g., original list…
Electrode separation via water electrolysis for sustainable battery recycling
Fast Fashion Consumption Signals Low Self-Control
The fast fashion business model has three defining characteristics: high trendiness, high disposability, and unsustainable practices. These characteristics collectively suggest that consumers of fast fashion brands have a short-term focus, which evokes the perception that they lack self-control. A ChatGPT study and six experiments (five preregistered) provide convergent evidence for the effect of fast fashion consumption on perceived self-control…
Deformation Characteristics of a Thermokarst Lake by Integrated Methodology in Permafrost Regions of the Qinghai–Tibetan Plateau
The development of thermokarst lakes on the Qinghai–Tibetan Plateau (QTP) serves as a prominent indicator of permafrost degradation driven by climate warming and increased humidity. However, quantitative observations of surface change and relationships between lakes and permafrost during thermokarst development remain inadequate. This study utilized long‐term terrestrial laser scanning (TLS) to capture high‐resolution data on the surface contour …
Psychology (15 works) · Social Psychology (11 works) · Business (9 works) · Computer Science (8 works) · Consumer Behavior in Brand Consumption and Identification (6 works) · Mathematics (5 works) · Social Psychology (5 works) · Advertising (4 works) · Cognitive psychology (4 works) · Economics (4 works)