John P Costello
Biographic Data
| ID | 4101149 |
|---|---|
| NAME | John P Costello |
| GIVEN NAMES | John P |
| FAMILY NAME | Costello |
| SIGNATURE | COSTELLO J P |
| AFFILIATIONS | University of Notre Dame |
| ORCID | 0009-0007-9999-3231 |
| VERIFIED | Yes |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 4 |
| AUTHOR COUNT | 3 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2019 |
| LATEST PUBLICATION YEAR | 2023 |
| H-INDEX | 2 |
Get Your Science Out of Here
In this research, we propose that although consumers view the scientific process as competent, they also perceive it as cold. Across 10 experimental studies, we demonstrate that these lay beliefs impact consumers' reactions to marketers touting the science behind their brands. Specifically, since hedonic attributes are associated with warmth, the coldness associated with science is conceptually disfluent with the anticipated warmth of hedonic pro…
Why Are Donors More Generous with Time Than Money? The Role of Perceived Control over Donations on Charitable Giving
Solicitation of time and money donations are central to the success of nonprofit organizations like charities and political groups. Although nonprofits tend to prefer money, experimental and field data demonstrate that donors prefer to donate time, even when doing so does less good for the cause. However, despite the importance of this asymmetry, little is known about its psychological underpinnings. In the current investigation, we identify a pr…
What is a luxury brand? A new definition and review of the literature
Get Your Science Out of Here
In this research, we propose that although consumers view the scientific process as competent, they also perceive it as cold. Across 10 experimental studies, we demonstrate that these lay beliefs impact consumers' reactions to marketers touting the science behind their brands. Specifically, since hedonic attributes are associated with warmth, the coldness associated with science is conceptually disfluent with the anticipated warmth of hedonic pro…
Why Are Donors More Generous with Time Than Money? The Role of Perceived Control over Donations on Charitable Giving
Solicitation of time and money donations are central to the success of nonprofit organizations like charities and political groups. Although nonprofits tend to prefer money, experimental and field data demonstrate that donors prefer to donate time, even when doing so does less good for the cause. However, despite the importance of this asymmetry, little is known about its psychological underpinnings. In the current investigation, we identify a pr…
What is a luxury brand? A new definition and review of the literature
Why Are Donors More Generous with Time Than Money? The Role of Perceived Control over Donations on Charitable Giving
Solicitation of time and money donations are central to the success of nonprofit organizations like charities and political groups. Although nonprofits tend to prefer money, experimental and field data demonstrate that donors prefer to donate time, even when doing so does less good for the cause. However, despite the importance of this asymmetry, little is known about its psychological underpinnings. In the current investigation, we identify a pr…
Get Your Science Out of Here
In this research, we propose that although consumers view the scientific process as competent, they also perceive it as cold. Across 10 experimental studies, we demonstrate that these lay beliefs impact consumers' reactions to marketers touting the science behind their brands. Specifically, since hedonic attributes are associated with warmth, the coldness associated with science is conceptually disfluent with the anticipated warmth of hedonic pro…
Business (3 works) · Marketing (3 works) · Advertising (2 works) · Consumer Behavior in Brand Consumption and Identification (2 works) · Law (2 works) · Political science (2 works) · Psychology (2 works) · Social Psychology (2 works) · Behavioral Health and Interventions (1 works) · Brand equity (1 works)