Steven K Dalla
Biographic Data
| ID | 4101206 |
|---|---|
| NAME | Steven K Dalla |
| GIVEN NAMES | Steven K |
| FAMILY NAME | Dalla |
| SIGNATURE | DALLA S K |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 18 |
| AUTHOR COUNT | 1 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2019 |
| LATEST PUBLICATION YEAR | 2019 |
| H-INDEX | 1 |
A Framework for Understanding Consumer Choices for Others
Although most research on consumers' choices, and resulting insights, have focused on choices that consumers make solely for themselves, consumers often make choices for others, and there is a growing literature examining such choices. Theoretically, how can this growing literature be integrated, and what gaps remain? Practically, why should marketers, consumers, and policy makers care when choices are made for others, and what should they do dif…
A Framework for Understanding Consumer Choices for Others
Although most research on consumers' choices, and resulting insights, have focused on choices that consumers make solely for themselves, consumers often make choices for others, and there is a growing literature examining such choices. Theoretically, how can this growing literature be integrated, and what gaps remain? Practically, why should marketers, consumers, and policy makers care when choices are made for others, and what should they do dif…
A Framework for Understanding Consumer Choices for Others
Although most research on consumers' choices, and resulting insights, have focused on choices that consumers make solely for themselves, consumers often make choices for others, and there is a growing literature examining such choices. Theoretically, how can this growing literature be integrated, and what gaps remain? Practically, why should marketers, consumers, and policy makers care when choices are made for others, and what should they do dif…
Behavioral Health and Interventions (1 works) · Business (1 works) · Consumer Behavior in Brand Consumption and Identification (1 works) · Consumption (sociology) (1 works) · Customer Service Quality and Loyalty (1 works) · Focus (optics) (1 works) · Marketing (1 works) · Sociology (1 works)