Farzana Masroor
Biographic Data
| ID | 4104392 |
|---|---|
| NAME | Farzana Masroor |
| GIVEN NAMES | Farzana |
| FAMILY NAME | Masroor |
| SIGNATURE | MASROOR F |
| AFFILIATIONS | Air University |
| ORCID | 0000-0002-6980-1952 |
| VERIFIED | Yes |
| TOTAL WORKS | 10 |
| TOTAL CITATIONS | 12 |
| WORKS AS AUTHOR | 10 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2017 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 1 |
The globalised new economy, multiple identities, and commodification of the Chinese language in Pakistan
Discourse on China–Pakistan Economic Corridor (CPEC) projects Chinese language as a soft power to shape, mould, and reshape public opinion in a particular direction. CPEC is a project between China and Pakistan based on economic and geo-strategic grounds. As an ideology-loaded capital, Chinese has been stimulated as a resource language of the international market in the globalised new economy. This study explores CPEC discourse for how the Chines…
“They turned my wishes to death”
This article explicates the strategies of legitimization through spatial proximization. Although, there is a spike of interest in war poetry in recent years, proximization and legitimization aspects of war poetry still need to be explored. Thus, it is important to investigate war poetry from such perspectives because “poetry occupies a critical place in the war resistance literary tradition” (Metres (2007, p. 5). In this article, we grapple with …
Projecting the Chinese Language as a Power Tool in the Discourse on the China-Pakistan Economic Corridor (CPEC)
Vision and mission statements are mostly studied with a focus on organizations. This study moves away from the traditional approach by integrating the knowledge of vision/mission/value statements and ads on the same designated object. The organizations involved in the discourse of the China-Pakistan Economic Corridor (CPEC discourse) use an emergent hybrid strategy of utilizing vision/mission/value statements and ads under the umbrella of economi…
‘Politics is Game’
The dexterous use of language is crucial to convey feelings, emotions, likes, dislikes, or to emphasize an idea. Politicians are known for exercising their power through discourse, which is mostly carried out through the tool of persuasion which is the central key of political discourse that attracts the audience. Persuasion can be carried out through the use of figurative language that is used for expressing complex ideas. The interesting use of…
Incorporation and Portrayal of Cultures in Pedagogic Discourse in Pakistan
Teachers’ views regarding the portrayal of cultures in English textbooks they teach are of paramount importance. Nevertheless, there is a lack of research studies on this area worldwide, and more specifically, in Pakistani contexts. The present study aimed to get the views of English teachers regarding the incorporation and portrayal of various cultures in the reading passages of English textbooks used for teaching at secondary level in the gover…
Portrayal of power in manifestos
Power, conforming to particular political groups of the society, is exercised on the masses by making them believe in the legitimacy of that dominance. This association enables the groups to exercise their power and promulgate their ideologies through their discourse as well. One illustration of this discourse appears in the form of political manifestos. Utilizing the tool of language, the political actors (as agents of political parties) set age…
Persuasion and Mind Control in Leadership Discourse
Political leaders frequently engage with masses to fulfil their political agenda. For this purpose, language serves as a vital tool in the hands of politicians and that is mostly noticeable in political speeches made on various public forums. Taking into account the significance of such speeches for moving the masses in their favour, the present study carries out a critical discourse analysis of politician and current Prime Minister Imran Khan’s …
‘Future Talk’ in Newspaper Editorials
Newspaper editorials are known for taking a stance while fulfilling their goals of persuading the audience. In this regard, making future predictions is a crucial strategy in the argument structure of editorials. They are considered as risky acts since they are meant to outline future course of action as well as outcomes of such actions for their audience. This research is focused on the analysis of the speech acts of predictions among newspaper …
Polarization and Ideological Weaving in Twitter Discourse of Politicians
The form and functions of political discourse have considerably taken a new orientation with the evolving ways of communication. Twitter is a platform that is increasingly preferred by the political elites for the purpose of gaining public acclaim and propagating political ideologies. The political discourse on Twitter requires a critical attention toward linguistic structures and strategies to uncover the relationship between language and social…
Directives in English language newspaper editorials across cultures
Polarization and Ideological Weaving in Twitter Discourse of Politicians
The form and functions of political discourse have considerably taken a new orientation with the evolving ways of communication. Twitter is a platform that is increasingly preferred by the political elites for the purpose of gaining public acclaim and propagating political ideologies. The political discourse on Twitter requires a critical attention toward linguistic structures and strategies to uncover the relationship between language and social…
Portrayal of power in manifestos
Power, conforming to particular political groups of the society, is exercised on the masses by making them believe in the legitimacy of that dominance. This association enables the groups to exercise their power and promulgate their ideologies through their discourse as well. One illustration of this discourse appears in the form of political manifestos. Utilizing the tool of language, the political actors (as agents of political parties) set age…
Directives in English language newspaper editorials across cultures
Directives in English language newspaper editorials across cultures
Polarization and Ideological Weaving in Twitter Discourse of Politicians
The form and functions of political discourse have considerably taken a new orientation with the evolving ways of communication. Twitter is a platform that is increasingly preferred by the political elites for the purpose of gaining public acclaim and propagating political ideologies. The political discourse on Twitter requires a critical attention toward linguistic structures and strategies to uncover the relationship between language and social…
Persuasion and Mind Control in Leadership Discourse
Political leaders frequently engage with masses to fulfil their political agenda. For this purpose, language serves as a vital tool in the hands of politicians and that is mostly noticeable in political speeches made on various public forums. Taking into account the significance of such speeches for moving the masses in their favour, the present study carries out a critical discourse analysis of politician and current Prime Minister Imran Khan’s …
‘Future Talk’ in Newspaper Editorials
Newspaper editorials are known for taking a stance while fulfilling their goals of persuading the audience. In this regard, making future predictions is a crucial strategy in the argument structure of editorials. They are considered as risky acts since they are meant to outline future course of action as well as outcomes of such actions for their audience. This research is focused on the analysis of the speech acts of predictions among newspaper …
‘Politics is Game’
The dexterous use of language is crucial to convey feelings, emotions, likes, dislikes, or to emphasize an idea. Politicians are known for exercising their power through discourse, which is mostly carried out through the tool of persuasion which is the central key of political discourse that attracts the audience. Persuasion can be carried out through the use of figurative language that is used for expressing complex ideas. The interesting use of…
Incorporation and Portrayal of Cultures in Pedagogic Discourse in Pakistan
Teachers’ views regarding the portrayal of cultures in English textbooks they teach are of paramount importance. Nevertheless, there is a lack of research studies on this area worldwide, and more specifically, in Pakistani contexts. The present study aimed to get the views of English teachers regarding the incorporation and portrayal of various cultures in the reading passages of English textbooks used for teaching at secondary level in the gover…
Portrayal of power in manifestos
Power, conforming to particular political groups of the society, is exercised on the masses by making them believe in the legitimacy of that dominance. This association enables the groups to exercise their power and promulgate their ideologies through their discourse as well. One illustration of this discourse appears in the form of political manifestos. Utilizing the tool of language, the political actors (as agents of political parties) set age…
“They turned my wishes to death”
This article explicates the strategies of legitimization through spatial proximization. Although, there is a spike of interest in war poetry in recent years, proximization and legitimization aspects of war poetry still need to be explored. Thus, it is important to investigate war poetry from such perspectives because “poetry occupies a critical place in the war resistance literary tradition” (Metres (2007, p. 5). In this article, we grapple with …
Projecting the Chinese Language as a Power Tool in the Discourse on the China-Pakistan Economic Corridor (CPEC)
Vision and mission statements are mostly studied with a focus on organizations. This study moves away from the traditional approach by integrating the knowledge of vision/mission/value statements and ads on the same designated object. The organizations involved in the discourse of the China-Pakistan Economic Corridor (CPEC discourse) use an emergent hybrid strategy of utilizing vision/mission/value statements and ads under the umbrella of economi…
The globalised new economy, multiple identities, and commodification of the Chinese language in Pakistan
Discourse on China–Pakistan Economic Corridor (CPEC) projects Chinese language as a soft power to shape, mould, and reshape public opinion in a particular direction. CPEC is a project between China and Pakistan based on economic and geo-strategic grounds. As an ideology-loaded capital, Chinese has been stimulated as a resource language of the international market in the globalised new economy. This study explores CPEC discourse for how the Chines…
Sociology (9 works) · Political science (8 works) · Linguistics (7 works) · Law (6 works) · Discourse Analysis in Language Studies (5 works) · Media studies (5 works) · Politics (5 works) · Language, Metaphor, and Cognition (4 works) · Psychology (4 works) · Public relations (4 works)