Liam Mcloughlin
Biographic Data
| ID | 4154648 |
|---|---|
| NAME | Liam Mcloughlin |
| GIVEN NAMES | Liam |
| FAMILY NAME | Mcloughlin |
| SIGNATURE | MCLOUGHLIN L |
| AFFILIATIONS | University of Salford |
| ORCID | 0000-0001-5285-7127 |
| VERIFIED | Yes |
| TOTAL WORKS | 7 |
| TOTAL CITATIONS | 55 |
| AUTHOR COUNT | 7 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2019 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 3 |
Experimentation on TikTok, Standardisation on Reels? Party Short-Form Video Use in the 2024 UK General Election
Campaign practices evolve alongside technological change. We examine one of the most salient current developments: the rise of short-form video on platforms such as TikTok and Instagram Reels—often termed the “TikTokification” of election campaigns (Gerbaudo, 2024). The adoption of short-form video may signal the arrival of Römmele and Gibson’s (2020) “subversive” fourth era of campaigning, characterised by emotion, disruption, spontaneity, and t…
Facebook city: Place-named groups as urban communication infrastructure in Greater London
This paper investigates the geography of Facebook use at an urban-regional scale, focussing on place-named groups, meaning various interest groups with names relating to places such as towns, neighbourhoods, or points of interest. Conceptualising Facebook as a digital infrastructure – that is, the platform’s urban footprint, in the form of its place-named groups, rather than what individuals share and create using the service – we explore the loc…
Localizing Content Moderation: Approaching the Orientational Spaces of Facebook Group Admins and Mods
This paper contributes to the burgeoning literature on content moderation by focusing on its practice in relation to localized social media contexts, an area which remains under-researched. It makes two key contributions. Firstly, it presents the results of a study on moderation practices in relation to place-named Facebook groups across Greater London. Drawing on in-depth interviews with administrators and moderators from 16 Facebook groups, we …
‘Hello, world’: GCHQ, Twitter and social media engagement
In May 2016, Britain’s signals intelligence agency the Government Communications Headquarters (GCHQ) joined the social media platform Twitter to considerable press fanfare. But to date, no analysis has been undertaken regarding the use and outcomes of social media by the agency - once referred to as Britain's 'most secret'. This article posits that, while the use of social media has allowed the agency to reach out to a new tech-savvy generation, …
By any memes necessary? Small political acts, incidental exposure and memes during the 2017 UK general election
Following the 2017 UK general election, there was much debate about the so-called ‘youthquake’, or increase in youth turnout (YouGov). Some journalists claimed it was the ‘. . . memes wot won it’. This article seeks to understand the role of memes during political campaigns. Combining meta-data and content analysis, this article aims to answer three questions. First, who creates political memes? Second, what is the level of engagement with politi…
Turds, traitors and tossers: The abuse of UK MPs via Twitter
There has been growing public attention around the abuse of MPs online including criminal convictions for violent threats, regular coverage of racist and misogynistic language directed at representatives. Yet, the extent of the problem and patterns of abuse remain relatively under-researched. So far, much of coverage of the problem is anecdotal or based on self-reporting from MPs. This research sets out to provide a more rigorous benchmark measur…
A tale of three tribes: UK MPs, Twitter and the EU Referendum campaign1
This paper examines the structure of Twitter communication networks between MPs during the 2016 EU Referendum campaign. In particular, the research examines the impact of Twitter in two dimensions: (1) how far social media might facilitate inter-party linkages thus eroding traditional partisan relations between MPs? This was given added potential by the supposedly cross-party nature of the Referendum campaign and, therefore, we specifically exami…
Turds, traitors and tossers: The abuse of UK MPs via Twitter
There has been growing public attention around the abuse of MPs online including criminal convictions for violent threats, regular coverage of racist and misogynistic language directed at representatives. Yet, the extent of the problem and patterns of abuse remain relatively under-researched. So far, much of coverage of the problem is anecdotal or based on self-reporting from MPs. This research sets out to provide a more rigorous benchmark measur…
By any memes necessary? Small political acts, incidental exposure and memes during the 2017 UK general election
Following the 2017 UK general election, there was much debate about the so-called ‘youthquake’, or increase in youth turnout (YouGov). Some journalists claimed it was the ‘. . . memes wot won it’. This article seeks to understand the role of memes during political campaigns. Combining meta-data and content analysis, this article aims to answer three questions. First, who creates political memes? Second, what is the level of engagement with politi…
A tale of three tribes: UK MPs, Twitter and the EU Referendum campaign1
This paper examines the structure of Twitter communication networks between MPs during the 2016 EU Referendum campaign. In particular, the research examines the impact of Twitter in two dimensions: (1) how far social media might facilitate inter-party linkages thus eroding traditional partisan relations between MPs? This was given added potential by the supposedly cross-party nature of the Referendum campaign and, therefore, we specifically exami…
A tale of three tribes: UK MPs, Twitter and the EU Referendum campaign1
This paper examines the structure of Twitter communication networks between MPs during the 2016 EU Referendum campaign. In particular, the research examines the impact of Twitter in two dimensions: (1) how far social media might facilitate inter-party linkages thus eroding traditional partisan relations between MPs? This was given added potential by the supposedly cross-party nature of the Referendum campaign and, therefore, we specifically exami…
‘Hello, world’: GCHQ, Twitter and social media engagement
In May 2016, Britain’s signals intelligence agency the Government Communications Headquarters (GCHQ) joined the social media platform Twitter to considerable press fanfare. But to date, no analysis has been undertaken regarding the use and outcomes of social media by the agency - once referred to as Britain's 'most secret'. This article posits that, while the use of social media has allowed the agency to reach out to a new tech-savvy generation, …
By any memes necessary? Small political acts, incidental exposure and memes during the 2017 UK general election
Following the 2017 UK general election, there was much debate about the so-called ‘youthquake’, or increase in youth turnout (YouGov). Some journalists claimed it was the ‘. . . memes wot won it’. This article seeks to understand the role of memes during political campaigns. Combining meta-data and content analysis, this article aims to answer three questions. First, who creates political memes? Second, what is the level of engagement with politi…
Turds, traitors and tossers: The abuse of UK MPs via Twitter
There has been growing public attention around the abuse of MPs online including criminal convictions for violent threats, regular coverage of racist and misogynistic language directed at representatives. Yet, the extent of the problem and patterns of abuse remain relatively under-researched. So far, much of coverage of the problem is anecdotal or based on self-reporting from MPs. This research sets out to provide a more rigorous benchmark measur…
Localizing Content Moderation: Approaching the Orientational Spaces of Facebook Group Admins and Mods
This paper contributes to the burgeoning literature on content moderation by focusing on its practice in relation to localized social media contexts, an area which remains under-researched. It makes two key contributions. Firstly, it presents the results of a study on moderation practices in relation to place-named Facebook groups across Greater London. Drawing on in-depth interviews with administrators and moderators from 16 Facebook groups, we …
Facebook city: Place-named groups as urban communication infrastructure in Greater London
This paper investigates the geography of Facebook use at an urban-regional scale, focussing on place-named groups, meaning various interest groups with names relating to places such as towns, neighbourhoods, or points of interest. Conceptualising Facebook as a digital infrastructure – that is, the platform’s urban footprint, in the form of its place-named groups, rather than what individuals share and create using the service – we explore the loc…
Experimentation on TikTok, Standardisation on Reels? Party Short-Form Video Use in the 2024 UK General Election
Campaign practices evolve alongside technological change. We examine one of the most salient current developments: the rise of short-form video on platforms such as TikTok and Instagram Reels—often termed the “TikTokification” of election campaigns (Gerbaudo, 2024). The adoption of short-form video may signal the arrival of Römmele and Gibson’s (2020) “subversive” fourth era of campaigning, characterised by emotion, disruption, spontaneity, and t…
Social Media and Politics (6 works) · Sociology (5 works) · Law (4 works) · Political science (4 works) · Social media (4 works) · Law (3 works) · Politics (3 works) · Public relations (3 works) · Social science (3 works) · Computer Science (2 works)