Anjan Pal
Biographic Data
| ID | 4157224 |
|---|---|
| NAME | Anjan Pal |
| GIVEN NAMES | Anjan |
| FAMILY NAME | Pal |
| SIGNATURE | PAL A |
| AFFILIATIONS | Nanyang Technological University |
| ORCID | 0000-0001-7203-7126 |
| VERIFIED | Yes |
| TOTAL WORKS | 6 |
| TOTAL CITATIONS | 3 |
| AUTHOR COUNT | 6 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2020 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 1 |
Technology-mediated scarcity messages
Purpose Technology-mediated scarcity messages (TMSM) are increasingly used in the online marketplace to nudge purchases. Research looking into TMSM has picked up considerable momentum but is conceptually fragmented with inconsistent findings. This article therefore reports a systematic review of the TMSM literature, to contribute to a comprehensive understanding of this digital marketing concept. Design/methodology/approach The review included 78…
Intelligent automation for sustainable tourism
AI-enabled investment advice
I hate ads but not the advertised brands
Purpose This paper aims to explore Internet users' lived experiences with video ads, both skippable and nonskippable, while watching content on YouTube. Design/methodology/approach In-depth interviews were conducted with 22 participants. Findings The participants unanimously expressed dissatisfaction with YouTube ads. The dissatisfaction was directed to the platform but did not spill over to the advertised brand/product. Ethical concerns related …
Internet users beware, you follow online health rumors (more than counter-rumors) irrespective of risk propensity and prior endorsement
Purpose The Internet is a breeding ground for rumors. A way to tackle the problem involves the use of counter-rumor messages that refute rumors. This paper analyzes users' intention to follow rumors and counter-rumors as a function of two factors: individuals' risk propensity and messages' prior endorsement. Design/methodology/approach The paper conducted an online experiment. Complete responses from 134 participants were analyzed statistically. …
How do users respond to online rumor rebuttals
I hate ads but not the advertised brands
Purpose This paper aims to explore Internet users' lived experiences with video ads, both skippable and nonskippable, while watching content on YouTube. Design/methodology/approach In-depth interviews were conducted with 22 participants. Findings The participants unanimously expressed dissatisfaction with YouTube ads. The dissatisfaction was directed to the platform but did not spill over to the advertised brand/product. Ethical concerns related …
How do users respond to online rumor rebuttals
Internet users beware, you follow online health rumors (more than counter-rumors) irrespective of risk propensity and prior endorsement
Purpose The Internet is a breeding ground for rumors. A way to tackle the problem involves the use of counter-rumor messages that refute rumors. This paper analyzes users' intention to follow rumors and counter-rumors as a function of two factors: individuals' risk propensity and messages' prior endorsement. Design/methodology/approach The paper conducted an online experiment. Complete responses from 134 participants were analyzed statistically. …
I hate ads but not the advertised brands
Purpose This paper aims to explore Internet users' lived experiences with video ads, both skippable and nonskippable, while watching content on YouTube. Design/methodology/approach In-depth interviews were conducted with 22 participants. Findings The participants unanimously expressed dissatisfaction with YouTube ads. The dissatisfaction was directed to the platform but did not spill over to the advertised brand/product. Ethical concerns related …
Intelligent automation for sustainable tourism
AI-enabled investment advice
Technology-mediated scarcity messages
Purpose Technology-mediated scarcity messages (TMSM) are increasingly used in the online marketplace to nudge purchases. Research looking into TMSM has picked up considerable momentum but is conceptually fragmented with inconsistent findings. This article therefore reports a systematic review of the TMSM literature, to contribute to a comprehensive understanding of this digital marketing concept. Design/methodology/approach The review included 78…
Computer Science (4 works) · Psychology (4 works) · Social Psychology (4 works) · Internet privacy (3 works) · Advertising (2 works) · Business (2 works) · Misinformation and Its Impacts (2 works) · Originality (2 works) · Rumor (2 works) · The Internet (2 works)