Luis V Casalo

Biographic Data

ID4254056
NAMELuis V Casalo
GIVEN NAMESLuis V
FAMILY NAMECasalo
SIGNATURECASALO L V
AFFILIATIONSUniversidad de Zaragoza
ORCID0000-0002-9643-2814
VERIFIEDYes
TOTAL WORKS11
TOTAL CITATIONS79
AUTHOR COUNT11
EDITOR COUNT0
FIRST PUBLICATION YEAR2007
LATEST PUBLICATION YEAR2026
H-INDEX4

  • The influence of AI-generated versus real food images on perceived value and negative WOM

    Miguel Guinalíu, Daniel Belanche et al.ARTICLEBritish Food Journal2026

    Purpose As the use of generative AI in food marketing continues to grow, understanding how consumers evaluate AI-generated imagery has become increasingly important. In this article, a comparison is made of how AI-generated images and real images influence consumers' perceived value and negative word-of-mouth (WOM) intentions through the mediating effects of pleasure and perceived risk. Design/methodology/approach This study draws on decision-mak…

  • Generative AI as a source of information on environmental Problems

    Open AccessCarla Rodríguez-Sánchez, Franco Sancho Esper et al.ARTICLETechnology in Society2025Cited by: 2References: 10

  • Tiempo destinado a Internet por los adolescentes españoles diferencias según la práctica de deporte y el afecto recibido

    Open AccessLuis V Casalo, Escario José Julián et al.ARTICLERevista Española de Investigaciones…2024

    Los adolescentes son los que más usan Internet y el grupo más vulnerable frente al uso desadaptativo de Internet. La promoción de estrategias dirigidas a reducir la ansiedad y la depresión, así como a incrementar la autoestima, pueden ayudar a reducir el excesivo uso de las nuevas tecnologías. Partiendo de la Encuesta sobre Uso de Drogas en Enseñanzas Secundarias en España (2016) analizamos, estimando un sistema de ecuaciones aparentemente no rel…

  • Understanding organic food consumption in the European Union

    Open AccessJesús Valero-Gil, Jesús Valero‐Gil et al.ARTICLEBritish Food Journal2023

    Purpose Based on goal-directed behavior, this study explores the direct effects and the interaction between health and environmental concerns as the main drivers of organic food consumption. Consumer's economic problems are proposed as the main barrier for such behavior from a cost-benefit approach theoretically grounded on decision theory. Design/methodology/approach Data were collected using the 26,669 European 95.1 wave participants of the Eur…

  • Local place identity

    Open AccessDaniel Belanche, Luis V Casalo et al.ARTICLEJournal of Rural Studies2021Cited by: 32References: 19

    This study investigates the differences in place identity between residents of rural and urban communities. Differently from previous research comparing place identity between neighborhoods or countries, our study focuses on the local community type (urban or rural) as a key determinant of place identity. This fills a research gap in environmental social psychology, frequently ignoring the role of community type in shaping people's relationship w…

  • Heterogeneity in the association between environmental attitudes and pro-environmental behavior

    Open AccessLuis V Casalo, Escario José Julián et al.ARTICLEJournal of Cleaner Production2018

  • Consumer devotion to a different height

    Open AccessMahmud Hassan, Luis V Casalo et al.ARTICLEInternet Research2016Cited by: 4References: 7

    Purpose – Effective handling of negative word of mouth in the social media has dramatic impact on customer retention, deflects potential damage and improves profitability. Although marketers enact various defensive strategies to combat such negative publicity, consumers are increasingly acting on behalf of marketers and new value creating behaviors are noticed within virtual brand communities. The purpose of this paper is to explore the kind of c…

  • City attachment and use of urban services

    Open AccessDaniel Belanche, Luis V Casalo et al.ARTICLECities2016Cited by: 19References: 33

  • Determinants of multi-service smartcard success for smart cities development

    Open AccessDaniel Belanche, Daniel Belanche-Gracia et al.ARTICLEGovernment Information Quarterly2015Cited by: 10References: 11

  • Determinants of the intention to participate in firm-hosted online travel communities and effects on consumer behavioral intentions

    Open AccessLuis V Casalo, Carlos Flavián et al.ARTICLETourism Management2010Cited by: 12References: 65

  • The impact of participation in virtual brand communities on consumer trust and loyalty

    Open AccessLuis V Casalo, Luis Casaló et al.ARTICLEOnline Information Review2007

    Purpose The importance of virtual brand communities is growing day by day as a result of consumers increasingly using online tools to contact fellow consumers in order to get information on which to base their decisions. For this reason, this work aims to explore some of the effects of participation in a virtual brand community on consumer behaviour. Design/methodology/approach The paper proposes the positive effects of participation in a virtual…