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Kate Peirce

Biographic Data

ID4272445
NAMEKate Peirce
GIVEN NAMESKate
FAMILY NAMEPeirce
SIGNATUREPEIRCE K
AFFILIATIONSTexas State University
VERIFIEDNo
TOTAL WORKS8
TOTAL CITATIONS91
AUTHOR COUNT8
EDITOR COUNT0
FIRST PUBLICATION YEAR1988
LATEST PUBLICATION YEAR2013
H-INDEX4
  • Three Reasons Samples Become Separated From Their Populations in Communication Research

    Tom Grimes, Kate Peirce•ARTICLE•Mass Communication & Society•2013•References: 5

    There are three reasons why probability samples often become separated from their putative populations in mass communication research. First, researchers sometimes believe populations must surely exist when in fact they do not exist. Yet they relentlessly pursue these phantom populations rather than heed classic warning signs that something is wrong. Second, researchers often struggle with underpowered samples. Rather than render those samples us…

  • What If the Energizer Bunny Were Female? Importance of Gender in Perceptions of Advertising Spokes-Character Effectiveness

    Open Access•Kate Peirce•ARTICLE•Sex Roles•2001•Cited by: 3•References: 3

  • Aunt Jemima Isn't Keeping Up with the Energizer Bunny

    Open Access•Kate Peirce, Michael Mcbride•ARTICLE•Sex Roles•1999•Cited by: 5•References: 6

  • Women's Magazine Fiction

    Open Access•Kate Peirce•ARTICLE•Sex Roles•1997•Cited by: 7•References: 4

  • Socialization of teenage girls through teen-magazine fiction

    Open Access•Kate Peirce•ARTICLE•Sex Roles•1993•Cited by: 24•References: 2

  • A feminist theoretical perspective on the socialization of teenage girls through Seventeen magazine

    Open Access•Kate Peirce•ARTICLE•Sex Roles•1990•Cited by: 49•References: 8

  • Sex-role stereotyping of children on television

    Kate Peirce•ARTICLE•Sociological Spectrum•1989•Cited by: 1•References: 13

    A content analysis of child characters on prime‐time television revealed that while boys and girls are significantly different on only four out of 13 character traits (boys are considered more active, aggressive, rational and unhappy than are girls) they do differ significantly in the types of activities in which they participate. Girls talk on the telephone, read and help with housework, and boys play sports, go places and make mischief

  • Children's construction of fantasy stories

    Open Access•Kate Peirce, Emily Edwards et al.•ARTICLE•Sex Roles•1988•Cited by: 2•References: 10

  • A feminist theoretical perspective on the socialization of teenage girls through Seventeen magazine

    Open Access•Kate Peirce•ARTICLE•Sex Roles•1990•Cited by: 49•References: 8

  • Socialization of teenage girls through teen-magazine fiction

    Open Access•Kate Peirce•ARTICLE•Sex Roles•1993•Cited by: 24•References: 2

  • Women's Magazine Fiction

    Open Access•Kate Peirce•ARTICLE•Sex Roles•1997•Cited by: 7•References: 4

  • Aunt Jemima Isn't Keeping Up with the Energizer Bunny

    Open Access•Kate Peirce, Michael Mcbride•ARTICLE•Sex Roles•1999•Cited by: 5•References: 6

  • What If the Energizer Bunny Were Female? Importance of Gender in Perceptions of Advertising Spokes-Character Effectiveness

    Open Access•Kate Peirce•ARTICLE•Sex Roles•2001•Cited by: 3•References: 3

  • Children's construction of fantasy stories

    Open Access•Kate Peirce, Emily Edwards et al.•ARTICLE•Sex Roles•1988•Cited by: 2•References: 10

  • Sex-role stereotyping of children on television

    Kate Peirce•ARTICLE•Sociological Spectrum•1989•Cited by: 1•References: 13

    A content analysis of child characters on prime‐time television revealed that while boys and girls are significantly different on only four out of 13 character traits (boys are considered more active, aggressive, rational and unhappy than are girls) they do differ significantly in the types of activities in which they participate. Girls talk on the telephone, read and help with housework, and boys play sports, go places and make mischief

  • Children's construction of fantasy stories

    Open Access•Kate Peirce, Emily Edwards et al.•ARTICLE•Sex Roles•1988•Cited by: 2•References: 10

  • Sex-role stereotyping of children on television

    Kate Peirce•ARTICLE•Sociological Spectrum•1989•Cited by: 1•References: 13

    A content analysis of child characters on prime‐time television revealed that while boys and girls are significantly different on only four out of 13 character traits (boys are considered more active, aggressive, rational and unhappy than are girls) they do differ significantly in the types of activities in which they participate. Girls talk on the telephone, read and help with housework, and boys play sports, go places and make mischief

  • A feminist theoretical perspective on the socialization of teenage girls through Seventeen magazine

    Open Access•Kate Peirce•ARTICLE•Sex Roles•1990•Cited by: 49•References: 8

  • Socialization of teenage girls through teen-magazine fiction

    Open Access•Kate Peirce•ARTICLE•Sex Roles•1993•Cited by: 24•References: 2

  • Women's Magazine Fiction

    Open Access•Kate Peirce•ARTICLE•Sex Roles•1997•Cited by: 7•References: 4

  • Aunt Jemima Isn't Keeping Up with the Energizer Bunny

    Open Access•Kate Peirce, Michael Mcbride•ARTICLE•Sex Roles•1999•Cited by: 5•References: 6

  • What If the Energizer Bunny Were Female? Importance of Gender in Perceptions of Advertising Spokes-Character Effectiveness

    Open Access•Kate Peirce•ARTICLE•Sex Roles•2001•Cited by: 3•References: 3

  • Three Reasons Samples Become Separated From Their Populations in Communication Research

    Tom Grimes, Kate Peirce•ARTICLE•Mass Communication & Society•2013•References: 5

    There are three reasons why probability samples often become separated from their putative populations in mass communication research. First, researchers sometimes believe populations must surely exist when in fact they do not exist. Yet they relentlessly pursue these phantom populations rather than heed classic warning signs that something is wrong. Second, researchers often struggle with underpowered samples. Rather than render those samples us…

Psychology (8 works) · Developmental psychology (7 works) · Media, Gender, and Advertising (7 works) · Social Psychology (7 works) · Social Psychology (5 works) · Sociology (5 works) · Gender Roles and Identity Studies (4 works) · Gender, Feminism, and Media (4 works) · Character (mathematics (2 works) · Consumer Behavior in Brand Consumption and Identification (2 works)

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