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Tess Boley Cruz

Biographic Data

ID4370487
NAMETess Boley Cruz
GIVEN NAMESTess Boley
FAMILY NAMECruz
SIGNATURECRUZ T B
AFFILIATIONSUniversity of Southern California
ORCID0000-0002-5894-1802
VERIFIEDYes
TOTAL WORKS29
TOTAL CITATIONS13
AUTHOR COUNT29
EDITOR COUNT0
FIRST PUBLICATION YEAR2000
LATEST PUBLICATION YEAR2023
H-INDEX3
  • Young Adults' Distress About Police Brutality Following the Death of George Floyd

    Open Access•Lauren C Howard, Evan A Krueger et al.•ARTICLE•Youth & Society•2023•Cited by: 5•References: 17

    Following the homicide of George Floyd on May 25, 2020, young adults participated widely in national protests against racism and police brutality. This study examined temporal trends and correlates of self-reported distress about police brutality from May 18 to August 3, 2020 among a cohort of young adults (ages 19-22; N = 2,080) from Los Angeles, CA. Bivariate and adjusted linear regression models estimated the association between survey complet…

  • Exposure to E-Cigarette Product Placement in Music Videos Is Associated With Vaping Among Young Adults

    Open Access•Anuja Majmundar, Jennifer B Unger et al.•ARTICLE•Health Education & Behavior•2022

    Background The prevalence of electronic-cigarette (e-cigarette) product placement in music videos is on the rise and currently unregulated. This promotional activity is concerning given the popularity of music videos among young adults. Aims We examined associations between self-reported levels of exposure to music videos with any e-cigarette product placement or imagery and susceptibility to use e-cigarettes and e-cigarette use. Method A represe…

  • Lucy—Novel Flavored Nicotine Gum, Lozenges, and Pouches: Are They Misleading Consumers

    Jennifer B Unger, Joshua Barker et al.•ARTICLE•Substance Use & Misuse•2022

    Background: The packaging and marketing of nicotine gums, lozenges, and pouches can influence users’ perceptions about which products are evidence-based for tobacco cessation and which are designed for nicotine maintenance—which could keep people nicotine dependent. Lucy, a company that produces flavored nicotine gums, lozenges, and pouches, could cause confusion by mimicking the packaging of traditional chewing gum and using similar marketing fo…

  • E-cigarette brands and social media influencers on Instagram: A social network analysis

    Open Access•Julia Vassey, Tom Valente et al.•ARTICLE•Tobacco Control•2022

    It is important to understand associations among influencers and e-cigarette use behaviours, especially youth, to inform effective public health communication and potential policies that could regulate social media marketing sponsored by e-cigarette companies

  • Vaping and Covid-19: Insights for Public Health and Clinical Care from Twitter

    Open Access•Anuja Majmundar, Jon-Patrick Allem et al.•ARTICLE•International Journal of…•2021

    This study describes key topics of discussions on Twitter at the intersection of vaping and COVID-19 and documents public reactions to announcements from authoritative health agencies. Twitter posts containing vaping and COVID-19-related terms were collected from 1 December 2019 to 3 May 2020 ( n = 23,103 posts). Text classifiers and unsupervised machine learning were used to identify topics in posts. Predominant topics included COVID-19 Respirat…

  • Categorizing Iqos-Related Twitter Discussions

    Open Access•Joshua O Barker, Joshua Barker et al.•ARTICLE•International Journal of…•2021

    (1) Background: The heated tobacco product IQOS, by Philip Morris International, is now available in over 55 countries, including the United States. Social media sites such as Twitter are often used to promote or discuss tobacco products, though prior research has not examined how IQOS is presented on Twitter. (2) Methods: This study collected and categorized Twitter conversations involving IQOS. A manual content analysis was performed on N = 391…

  • Effect of a hypothetical modified risk tobacco product claim on heated tobacco product use intention and perceptions in young adults

    Julia Chen‐Sankey, Afton Kechter et al.•ARTICLE•Tobacco Control•2021

    The hypothetical MRTP claim may lower young adults' HTP harm perceptions compared with cigarettes but may not change HTP use intention overall or differentially for cigarette smokers. The larger effect on HTP use intention among e-cigarette users than non-users raises the question of whether MRTP claims may promote HTP use or HTP and e-cigarette dual use among young e-cigarette users

  • E-cigarette use and promotion by social media influencers during videogame play on Twitch

    Julia Vassey, Jon-Patrick Allem et al.•ARTICLE•Tobacco Control•2021

    E-cigarette consumption among adolescents around the world, including the USA, is a public health concern.1–3 Exposure to social influencer content and other promotional strategies has been associated with increased risk of e-cigarette use among adolescents and young adults.4–7 One factor contributing to the uptake of e-cigarette use among adolescents is the industry’s overt and covert promotional strategies, including the use of influencers, tha…

  • E-cigarette and cigarette purchasing among young adults before and after implementation of California’s tobacco 21 policy

    Sara J Schiff, Fei Liu et al.•ARTICLE•Tobacco Control•2020

    Post-T21, few participants were refused purchase of any tobacco product, despite the illegality of such sales. Better enforcement of T21 is needed to improve the efficacy of T21 legislation

  • Characterizing #Backwoods on Instagram: The Number One Selling All Natural Cigar

    Open Access•Sabrina L Smiley, Stephanie Kim et al.•ARTICLE•International Journal of…•2020•References: 1

    We sought to assess the proportion of Backwoods (Imperial Tobacco Group Brands LLC) cigar-related posts to Instagram that may contain misleading claims, nature-evoking imagery, and appealing flavors. Inclusion criteria for this study included an Instagram post with the hashtag "#backwoods" from 30 August to 12 September 2018. Rules were established to content analyze (n = 1206) posts. Categories included misleading packaging (i.e., the post conta…

  • Managers' Practices of Tobacco and Marijuana Smoking Policies in Hispanic-Occupied Multiunit Housing

    Open Access•Angélica Delgado Rendón, Tess Boley Cruz et al.•ARTICLE•Health Equity•2019

    Purpose: This study assessed the knowledge, attitudes, and practices of managers of Hispanic-occupied multiunit housing (MUH) related to the prevalence and prevention of secondhand smoke (SHS), thirdhand tobacco smoke, and secondhand marijuana smoke (SHMS). Methods: A narrative analysis was conducted of 20 interviews with live-in apartment managers. Their opinions on policies and an educational fotonovela were also gathered. Results: The properti…

  • Empowering Hispanic Multiunit Housing Residents to Advocate for Smokefree Policies: A Randomized Controlled Trial of a Culturally Tailored Fotonovela Intervention

    Open Access•Jennifer B Unger, Daniel W Soto et al.•ARTICLE•Health Equity•2019

    Purpose: Hispanic residents of multiunit housing (MUH) are disproportionately exposed to secondhand (SHS) and thirdhand tobacco smoke (THS) from neighboring apartment units and common areas. Comprehensive legislation and voluntary policies are needed to protect residents from smoke. We developed a culturally tailored bilingual fotonovela to educate Hispanic residents about SHS and THS and encourage them to talk to their neighbors and landlords ab…

  • Where Do People Vape? Insights from Twitter Data

    Open Access•Anuja Majmundar, Jon-Patrick Allem et al.•ARTICLE•International Journal of…•2019

    Background : Emerging evidence suggests that exposure to secondhand and thirdhand aerosol from electronic cigarettes may have serious health risks including respiratory and cardiovascular diseases. Social media data can help identify common locations referenced in vaping-related discussions and offer clues about where individuals vape. These insights can strengthen current tobacco regulations and prioritize new policies to improve public health. …

  • Characterising KandyPens-related posts to Instagram: Implications for nicotine and cannabis use

    Anuja Majmundar, Matthew G Kirkpatrick et al.•ARTICLE•Tobacco Control•2019

    KandyPens markets its products as aromatherapy devices; however, Instagram posts related to these products rarely mentioned their purported purpose. Future research should consider product design, user experience and the co-use of nicotine and cannabis with KandyPens to assess implications related to product appeal and abuse liability

  • E-cigarettes Are Being Marketed as “Vitamin Delivery” Devices

    Tatiana Basañez, Anuja Majmundar et al.•ARTICLE•American Journal of Public Health•2019•Cited by: 2•References: 4

  • A Descriptive Longitudinal Study of Changes in Vape Shop Characteristics and Store Policies in Anticipation of the 2016 FDA Regulations of Tobacco Products, Including E-Cigarettes

    Open Access•Sheila Yu, Patricia Escobedo et al.•ARTICLE•International Journal of…•2018

    After proposing the "Deeming Rule" in 2014, the U.S. Food and Drug Administration (FDA) began regulating the manufacturing, marketing, and sales of electronic cigarette (e-cigarette) products as tobacco products in 2016. The current study conducted vape shop store observations and surveyed Los Angeles-area shop employees (assessing their beliefs, awareness, and perceptions of e-cigarettes and related FDA regulations) at two time points one year a…

  • Return of cartoon to market e-cigarette-related products

    Jon-Patrick Allem, Tess Boley Cruz et al.•ARTICLE•Tobacco Control•2018

    Findings indicate that e-cigarette companies are using cartoons to market their products and many of these companies' logos are cartoons. Empirical data are needed to determine whether cartoon marketing strategies impact perceived risk and benefits, product appeal, the intention to use and actual use of e-cigarettes

  • Adolescent tobacco coupon receipt, vulnerability characteristics and subsequent tobacco use: Analysis of Path Study, Waves 1 and 2

    Shyanika W Rose, Allison M Glasser et al.•ARTICLE•Tobacco Control•2018

    One in 13 US youth (7.6%) received coupons. Vulnerable youth had the greatest odds of coupon receipt. Coupon recipients had greater odds of tobacco use among never users, trying a new tobacco product and current use. Coupon bans, limits on youth coupon exposure, stronger age verification, pack inserts or restricting coupon redemption may help reduce tobacco use among adolescents, particularly for those at greatest risk

  • Point-of-sale marketing of little cigars and cigarillos on and near California Tribal lands

    Sabrina L Smiley, Claradina Soto et al.•ARTICLE•Tobacco Control•2018

    LCCs are widely available in stores on and near California Tribal lands. Stores located a short distance away from Tribal lands were more likely to sell LCCs, including flavoured versions, more likely to sell LCCs priced below $1, and more likely to advertise little LCC price promotions than stores on Tribal lands. Policy-makers and Tribal leaders should consider regulations that would limit access to LCCs at point of sale to help prevent youth i…

  • Second and Thirdhand Smoke Exposure, Attitudes and Protective Practices: Results from a Survey of Hispanic Residents in Multi-unit Housing

    Open Access•Angélica Delgado-Rendón, Tess Boley Cruz et al.•ARTICLE•Journal of Immigrant and Minority…•2017

  • Electronic cigarette retailers use Pokémon Go to market products

    Matthew G Kirkpatrick, Tess Boley Cruz et al.•ARTICLE•Tobacco Control•2017

    Recently, we witnessed a new marketing strategy in which vape shops and online e-cigarette retailers have harnessed the popularity of the interactive smartphone game Pokemon Go to promote vaping products. This approach combines the strengths of recent and traditional strategies thought to be effective in promoting tobacco use to adolescents and young adults: (1) cartoons;1 tobacco product placement in video games2 ,3 and (2) interactive promotion…

  • Campaigns and counter campaigns: Reactions on Twitter to e-cigarette education

    Jon-Patrick Allem, Patricia Escobedo et al.•ARTICLE•Tobacco Control•2016

    Findings showed the time dynamics of Twitter and the possibility for real-time monitoring of education campaigns

  • Vaping on Instagram: Cloud chasing, hand checks and product placement

    Kar-Hai Chu, Jon-Patrick Allem et al.•ARTICLE•Tobacco Control•2016

    Instagram affords its users the ability to post images of e-cigarette-related behaviours and gives advertisers the opportunity to display their product. Future research should incorporate novel data streams to improve public health surveillance, survey development and educational campaigns

  • Perceptions of Secondhand and Thirdhand Smoke Among Hispanic Residents of Multiunit Housing

    Open Access•Angélica Delgado Rendón, Jennifer B Unger et al.•ARTICLE•Journal of Immigrant and Minority…•2015

  • Tobacco marketing in California and implications for the future

    Open Access•April Roeseler, Ellen C Feighery et al.•ARTICLE•Tobacco Control•2010

    Tobacco industry monitoring, media, policy and enforcement interventions may have contributed to observed changes in tobacco marketing and to declines in reported exposure to tobacco marketing

Next
  • Young Adults' Distress About Police Brutality Following the Death of George Floyd

    Open Access•Lauren C Howard, Evan A Krueger et al.•ARTICLE•Youth & Society•2023•Cited by: 5•References: 17

    Following the homicide of George Floyd on May 25, 2020, young adults participated widely in national protests against racism and police brutality. This study examined temporal trends and correlates of self-reported distress about police brutality from May 18 to August 3, 2020 among a cohort of young adults (ages 19-22; N = 2,080) from Los Angeles, CA. Bivariate and adjusted linear regression models estimated the association between survey complet…

  • Intermedia Processes in the Adoption of Tobacco Control Activities Among Opinion Leaders in California

    Open Access•Darleen Schuster, Darleen V Schuster et al.•ARTICLE•Communication Theory•2006•Cited by: 3•References: 15

    Journal Article Intermedia Processes in the Adoption of Tobacco Control Activities Among Opinion Leaders in California Get access Darleen V. Schuster, Darleen V. Schuster 1Keck School of Medicine, University of Southern California, Alhambra, CA 91803 Search for other works by this author on: Oxford Academic Google Scholar Thomas W Valente, Thomas W Valente 1Keck School of Medicine, University of Southern California, Alhambra, CA 91803 Search for …

  • Independent Evaluation of the California Tobacco Control Program: Relationships Between Program Exposure and Outcomes, 1996–1998

    Louise Ann Rohrbach, Beth Howard-Pitney et al.•ARTICLE•American Journal of Public Health•2002•Cited by: 3•References: 27

    Objectives. This study sought to determine the effects of the California Tobacco Control Program on tobacco-related attitudes and behaviors. Methods. In 1996 and 1998, a telephone survey was conducted among adults in randomly selected households in 18 California counties. Tenth-grade youths in 84 randomly selected high schools completed a written survey. In analyses conducted at the county level, differences in outcomes were regressed on an index…

  • E-cigarettes Are Being Marketed as “Vitamin Delivery” Devices

    Tatiana Basañez, Anuja Majmundar et al.•ARTICLE•American Journal of Public Health•2019•Cited by: 2•References: 4

  • English language use as a risk factor for smoking initiation among Hispanic and Asian American adolescents: Evidence for mediation by tobacco-related beliefs and social norms.

    Jennifer B Unger, Tess Boley Cruz et al.•ARTICLE•Health Psychology•2000

  • Independent Evaluation of the California Tobacco Control Program: Relationships Between Program Exposure and Outcomes, 1996–1998

    Louise Ann Rohrbach, Beth Howard-Pitney et al.•ARTICLE•American Journal of Public Health•2002•Cited by: 3•References: 27

    Objectives. This study sought to determine the effects of the California Tobacco Control Program on tobacco-related attitudes and behaviors. Methods. In 1996 and 1998, a telephone survey was conducted among adults in randomly selected households in 18 California counties. Tenth-grade youths in 84 randomly selected high schools completed a written survey. In analyses conducted at the county level, differences in outcomes were regressed on an index…

  • Intermedia Processes in the Adoption of Tobacco Control Activities Among Opinion Leaders in California

    Open Access•Darleen Schuster, Darleen V Schuster et al.•ARTICLE•Communication Theory•2006•Cited by: 3•References: 15

    Journal Article Intermedia Processes in the Adoption of Tobacco Control Activities Among Opinion Leaders in California Get access Darleen V. Schuster, Darleen V. Schuster 1Keck School of Medicine, University of Southern California, Alhambra, CA 91803 Search for other works by this author on: Oxford Academic Google Scholar Thomas W Valente, Thomas W Valente 1Keck School of Medicine, University of Southern California, Alhambra, CA 91803 Search for …

  • An examination of trends in amount and type of cigarette advertising and sales promotions in California stores, 2002–2005

    Ellen C Feighery, Nina C Schleicher et al.•ARTICLE•Tobacco Control•2008

    The results indicate increasing use of stores to market and promote cigarette sales. Further, these increases are disproportionately accelerating in neighbourhoods with more African-Americans. Legislative strategies should be pursued to control the marketing of tobacco products and promotional strategies used to reduce prices in stores

  • Tobacco marketing in California and implications for the future

    Open Access•April Roeseler, Ellen C Feighery et al.•ARTICLE•Tobacco Control•2010

    Tobacco industry monitoring, media, policy and enforcement interventions may have contributed to observed changes in tobacco marketing and to declines in reported exposure to tobacco marketing

  • Perceptions of Secondhand and Thirdhand Smoke Among Hispanic Residents of Multiunit Housing

    Open Access•Angélica Delgado Rendón, Jennifer B Unger et al.•ARTICLE•Journal of Immigrant and Minority…•2015

  • Campaigns and counter campaigns: Reactions on Twitter to e-cigarette education

    Jon-Patrick Allem, Patricia Escobedo et al.•ARTICLE•Tobacco Control•2016

    Findings showed the time dynamics of Twitter and the possibility for real-time monitoring of education campaigns

  • Vaping on Instagram: Cloud chasing, hand checks and product placement

    Kar-Hai Chu, Jon-Patrick Allem et al.•ARTICLE•Tobacco Control•2016

    Instagram affords its users the ability to post images of e-cigarette-related behaviours and gives advertisers the opportunity to display their product. Future research should incorporate novel data streams to improve public health surveillance, survey development and educational campaigns

  • Second and Thirdhand Smoke Exposure, Attitudes and Protective Practices: Results from a Survey of Hispanic Residents in Multi-unit Housing

    Open Access•Angélica Delgado-Rendón, Tess Boley Cruz et al.•ARTICLE•Journal of Immigrant and Minority…•2017

  • Electronic cigarette retailers use Pokémon Go to market products

    Matthew G Kirkpatrick, Tess Boley Cruz et al.•ARTICLE•Tobacco Control•2017

    Recently, we witnessed a new marketing strategy in which vape shops and online e-cigarette retailers have harnessed the popularity of the interactive smartphone game Pokemon Go to promote vaping products. This approach combines the strengths of recent and traditional strategies thought to be effective in promoting tobacco use to adolescents and young adults: (1) cartoons;1 tobacco product placement in video games2 ,3 and (2) interactive promotion…

  • A Descriptive Longitudinal Study of Changes in Vape Shop Characteristics and Store Policies in Anticipation of the 2016 FDA Regulations of Tobacco Products, Including E-Cigarettes

    Open Access•Sheila Yu, Patricia Escobedo et al.•ARTICLE•International Journal of…•2018

    After proposing the "Deeming Rule" in 2014, the U.S. Food and Drug Administration (FDA) began regulating the manufacturing, marketing, and sales of electronic cigarette (e-cigarette) products as tobacco products in 2016. The current study conducted vape shop store observations and surveyed Los Angeles-area shop employees (assessing their beliefs, awareness, and perceptions of e-cigarettes and related FDA regulations) at two time points one year a…

  • Return of cartoon to market e-cigarette-related products

    Jon-Patrick Allem, Tess Boley Cruz et al.•ARTICLE•Tobacco Control•2018

    Findings indicate that e-cigarette companies are using cartoons to market their products and many of these companies' logos are cartoons. Empirical data are needed to determine whether cartoon marketing strategies impact perceived risk and benefits, product appeal, the intention to use and actual use of e-cigarettes

  • Adolescent tobacco coupon receipt, vulnerability characteristics and subsequent tobacco use: Analysis of Path Study, Waves 1 and 2

    Shyanika W Rose, Allison M Glasser et al.•ARTICLE•Tobacco Control•2018

    One in 13 US youth (7.6%) received coupons. Vulnerable youth had the greatest odds of coupon receipt. Coupon recipients had greater odds of tobacco use among never users, trying a new tobacco product and current use. Coupon bans, limits on youth coupon exposure, stronger age verification, pack inserts or restricting coupon redemption may help reduce tobacco use among adolescents, particularly for those at greatest risk

  • Point-of-sale marketing of little cigars and cigarillos on and near California Tribal lands

    Sabrina L Smiley, Claradina Soto et al.•ARTICLE•Tobacco Control•2018

    LCCs are widely available in stores on and near California Tribal lands. Stores located a short distance away from Tribal lands were more likely to sell LCCs, including flavoured versions, more likely to sell LCCs priced below $1, and more likely to advertise little LCC price promotions than stores on Tribal lands. Policy-makers and Tribal leaders should consider regulations that would limit access to LCCs at point of sale to help prevent youth i…

  • Managers' Practices of Tobacco and Marijuana Smoking Policies in Hispanic-Occupied Multiunit Housing

    Open Access•Angélica Delgado Rendón, Tess Boley Cruz et al.•ARTICLE•Health Equity•2019

    Purpose: This study assessed the knowledge, attitudes, and practices of managers of Hispanic-occupied multiunit housing (MUH) related to the prevalence and prevention of secondhand smoke (SHS), thirdhand tobacco smoke, and secondhand marijuana smoke (SHMS). Methods: A narrative analysis was conducted of 20 interviews with live-in apartment managers. Their opinions on policies and an educational fotonovela were also gathered. Results: The properti…

  • Empowering Hispanic Multiunit Housing Residents to Advocate for Smokefree Policies: A Randomized Controlled Trial of a Culturally Tailored Fotonovela Intervention

    Open Access•Jennifer B Unger, Daniel W Soto et al.•ARTICLE•Health Equity•2019

    Purpose: Hispanic residents of multiunit housing (MUH) are disproportionately exposed to secondhand (SHS) and thirdhand tobacco smoke (THS) from neighboring apartment units and common areas. Comprehensive legislation and voluntary policies are needed to protect residents from smoke. We developed a culturally tailored bilingual fotonovela to educate Hispanic residents about SHS and THS and encourage them to talk to their neighbors and landlords ab…

  • Where Do People Vape? Insights from Twitter Data

    Open Access•Anuja Majmundar, Jon-Patrick Allem et al.•ARTICLE•International Journal of…•2019

    Background : Emerging evidence suggests that exposure to secondhand and thirdhand aerosol from electronic cigarettes may have serious health risks including respiratory and cardiovascular diseases. Social media data can help identify common locations referenced in vaping-related discussions and offer clues about where individuals vape. These insights can strengthen current tobacco regulations and prioritize new policies to improve public health. …

  • Characterising KandyPens-related posts to Instagram: Implications for nicotine and cannabis use

    Anuja Majmundar, Matthew G Kirkpatrick et al.•ARTICLE•Tobacco Control•2019

    KandyPens markets its products as aromatherapy devices; however, Instagram posts related to these products rarely mentioned their purported purpose. Future research should consider product design, user experience and the co-use of nicotine and cannabis with KandyPens to assess implications related to product appeal and abuse liability

  • E-cigarettes Are Being Marketed as “Vitamin Delivery” Devices

    Tatiana Basañez, Anuja Majmundar et al.•ARTICLE•American Journal of Public Health•2019•Cited by: 2•References: 4

  • E-cigarette and cigarette purchasing among young adults before and after implementation of California’s tobacco 21 policy

    Sara J Schiff, Fei Liu et al.•ARTICLE•Tobacco Control•2020

    Post-T21, few participants were refused purchase of any tobacco product, despite the illegality of such sales. Better enforcement of T21 is needed to improve the efficacy of T21 legislation

  • Characterizing #Backwoods on Instagram: The Number One Selling All Natural Cigar

    Open Access•Sabrina L Smiley, Stephanie Kim et al.•ARTICLE•International Journal of…•2020•References: 1

    We sought to assess the proportion of Backwoods (Imperial Tobacco Group Brands LLC) cigar-related posts to Instagram that may contain misleading claims, nature-evoking imagery, and appealing flavors. Inclusion criteria for this study included an Instagram post with the hashtag "#backwoods" from 30 August to 12 September 2018. Rules were established to content analyze (n = 1206) posts. Categories included misleading packaging (i.e., the post conta…

  • Vaping and Covid-19: Insights for Public Health and Clinical Care from Twitter

    Open Access•Anuja Majmundar, Jon-Patrick Allem et al.•ARTICLE•International Journal of…•2021

    This study describes key topics of discussions on Twitter at the intersection of vaping and COVID-19 and documents public reactions to announcements from authoritative health agencies. Twitter posts containing vaping and COVID-19-related terms were collected from 1 December 2019 to 3 May 2020 ( n = 23,103 posts). Text classifiers and unsupervised machine learning were used to identify topics in posts. Predominant topics included COVID-19 Respirat…

  • Categorizing Iqos-Related Twitter Discussions

    Open Access•Joshua O Barker, Joshua Barker et al.•ARTICLE•International Journal of…•2021

    (1) Background: The heated tobacco product IQOS, by Philip Morris International, is now available in over 55 countries, including the United States. Social media sites such as Twitter are often used to promote or discuss tobacco products, though prior research has not examined how IQOS is presented on Twitter. (2) Methods: This study collected and categorized Twitter conversations involving IQOS. A manual content analysis was performed on N = 391…

  • Effect of a hypothetical modified risk tobacco product claim on heated tobacco product use intention and perceptions in young adults

    Julia Chen‐Sankey, Afton Kechter et al.•ARTICLE•Tobacco Control•2021

    The hypothetical MRTP claim may lower young adults' HTP harm perceptions compared with cigarettes but may not change HTP use intention overall or differentially for cigarette smokers. The larger effect on HTP use intention among e-cigarette users than non-users raises the question of whether MRTP claims may promote HTP use or HTP and e-cigarette dual use among young e-cigarette users

  • E-cigarette use and promotion by social media influencers during videogame play on Twitch

    Julia Vassey, Jon-Patrick Allem et al.•ARTICLE•Tobacco Control•2021

    E-cigarette consumption among adolescents around the world, including the USA, is a public health concern.1–3 Exposure to social influencer content and other promotional strategies has been associated with increased risk of e-cigarette use among adolescents and young adults.4–7 One factor contributing to the uptake of e-cigarette use among adolescents is the industry’s overt and covert promotional strategies, including the use of influencers, tha…

Medicine (24 works) · Smoking Behavior and Cessation (22 works) · Environmental health (20 works) · Business (18 works) · Advertising (16 works) · Political science (14 works) · Psychology (13 works) · Marketing (9 works) · Public health (9 works) · Computer Science (8 works)

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