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Janice M Goggin

Biographic Data

ID4394208
NAMEJanice M Goggin
GIVEN NAMESJanice M
FAMILY NAMEGoggin
SIGNATUREGOGGIN J M
AFFILIATIONSd Brown University
VERIFIEDNo
TOTAL WORKS2
TOTAL CITATIONS12
AUTHOR COUNT2
EDITOR COUNT0
FIRST PUBLICATION YEAR1995
LATEST PUBLICATION YEAR1995
H-INDEX1
  • Introduction

    James A Morone, Janice M Goggin•ARTICLE•Journal of Health Politics Policy…•1995

    Research Article| June 01 1995 Introduction: Health Policies in Europe: Welfare States in a Market Era James A. Morone; James A. Morone Brown University Search for other works by this author on: This Site Google Janice M. Goggin Janice M. Goggin Search for other works by this author on: This Site Google J Health Polit Policy Law (1995) 20 (3): 557–569. https://doi.org/10.1215/03616878-20-3-557 Views Icon Views Article contents Figures & tables Vi…

  • Ad buys in presidential campaigns

    Darrell M West, Montague Kern et al.•ARTICLE•Political Communication•1995•Cited by: 12•References: 4

    Two approaches have dominated the study of political advertising: those based on public opinion surveys and those derived from experiments. In this paper, we propose a third perspective based on ad buys—the campaign decisions on when, where, and how often to broadcast particular ads. Using national ad buy data for Bush, Clinton, and Perot in 1992 as well as local ad buy data in four communities around the country, we find major differences in how…

  • Ad buys in presidential campaigns

    Darrell M West, Montague Kern et al.•ARTICLE•Political Communication•1995•Cited by: 12•References: 4

    Two approaches have dominated the study of political advertising: those based on public opinion surveys and those derived from experiments. In this paper, we propose a third perspective based on ad buys—the campaign decisions on when, where, and how often to broadcast particular ads. Using national ad buy data for Bush, Clinton, and Perot in 1992 as well as local ad buy data in four communities around the country, we find major differences in how…

  • Introduction

    James A Morone, Janice M Goggin•ARTICLE•Journal of Health Politics Policy…•1995

    Research Article| June 01 1995 Introduction: Health Policies in Europe: Welfare States in a Market Era James A. Morone; James A. Morone Brown University Search for other works by this author on: This Site Google Janice M. Goggin Janice M. Goggin Search for other works by this author on: This Site Google J Health Polit Policy Law (1995) 20 (3): 557–569. https://doi.org/10.1215/03616878-20-3-557 Views Icon Views Article contents Figures & tables Vi…

  • Ad buys in presidential campaigns

    Darrell M West, Montague Kern et al.•ARTICLE•Political Communication•1995•Cited by: 12•References: 4

    Two approaches have dominated the study of political advertising: those based on public opinion surveys and those derived from experiments. In this paper, we propose a third perspective based on ad buys—the campaign decisions on when, where, and how often to broadcast particular ads. Using national ad buy data for Bush, Clinton, and Perot in 1992 as well as local ad buy data in four communities around the country, we find major differences in how…

Advertising (2 works) · Business (2 works) · Law (2 works) · Political science (2 works) · Advertising campaign (1 work) · Appeal (1 work) · Citation (1 work) · Computer Science (1 work) · Criticism (1 work) · Download (1 work)

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