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Christina Holtz‐bacha

Biographic Data

ID4394372
NAMEChristina Holtz‐bacha
GIVEN NAMESChristina
FAMILY NAMEHoltz‐bacha
SIGNATUREBACHA C H
AFFILIATIONSFriedrich-Alexander-Universität Erlangen-Nürnberg
VERIFIEDNo
TOTAL WORKS40
TOTAL CITATIONS139
AUTHOR COUNT40
EDITOR COUNT0
FIRST PUBLICATION YEAR1989
LATEST PUBLICATION YEAR2024
H-INDEX7
  • Freedom of the media, pluralism, and transparency. European media policy on new paths

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha•ARTICLE•European Journal of Communication•2024•Cited by: 3•References: 6

    Although the European Union has been pursuing media policy for decades, its legal competence for the media sector remains limited. Since its inception in the 1980s, the EU had to base its media policy on its responsibility to enforce the internal market and the direct application of competition law, which has led to a one-sided economic perspective on the media. With references to the EU Charter of Fundamental Rights, the enshrinement of European…

  • From misinformation to racism

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha•ARTICLE•European Journal of Communication•2021

  • The kiss of death. Public service media under right-wing populist attack

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha•ARTICLE•European Journal of Communication•2021•Cited by: 19•References: 26

    With the surge of populism in Europe, public service broadcasting has come under increased pressure. The established media are considered part of the corrupt elite not serving the interests of the people. The public service media, for which pluralism is at the core of their remit, are a particular thorn in the side of the populists. Therefore, they attack the financial basis of public service, which is supposed to guarantee their independence. Th…

  • Comparative media research

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha•ARTICLE•European Journal of Communication•2021•References: 3

    Jay Blumler was "a pioneer in comparative media research", writes Curran (2015: 208) in his contribution to the Festschrift published on the occasion of Blumler's 90th birthday in 2014.In fact, Blumler's biography provided the best prerequisites for this pioneering role.The experience of the US broadcasting system, commercially oriented since the emergence of radio, and of the West European tradition of public service broadcasting, for which the …

  • Election Posters Around the Globe

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha et al.•BOOK•Election Posters Around the Globe•2017•Cited by: 6

  • Die Königin, der Rausschmeißer und die Gemeine Filzlaus

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha et al.•CHAPTER•Die Massenmedien im Wahlkampf•2015

  • Through the Party Lens

    Christina Holtz‐bacha, Bengt Johansson•ARTICLE•Journal of Political Marketing•2014•References: 7

    Party affiliation is considered one of the most important factors explaining voters' party choice, but also a strong intervening variable when it comes to the effectiveness of electoral advertising. The question raised in this study is to what extent party affiliation explains voters' judgments of electoral advertising, which was investigated by using data carried out during the Swedish general election campaign 2010. The results show that party …

  • The personalization of politics in comparative perspective

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha et al.•ARTICLE•European Journal of Communication•2014•Cited by: 30•References: 25

    In the last few decades personalization has been identified as a defining trend of contemporary political communication. The empirical evidence, however, is mixed and there are very few studies that explore more than a single-case study. This article investigates media personalization in comparative perspective by analysing the press coverage of recent general elections in Germany (2009) and the United Kingdom (2010). Was the reporting in both ca…

  • Wahlwerbung Als Politische Kultur

    Christina Holtz‐bacha, Christina Holtz-Bacha•BOOK•Wahlwerbung Als Politische Kultur•2013

  • Zeitschriften und Zeitschriftenforschung

    Christina Holtz‐bacha, Andreas Vogel et al.•BOOK•Zeitschriften und Zeitschriftenfors…•2013

  • Die Massenmedien Im Wahlkampf

    Christina Holtz‐bacha, Christina Holtz-Bacha et al.•BOOK•Die Massenmedien Im Wahlkampf•2013

  • Opinion Polls and the Media

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha et al.•BOOK•Opinion Polls and the Media•2012

    Opinion Polls and the Media provides the most comprehensive analysis to date on the relationship between the media, opinion polls, and public opinion. Looking at the extent to which the media, through

  • Europawahl 2004

    Christina Holtz‐bacha, Christina Holtz-Bacha•BOOK•Europawahl 2004•2012

  • Medienpolitik für Europa II

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha et al.•BOOK•Medienpolitik Für Europa II•2011

  • Falsche (Vor)Bilder? Frauen und Männer in der Werbung

    Christina Holtz‐bacha, Christina Holtz-Bacha•CHAPTER•Stereotype?•2011

    Jahr für Jahr verzeichnet der Deutsche Werberat, das Selbstkontrollorgan der deutschen Werbewirtschaft, zahlreiche Beschwerden wegen Diskriminierung und Herabwürdigung von Frauen. Seit Jahren steht dieser Vorwurf an erster Stelle bei den Beschwerden, die den Werberat erreichen. Im Jahr 2009 gingen beim Werberat insgesamt 584 Beschwerden ein, 146 davon reklamierten eine Form der Diskriminierung. 90 Werbeaktivitäten gerieten in die Kritik wegen ein…

  • Communicating Governments

    Open Access•Karen Sanders, María José Canel Crespo et al.•ARTICLE•The International Journal of…•2011•Cited by: 5•References: 8

    Various studies have attempted to conceptualize and assess professionalization of political communication from different perspectives. This article examines the professionalization of central government communication in Germany, Spain, and the United Kingdom, applying a framework developed using indicators derived from the sociology of work and from the strategic planning and quality literature. Results show that there are clear indices of the de…

  • "Wir haben mehr zu bieten". Die Plakatkampagnen zu Europa- und Bundestagswahl

    Eva-Maria Lessinger, Christina Holtz‐bacha et al.•CHAPTER•Die Massenmedien im Wahlkampf•2010

    Die Wahlplakate von heute, so Manfred Hagen (1984, S. 49), seien "nur blasse Nachkommen einer fast ein Jahrhundert lang blühenden, äußerst mannigfaltigen und oft aussagestarken Propagandaform". Ganz Unrecht hat er mit dieser Einschätzung sicher nicht. Nicht zufällig werden Zeitungsanzeigen oder Fernsehspots von politischen Parteien eher selten gesammelt, während Wahlplakate nicht nur aus dokumentarischen, sondern auch aus ästhetischen Gründen res…

  • Wissenschaft mit Wirkung

    Open Access•Christina Holtz‐bacha, Klaus Schönbach et al.•BOOK•Wissenschaft mit Wirkung•2009

    Der Band vereint 22 Beiträge von Kollegen und Freunden, SchÃ1⁄4lern und Weggefährten Klaus Schönbachs. Den 60. Geburtstag des international hoch angesehenen Kommunikationswissenschaftlers nehmen die Autoren zum Anlass, aktuelle Fragen der Medienwirkungs- und der Journalismusforschung aufzugreifen. Die Antworten, zu denen sie gelangen, dokumentieren in ihrer Vielfalt die Leistungsfähigkeit, Zeitnähe und gesellschaftliche Relevanz des Faches Kommun…

  • Encyclopedia of Political Communication

    Christina Holtz-Bacha, Lynda Kaid et al.•BOOK•Encyclopedia of Political…•2007

  • Television Advertising and Democratic Systems around the World

    Lynda Lee Kaid, Christina Holtz‐bacha et al.•CHAPTER•The SAGE Handbook of Political…•2006

  • Europawahl 2004

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha•BOOK•Europawahl 2004•2005

    Obwohl das Europäische Parlament das einzige EU-Organ mit unmittelbarer demokratischer Legitimation darstellt, ist es bis heute nicht gelungen, die Europawahl als ein wichtiges Ereignis im Bewusstsein der europäischen Wählerschaft zu verankern. Europawahlen gelten nach wie vor als Second-order elections, und zwar nicht nur im Bewußtsein der Wählerinnen und Wähler, sondern auch bei den politischen Akteuren und den Medien, und diese beeinflussen si…

  • To the Advantage of the Big Parties but They Seem to Lose Interest—TV Advertising During the 2002 German National Election Campaign

    Christina Holtz‐bacha•ARTICLE•Journal of Political Marketing•2005•Cited by: 1

    Since the introduction of commercial broadcasting in Germany during the 1980s, parties are allowed to purchase airtime in addition to the free airtime they receive on public channels. This has led to an increasing disadvantage for the smaller parties. In addition to the fact that a graded system of allocation of airtime is applied for ads on public TV and small parties receive fewer slots than their big competitors, they cannot afford to buy extr…

  • Germany

    C Holtz-Bacha, Christina Holtz‐bacha•ARTICLE•Parliamentary Affairs•2004•Cited by: 13

    Journal Article Germany: How the Private Life of Politicians got into the Media Get access Christina Holtz-Bacha Christina Holtz-Bacha Search for other works by this author on: Oxford Academic Google Scholar Parliamentary Affairs, Volume 57, Issue 1, 1 January 2004, Pages 41–52, https://doi.org/10.1093/pa/gsh004 Published: 01 January 2004

  • Kampagnen politischer Kommunikation

    Christina Holtz‐bacha, Christina Holtz-Bacha•CHAPTER•Politische Kommunikation Im…•2003

    Bis heute ist Wahlforschung zuallererst Wählerverhaltensforschung. Schon der Untertitel des Wahlforschungsklassikers The People's Choice von La-zarsfeld, Berelson und Gaudet (1944), How the Voter Makes up his Mind in an Election, machte das deutlich. Diese Untersuchung, zusammen mit der Nachfolgestudie Voting von Berelson, Lazarsfeld und McPhee (1954), begründete zugleich den soziologischen Ansatz zur Erklärung von Wählerverhalten. Daneben trat w…

  • Die Massenmedien im Wahlkampf

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha•BOOK•Die Massenmedien Im Wahlkampf•2003•Cited by: 3

    Der Bundestagswahlkampf 2005 stand unter besonderen Bedingungen. Die Parteien mussten sich kurzfristig auf die vorgezogene Wahl einstellen, die Kampagne war kurz und erlaubte daher nicht die strategisch ausgefeilte Planung fÃ1⁄4r die Wähleransprache, wie sie professionalisierte Wahlkämpfe auszeichnet. Zudem trat zum ersten Mal eine Frau als Kanzlerkandidatin an, was zu einem populären Thema der Kampagnenberichterstattung avancierte, aber auch man…

Next
  • The personalization of politics in comparative perspective

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha et al.•ARTICLE•European Journal of Communication•2014•Cited by: 30•References: 25

    In the last few decades personalization has been identified as a defining trend of contemporary political communication. The empirical evidence, however, is mixed and there are very few studies that explore more than a single-case study. This article investigates media personalization in comparative perspective by analysing the press coverage of recent general elections in Germany (2009) and the United Kingdom (2010). Was the reporting in both ca…

  • The kiss of death. Public service media under right-wing populist attack

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha•ARTICLE•European Journal of Communication•2021•Cited by: 19•References: 26

    With the surge of populism in Europe, public service broadcasting has come under increased pressure. The established media are considered part of the corrupt elite not serving the interests of the people. The public service media, for which pluralism is at the core of their remit, are a particular thorn in the side of the populists. Therefore, they attack the financial basis of public service, which is supposed to guarantee their independence. Th…

  • Personalisation in Dutch and German Politics

    Liesbet Van Zoonen, Christina Holtz‐bacha et al.•ARTICLE•Javnost - The Public•2000•Cited by: 17•References: 2

    Personal qualities of politicians play an ever more important role in present-day politics. This trend is usually defined as “personalisation,” which we take in this study to consist of a complex interplay between personal characteristics of politicians and their mediation through various institutional practices, such as campaign strategies and media coverage, from which voters will build their perceptions of politicians. In this study the person…

  • Professionalization of Political Communication

    Christina Holtz‐bacha•ARTICLE•Journal of Political Marketing•2002•Cited by: 15•References: 4

    Americanization of Western European election campaigns has frequently been discussed, particularly in the media, but rarely defined. This article argues that the concept of professionalization better encompasses the process of change that can be observed in electoral communication. Professionalization is here regarded as a process by which the political actors adapt their strategies to changes in society and in the political system as well as to …

  • Germany

    C Holtz-Bacha, Christina Holtz‐bacha•ARTICLE•Parliamentary Affairs•2004•Cited by: 13

    Journal Article Germany: How the Private Life of Politicians got into the Media Get access Christina Holtz-Bacha Christina Holtz-Bacha Search for other works by this author on: Oxford Academic Google Scholar Parliamentary Affairs, Volume 57, Issue 1, 1 January 2004, Pages 41–52, https://doi.org/10.1093/pa/gsh004 Published: 01 January 2004

  • Political Television Advertising in Western Democracies

    Christina Holtz‐bacha, Lynda Lee Kaid et al.•ARTICLE•Political Communication•1994•Cited by: 11•References: 8

    This study describes and compares political broadcasts by candidates and parties in recent national elections in Germany (1990), the United States (1988), and France (1988). Comparisons encompass verbal content, nonverbal content, and television production techniques of advertisements. Issue content dominated French ads and often American ads as well; German spots were more likely to concentrate on party and candidate images. French broadcasts we…

  • Videomalaise Revisited

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha•ARTICLE•European Journal of Communication•1990•Cited by: 9•References: 10

    The concept of `videomalaise' was first used in America in the 1970s to describe the dual phenomenon of a loss of trust in political institutions and individuals' increasing reliance on television as a means of obtaining political information. Could it be that the particular features of political programming caused political malaise? Using West German survey data, the research presented here tests the validity of the videomalaise thesis. No conne…

  • Election Posters Around the Globe

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha et al.•BOOK•Election Posters Around the Globe•2017•Cited by: 6

  • Communicating Governments

    Open Access•Karen Sanders, María José Canel Crespo et al.•ARTICLE•The International Journal of…•2011•Cited by: 5•References: 8

    Various studies have attempted to conceptualize and assess professionalization of political communication from different perspectives. This article examines the professionalization of central government communication in Germany, Spain, and the United Kingdom, applying a framework developed using indicators derived from the sociology of work and from the strategic planning and quality literature. Results show that there are clear indices of the de…

  • Freedom of the media, pluralism, and transparency. European media policy on new paths

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha•ARTICLE•European Journal of Communication•2024•Cited by: 3•References: 6

    Although the European Union has been pursuing media policy for decades, its legal competence for the media sector remains limited. Since its inception in the 1980s, the EU had to base its media policy on its responsibility to enforce the internal market and the direct application of competition law, which has led to a one-sided economic perspective on the media. With references to the EU Charter of Fundamental Rights, the enshrinement of European…

  • Die Massenmedien im Wahlkampf

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha•BOOK•Die Massenmedien Im Wahlkampf•2003•Cited by: 3

    Der Bundestagswahlkampf 2005 stand unter besonderen Bedingungen. Die Parteien mussten sich kurzfristig auf die vorgezogene Wahl einstellen, die Kampagne war kurz und erlaubte daher nicht die strategisch ausgefeilte Planung fÃ1⁄4r die Wähleransprache, wie sie professionalisierte Wahlkämpfe auszeichnet. Zudem trat zum ersten Mal eine Frau als Kanzlerkandidatin an, was zu einem populären Thema der Kampagnenberichterstattung avancierte, aber auch man…

  • Gender Reactions to TV Political Broadcasts

    Open Access•Lynda Lee Kaid, Christina Holtz‐bacha et al.•ARTICLE•Harvard International Journal of…•2000•Cited by: 2•References: 5

    This study investigated differences in male and female responses to political television broadcasts during recent elections in the United States, Britain, France, Germany, Poland, and Romania. Experimental studies indicated that male and female voters responded differently to the political broadcasts but that these patterns were not uniform across the countries

  • Audience Reactions to Televised Political Programs

    Open Access•Lynda Lee Kaid, Christina Holtz‐bacha et al.•ARTICLE•European Journal of Communication•1993•Cited by: 2•References: 12

    This paper reports the results of an experiment conducted during the December 1990 German national election. The design involved exposure of subjects in western (Hannover and Munich) and eastern (Leipzig) Germany to the television spots of the two major German national parties (the CDU and SPD) and pre-test/post-test measures of responses to party leaders as a result of spot viewing. Results indicated that viewing the television spots created a m…

  • Dozentinnen und Dozenten in der Kommunikationswissenschaft, Publizistik, Journalistik

    Open Access•Romy Fröhlich, Christina Holtz‐bacha et al.•ARTICLE•Publizistik•1993•Cited by: 2

  • To the Advantage of the Big Parties but They Seem to Lose Interest—TV Advertising During the 2002 German National Election Campaign

    Christina Holtz‐bacha•ARTICLE•Journal of Political Marketing•2005•Cited by: 1

    Since the introduction of commercial broadcasting in Germany during the 1980s, parties are allowed to purchase airtime in addition to the free airtime they receive on public channels. This has led to an increasing disadvantage for the smaller parties. In addition to the fact that a graded system of allocation of airtime is applied for ads on public TV and small parties receive fewer slots than their big competitors, they cannot afford to buy extr…

  • Frauen in der Kommunikationswissenschaft

    Open Access•Romy Fröhlich, Christina Holtz‐bacha et al.•ARTICLE•Publizistik•1993•Cited by: 1

  • Verleidet Uns das Fernsehen die Politik

    Christina Holtz‐bacha, Christina Holtz-Bacha•CHAPTER•Massenkommunikation•1989

    Mitte der siebziger Jahre verhalf der amerikanische Politikwissenschaftler Michael J. Robinson dem Wort von der „Videomalaise“ zu Prominenz. Dahinter steht die Behauptung, daß das Fernsehen durch eine spezifische Darstellung von Politik bei den Personen, die sich zu ihrer politischen Information ausschließlich oder überwiegend auf dieses Medium verlassen, politische Malaise hervorruft oder verstärkt. Politische Malaise oder Entfremdung steht hier…

  • Videomalaise Revisited

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha•ARTICLE•European Journal of Communication•1990•Cited by: 9•References: 10

    The concept of `videomalaise' was first used in America in the 1970s to describe the dual phenomenon of a loss of trust in political institutions and individuals' increasing reliance on television as a means of obtaining political information. Could it be that the particular features of political programming caused political malaise? Using West German survey data, the research presented here tests the validity of the videomalaise thesis. No conne…

  • Wahlspots im Fernsehen

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha et al.•CHAPTER•Die Massenmedien Im Wahlkampf•1993

    Die Werbespots der Parteien sind eines der wichtigsten Mittel der Wahlkampagne im Fernsehen: die Spots werden von den Parteien selbst produziert, sie können daher die Themen bestimmen, die so in die Öffentlichkeit gebracht werden, und sie können das Image ihrer Kandidaten so gestalten, wie sie es verbreitet sehen möchten. Die kurzen Sendungen »Parteien zur Wahl« erreichen beträchtliche Einschaltquoten. CDU-Wahlkampfmanager Peter Radunski (1980; 1…

  • Die Beurteilung von Wahlspots im Fernsehen

    Open Access•Lynda Lee Kaid, Christina Holtz‐bacha et al.•CHAPTER•Die Massenmedien Im Wahlkampf•1993

    In den Vereinigten Staaten wird den Wahlspots, für die die Kandidaten Sendezeit im Fernsehen kaufen können, schon lange eine wichtige Rolle in Wahlkämpfen zuerkannt. Das belegt auch eine umfangreiche Forschungstätigkeit, die sich den Spots unter verschiedenen Aspekten gewidmet hat. Mittlerweile liegen dort zahlreiche Ergebnisse über die Inhalte und die Gestaltung sowie über die Wirkungen der Spots vor, in den letzten Jahren wächst vor allem die L…

  • Audience Reactions to Televised Political Programs

    Open Access•Lynda Lee Kaid, Christina Holtz‐bacha et al.•ARTICLE•European Journal of Communication•1993•Cited by: 2•References: 12

    This paper reports the results of an experiment conducted during the December 1990 German national election. The design involved exposure of subjects in western (Hannover and Munich) and eastern (Leipzig) Germany to the television spots of the two major German national parties (the CDU and SPD) and pre-test/post-test measures of responses to party leaders as a result of spot viewing. Results indicated that viewing the television spots created a m…

  • Dozentinnen und Dozenten in der Kommunikationswissenschaft, Publizistik, Journalistik

    Open Access•Romy Fröhlich, Christina Holtz‐bacha et al.•ARTICLE•Publizistik•1993•Cited by: 2

  • Frauen in der Kommunikationswissenschaft

    Open Access•Romy Fröhlich, Christina Holtz‐bacha et al.•ARTICLE•Publizistik•1993•Cited by: 1

  • Political Television Advertising in Western Democracies

    Christina Holtz‐bacha, Lynda Lee Kaid et al.•ARTICLE•Political Communication•1994•Cited by: 11•References: 8

    This study describes and compares political broadcasts by candidates and parties in recent national elections in Germany (1990), the United States (1988), and France (1988). Comparisons encompass verbal content, nonverbal content, and television production techniques of advertisements. Issue content dominated French ads and often American ads as well; German spots were more likely to concentrate on party and candidate images. French broadcasts we…

  • Frauen und Medien

    Open Access•Romy Fröhlich, Christina Holtz‐bacha et al.•BOOK•Frauen und Medien•1995•References: 1

  • Wahlwerbung als politische Kultur

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha•BOOK•Wahlwerbung Als Politische Kultur•2000

    Mit diesem Buch werden Ergebnisse aus einem Forschungsprojekt vorgelegt, das von der Deutschen Forschungsgemeinschaft unterstützt wurde. Ziel des Projektes war es, die Wahlwerbespots der Parteien seit

  • Wahlkampf in den Medien — Wahlkampf mit den Medien

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha•BOOK•Wahlkampf in den Medien,…•2000

  • Gender Reactions to TV Political Broadcasts

    Lynda Lee Kaid, Christina Holtz‐bacha et al.•ARTICLE•Harvard International Journal of…•2000

    The Harvard International Journal of Press/Politics - Volume 5, Number 2, Spring 2000

  • Gender Reactions to TV Political Broadcasts

    Open Access•Lynda Lee Kaid, Christina Holtz‐bacha et al.•ARTICLE•Harvard International Journal of…•2000•Cited by: 2•References: 5

    This study investigated differences in male and female responses to political television broadcasts during recent elections in the United States, Britain, France, Germany, Poland, and Romania. Experimental studies indicated that male and female voters responded differently to the political broadcasts but that these patterns were not uniform across the countries

  • Personalisation in Dutch and German Politics

    Liesbet Van Zoonen, Christina Holtz‐bacha et al.•ARTICLE•Javnost - The Public•2000•Cited by: 17•References: 2

    Personal qualities of politicians play an ever more important role in present-day politics. This trend is usually defined as “personalisation,” which we take in this study to consist of a complex interplay between personal characteristics of politicians and their mediation through various institutional practices, such as campaign strategies and media coverage, from which voters will build their perceptions of politicians. In this study the person…

  • Professionalization of Political Communication

    Christina Holtz‐bacha•ARTICLE•Journal of Political Marketing•2002•Cited by: 15•References: 4

    Americanization of Western European election campaigns has frequently been discussed, particularly in the media, but rarely defined. This article argues that the concept of professionalization better encompasses the process of change that can be observed in electoral communication. Professionalization is here regarded as a process by which the political actors adapt their strategies to changes in society and in the political system as well as to …

  • Kampagnen politischer Kommunikation

    Christina Holtz‐bacha, Christina Holtz-Bacha•CHAPTER•Politische Kommunikation Im…•2003

    Bis heute ist Wahlforschung zuallererst Wählerverhaltensforschung. Schon der Untertitel des Wahlforschungsklassikers The People's Choice von La-zarsfeld, Berelson und Gaudet (1944), How the Voter Makes up his Mind in an Election, machte das deutlich. Diese Untersuchung, zusammen mit der Nachfolgestudie Voting von Berelson, Lazarsfeld und McPhee (1954), begründete zugleich den soziologischen Ansatz zur Erklärung von Wählerverhalten. Daneben trat w…

  • Die Massenmedien im Wahlkampf

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha•BOOK•Die Massenmedien Im Wahlkampf•2003•Cited by: 3

    Der Bundestagswahlkampf 2005 stand unter besonderen Bedingungen. Die Parteien mussten sich kurzfristig auf die vorgezogene Wahl einstellen, die Kampagne war kurz und erlaubte daher nicht die strategisch ausgefeilte Planung fÃ1⁄4r die Wähleransprache, wie sie professionalisierte Wahlkämpfe auszeichnet. Zudem trat zum ersten Mal eine Frau als Kanzlerkandidatin an, was zu einem populären Thema der Kampagnenberichterstattung avancierte, aber auch man…

  • Germany

    C Holtz-Bacha, Christina Holtz‐bacha•ARTICLE•Parliamentary Affairs•2004•Cited by: 13

    Journal Article Germany: How the Private Life of Politicians got into the Media Get access Christina Holtz-Bacha Christina Holtz-Bacha Search for other works by this author on: Oxford Academic Google Scholar Parliamentary Affairs, Volume 57, Issue 1, 1 January 2004, Pages 41–52, https://doi.org/10.1093/pa/gsh004 Published: 01 January 2004

  • Europawahl 2004

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha•BOOK•Europawahl 2004•2005

    Obwohl das Europäische Parlament das einzige EU-Organ mit unmittelbarer demokratischer Legitimation darstellt, ist es bis heute nicht gelungen, die Europawahl als ein wichtiges Ereignis im Bewusstsein der europäischen Wählerschaft zu verankern. Europawahlen gelten nach wie vor als Second-order elections, und zwar nicht nur im Bewußtsein der Wählerinnen und Wähler, sondern auch bei den politischen Akteuren und den Medien, und diese beeinflussen si…

  • To the Advantage of the Big Parties but They Seem to Lose Interest—TV Advertising During the 2002 German National Election Campaign

    Christina Holtz‐bacha•ARTICLE•Journal of Political Marketing•2005•Cited by: 1

    Since the introduction of commercial broadcasting in Germany during the 1980s, parties are allowed to purchase airtime in addition to the free airtime they receive on public channels. This has led to an increasing disadvantage for the smaller parties. In addition to the fact that a graded system of allocation of airtime is applied for ads on public TV and small parties receive fewer slots than their big competitors, they cannot afford to buy extr…

  • Television Advertising and Democratic Systems around the World

    Lynda Lee Kaid, Christina Holtz‐bacha et al.•CHAPTER•The SAGE Handbook of Political…•2006

  • Encyclopedia of Political Communication

    Christina Holtz-Bacha, Lynda Kaid et al.•BOOK•Encyclopedia of Political…•2007

  • Wissenschaft mit Wirkung

    Open Access•Christina Holtz‐bacha, Klaus Schönbach et al.•BOOK•Wissenschaft mit Wirkung•2009

    Der Band vereint 22 Beiträge von Kollegen und Freunden, SchÃ1⁄4lern und Weggefährten Klaus Schönbachs. Den 60. Geburtstag des international hoch angesehenen Kommunikationswissenschaftlers nehmen die Autoren zum Anlass, aktuelle Fragen der Medienwirkungs- und der Journalismusforschung aufzugreifen. Die Antworten, zu denen sie gelangen, dokumentieren in ihrer Vielfalt die Leistungsfähigkeit, Zeitnähe und gesellschaftliche Relevanz des Faches Kommun…

  • "Wir haben mehr zu bieten". Die Plakatkampagnen zu Europa- und Bundestagswahl

    Eva-Maria Lessinger, Christina Holtz‐bacha et al.•CHAPTER•Die Massenmedien im Wahlkampf•2010

    Die Wahlplakate von heute, so Manfred Hagen (1984, S. 49), seien "nur blasse Nachkommen einer fast ein Jahrhundert lang blühenden, äußerst mannigfaltigen und oft aussagestarken Propagandaform". Ganz Unrecht hat er mit dieser Einschätzung sicher nicht. Nicht zufällig werden Zeitungsanzeigen oder Fernsehspots von politischen Parteien eher selten gesammelt, während Wahlplakate nicht nur aus dokumentarischen, sondern auch aus ästhetischen Gründen res…

  • Medienpolitik für Europa II

    Open Access•Christina Holtz‐bacha, Christina Holtz-Bacha et al.•BOOK•Medienpolitik Für Europa II•2011

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Ethnos_APP • Open Source Project • MIT License • Frontend v2.0.0 • Privacy and Cookies • API Documentation: api.ethnos.app/docs • API Source Code: GitHub • DOI: 10.5281/zenodo.17049435 • Frontend Source Code: GitHub • DOI: 10.5281/zenodo.17050053 • cruz.rio.br • Expectantes Misericordiae