Marc Jungblut
Biographic Data
| ID | 4394420 |
|---|---|
| NAME | Marc Jungblut |
| GIVEN NAMES | Marc |
| FAMILY NAME | Jungblut |
| SIGNATURE | JUNGBLUT M |
| AFFILIATIONS | Ludwig-Maximilians-Universität München |
| ORCID | 0000-0002-2677-0738 |
| VERIFIED | Yes |
| TOTAL WORKS | 26 |
| TOTAL CITATIONS | 81 |
| AUTHOR COUNT | 26 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2016 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 6 |
Tailored messages or one-size-fits-all communication? A comparative analysis of United States public diplomacy on Twitter
The transnationalization of political issues has led to a greater need for multinational solutions and has increased the relevance of public diplomacy (PD). Although scholars have identified different approaches to digital PD, comparative research is lacking. This study addresses this gap by examining whether United States (US) embassies vary in their reliance on various PD instruments. Furthermore, it explores whether such variation aligns with …
A light shade of green: German stock index listed companies’ inclusion of sustainability communication on X and Instagram
Our study examines the sustainability communication of German stock index-listed (DAX) companies on X (formerly Twitter) and Instagram. We examine the frequency and content of sustainability-related posts and seek to answer two main questions: The frequency and topics of sustainability communication among the 40 DAX companies (RQ1), and any patterns or differences based on their proximity to consumers (RQ2). We analyzed all tweets and Instagram p…
Public Opinion Negotiations in a Digital Media Ecosystem: A Conceptual Framework
Digital media constitute a key space for the negotiation of public opinion. Despite long-standing research on public opinion climates on digital media, little theory exists that considers their emergence and discursive dynamics. In this article, we conceptualize public opinion negotiations in a digital media ecosystem as a discursive process aimed at delimiting the latitude of normatively acceptable opinions. Building upon theoretical work on pre…
How shared ties and journalistic cultures shape global news coverage of disruptive media events: The case of the 9/11 terror attacks
In recent decades, disruptive media events, such as major terrorist attacks, have gained increasing relevance in news coverage around the world. Despite the growing importance of such globally broadcast media events, little research to date has examined cross-national variation in event coverage or the predictors of this variation. This study examines news coverage about the 9/11 terror attacks in the United States across 51 countries to analyze …
Spreading information or engaging the public? The German police’s communication on Twitter
Police like other public organizations increasingly use social media for external communication. Due to their bureaucratic organization social media poses a communication challenge for them. This study analyses the content of tweets by German police using a three-category framework. Machine-learning based classification tasks are coupled with multilevel modelling to analyse all tweets distributed in 2019. The study demonstrates that police largel…
Becoming European Through Football Media? Representations of Europe in German Football News Coverage
In recent decades, the administrative and competitive structures of men’s elite club football in Europe have undergone a profound transformation toward Europeanization. As a result, football fans are increasingly exposed to European influences. These dynamics shape fans’ perceptions of and orientations toward Europe and contribute to constructions of collective identities. Because football is a highly mediatized sport, fans’ exposure to European …
Visual Gender Stereotyping in Campaign Communication: Evidence on Female and Male Candidate Imagery in 28 Countries
Using the case of the 2019 European election, the study compares the visual self-depiction of female and male political candidates from all European Union’s 28 member states on social networking sites and their depiction in the news coverage. It thereby investigates to what degree the news coverage and politicians’ self-depiction employs visual gender stereotypes. Moreover, the study presents results on differences in the depiction of male and fe…
How open is communication science? Open-science principles in the field
Open-science principles, such as open data, shared materials, and pre-registration, are expected to encourage a culture of replication in scientific research. Yet, with its topical and methodological heterogeneity, communication science has been described to fall short of such principles. We analyze the extent to which open-science principles were used in publications from 20 leading communication journals between 2010 and 2020, and compare the r…
Media in mental health: An approach to conceptualize the media’s role in the help-seeking of people suffering from mental health issues
Talking about mental health conditions is still not commonplace in contemporary societies. This is despite data suggesting that many people around the globe suffer from diverse mental health issues. This submission offers a comprehensive theoretical model–the Media in Mental Health Model (MMH Model)–that conceptualizes the role of the media in explaining why some people with mental health issues seek help while others do not. In doing so, it prop…
Challenging the Global Cultural Conflict Narrative: An Automated Content Analysis on How PerPetrator Identity Shapes Worldwide News Coverage of Islamist and Right-Wing Terror Attacks
Recent terrorist attacks such as the Christchurch mosque attacks in 2019 renew the discussion of whether right-wing attacks are reported less negatively than Islamist attacks. To clarify this point, our study is the first to combine the selection of media inside and outside the West with a distinction between Islamist and right-wing attacks. We compare coverage given to thirty-two right-wing and forty Islamist attacks from 2015 to 2019 in nine We…
It’s Good for Our Reputation (?!) – the Impact of Socio-Political CEO Communication on Corporate Reputation
Chief executive officers (CEOs) are increasingly taking a public stance on controversial socio-political issues. This is partly because in polarizing societies, stakeholders increasingly expect corporations to fulfill a societal and moral responsibility beyond a mere economic scope. Although some publications acknowledge the trend of socio-political CEO communication, it remains largely unexplored. This research gap is especially prevalent regard…
Sportarten im Aufstiegskampf? Eine Analyse der Vielfältigkeit und der Struktur der sportjournalistischen Berichterstattung der Tagesschau
Der vorliegende Beitrag untersucht die Sportberichterstattung der Tagesschau, betrachtet, wie vielfältig diese ist und welche Nachrichtenfaktoren die Sportberichterstattung bestimmen. Mithilfe einer quantitativen Inhaltsanalyse wird eine deutliche Dominanz des Fußballs und des Männersports aufgezeigt, was auf eine eingeschränkte inhaltliche und gesellschaftliche Vielfalt der Sportberichterstattung hindeutet. Da die Mehrheit der Beiträge zwar Erei…
When Brands (Don’t) Take My Stance: The Ambiguous Effectiveness of Political Brand Communication
Brands increasingly take a stance on political issues, whereas consumers increasingly choose to either support a brand by buying their products (“buycotting”), or turn away from a brand (“boycotting”) for political reasons. While buycotts can be understood as a rewarding and cooperative form of mostly individual behavior, boycotts are a conflict-oriented form of collective punishment. Even though research has acknowledged these conceptual differe…
Social media use of the police in crisis situations: A mixed-method study on communication practices of the German police
Social media have become essential for crisis communication. While past research has focused on their role in corporate communication, studies largely ignored how public organizations use social media. Among these, the police are a particularly relevant case due to their responsibilities in society. Using a sequential mixed-methods design that combines qualitative interviews with an automated content analysis, this study analyzes how the German p…
Linking event archives to news: A computational method for analyzing the gatekeeping process
Digital archives that document real-world events provide new opportunities for large-scale analyses of how news coverage represents reality. We present a method and open-source tool for linking event data to news articles, and demonstrate its application with an analysis of event and country level predictors of terrorism coverage in The Guardian from 2006 to 2018, using event data from the Global Terrorism Database (GTD). Our method builds on est…
Influence of the pandemic lockdown on Fridays for Future’s hashtag activism
Social movement organizations (SMOs) increasingly rely on Twitter to create new and viral communication spaces alongside newsworthy protest events and communicate their grievance directly to the public. When the COVID-19 pandemic impeded street protests in spring 2020, SMOs had to adapt their strategies to online-only formats. We analyze the German-language Twitter communication of the climate movement Fridays for Future (FFF) before and during t…
Multiperspectival Normative Assessment: The Case of Mediated Reactions to Terrorism
This article provides a model for how communication phenomena can be normatively assessed using multiple normative perspectives simultaneously. We exemplify the procedure of multiperspectival normative assessment (MNA) using mediated reactions to terrorism as our case in point. We first identify the normative challenges related to the speed and substance of terrorism communication and the ways in which relations of solidarity are communicatively …
Do organizational differences matter for the use of social media by public organizations? A computational analysis of the way the German police use Twitter for external communication
Using a neo‐institutional framework, this study investigates how German police use Twitter for their communication. This is relevant, because the police increasingly use social media to bypass the media's gatekeeping function and attain increased agency in communication activities. However, little is known about their different communication strategies and their impact on user engagement. The analysis is based on an automated content analysis of …
Politicians’ Self-depiction and Their News Portrayal: Evidence from 28 Countries Using Visual Computational Analysis
Visual content plays a crucial role in today's online political communication, especially during election campaigns. Prior research on candidate imagery has shown particular effects from non-verbal behavior (e.g., smiling), contextual features (e.g., the depiction of other people), and structural characteristics (e.g., camera angle and proximity). Importantly, this study argues to look at candidate imagery as institutionalized means of political …
Strategic Communication and its Role in Conflict News: A Computational Analysis of the International News Coverage on Four Conflicts
Reproducible Extraction of Cross-lingual Topics (rectr)
With global media content databases and online content being available, analyzing topical structures in different languages simultaneously has become an urgent computational task. Some previous studies have analyzed topics in a multilingual corpus by translating all items into a single language using a machine translation service, such as Google Translate. We argue that this method is not reproducible in the long run and proposes a new method – R…
Strategic Communication and its Role in Conflict News: A Computational Analysis of the International News Coverage on Four Conflicts
Do Pictures Tell a Different Story? A multimodal frame analysis of the 2014 Israel-Gaza conflict
Pictures play an ever-increasing role in the public’s understanding of mediated events. However, many studies show that visuals remain an understudied field, especially when it comes to multimodal approaches. This remains an important issue in today’s media environment, where visuals and their interaction with textual contents are becoming increasingly important carriers of meaning. The following paper presents results from a multimodal quantitat…
Between factoids and facts: The application of ‘evidence’ in NGO strategic communication on war and armed conflict
NGOs are significant actors in conflict-related discourses and play a key role in the shaping of mediated conflict communication. Since previous scholarly work has rarely analyzed the way NGOs characterize the ‘reality’ of violent conflicts, this contribution to the special issue focuses on the publicity of NGOs in this field. On the basis of a big-data content analysis, the authors in particular investigate the epistemological status of NGOs’ st…
The digital outcry: What incites participation behavior in an online firestorm
Brands, celebrities, or politicians are increasingly facing enormous online outrages in response to moral misconducts. These online firestorms are characterized by high message volume, indignant tonality, and negative opinion climate. Based on the concept of moral panics, this article analyzes why people join online firestorms. We argue that participation behavior is driven by a moral compass and a desire for social recognition. Results of an exp…
Influence of the pandemic lockdown on Fridays for Future’s hashtag activism
Social movement organizations (SMOs) increasingly rely on Twitter to create new and viral communication spaces alongside newsworthy protest events and communicate their grievance directly to the public. When the COVID-19 pandemic impeded street protests in spring 2020, SMOs had to adapt their strategies to online-only formats. We analyze the German-language Twitter communication of the climate movement Fridays for Future (FFF) before and during t…
Conceptualizing journalistic self-censorship in post-conflict societies: A qualitative perspective on the journalistic perception of news production in Serbia, Kosovo and Macedonia
Post-conflict societies are subject to other societal forces than non-conflict or conflict societies. As a result, news production might differ between these three societal forms. In conflict, news is influenced either by the affiliation with a conflict party or at gunpoint. In non-conflict, it is shaped by manifold influences that are mostly connected to journalistic routines. In addition, post-conflict news production can be characterized by a …
The digital outcry: What incites participation behavior in an online firestorm
Brands, celebrities, or politicians are increasingly facing enormous online outrages in response to moral misconducts. These online firestorms are characterized by high message volume, indignant tonality, and negative opinion climate. Based on the concept of moral panics, this article analyzes why people join online firestorms. We argue that participation behavior is driven by a moral compass and a desire for social recognition. Results of an exp…
Politicians’ Self-depiction and Their News Portrayal: Evidence from 28 Countries Using Visual Computational Analysis
Visual content plays a crucial role in today's online political communication, especially during election campaigns. Prior research on candidate imagery has shown particular effects from non-verbal behavior (e.g., smiling), contextual features (e.g., the depiction of other people), and structural characteristics (e.g., camera angle and proximity). Importantly, this study argues to look at candidate imagery as institutionalized means of political …
Do organizational differences matter for the use of social media by public organizations? A computational analysis of the way the German police use Twitter for external communication
Using a neo‐institutional framework, this study investigates how German police use Twitter for their communication. This is relevant, because the police increasingly use social media to bypass the media's gatekeeping function and attain increased agency in communication activities. However, little is known about their different communication strategies and their impact on user engagement. The analysis is based on an automated content analysis of …
Reproducible Extraction of Cross-lingual Topics (rectr)
With global media content databases and online content being available, analyzing topical structures in different languages simultaneously has become an urgent computational task. Some previous studies have analyzed topics in a multilingual corpus by translating all items into a single language using a machine translation service, such as Google Translate. We argue that this method is not reproducible in the long run and proposes a new method – R…
Challenging the Global Cultural Conflict Narrative: An Automated Content Analysis on How PerPetrator Identity Shapes Worldwide News Coverage of Islamist and Right-Wing Terror Attacks
Recent terrorist attacks such as the Christchurch mosque attacks in 2019 renew the discussion of whether right-wing attacks are reported less negatively than Islamist attacks. To clarify this point, our study is the first to combine the selection of media inside and outside the West with a distinction between Islamist and right-wing attacks. We compare coverage given to thirty-two right-wing and forty Islamist attacks from 2015 to 2019 in nine We…
Social media use of the police in crisis situations: A mixed-method study on communication practices of the German police
Social media have become essential for crisis communication. While past research has focused on their role in corporate communication, studies largely ignored how public organizations use social media. Among these, the police are a particularly relevant case due to their responsibilities in society. Using a sequential mixed-methods design that combines qualitative interviews with an automated content analysis, this study analyzes how the German p…
Do Pictures Tell a Different Story? A multimodal frame analysis of the 2014 Israel-Gaza conflict
Pictures play an ever-increasing role in the public’s understanding of mediated events. However, many studies show that visuals remain an understudied field, especially when it comes to multimodal approaches. This remains an important issue in today’s media environment, where visuals and their interaction with textual contents are becoming increasingly important carriers of meaning. The following paper presents results from a multimodal quantitat…
Between factoids and facts: The application of ‘evidence’ in NGO strategic communication on war and armed conflict
NGOs are significant actors in conflict-related discourses and play a key role in the shaping of mediated conflict communication. Since previous scholarly work has rarely analyzed the way NGOs characterize the ‘reality’ of violent conflicts, this contribution to the special issue focuses on the publicity of NGOs in this field. On the basis of a big-data content analysis, the authors in particular investigate the epistemological status of NGOs’ st…
Tailored messages or one-size-fits-all communication? A comparative analysis of United States public diplomacy on Twitter
The transnationalization of political issues has led to a greater need for multinational solutions and has increased the relevance of public diplomacy (PD). Although scholars have identified different approaches to digital PD, comparative research is lacking. This study addresses this gap by examining whether United States (US) embassies vary in their reliance on various PD instruments. Furthermore, it explores whether such variation aligns with …
Public Opinion Negotiations in a Digital Media Ecosystem: A Conceptual Framework
Digital media constitute a key space for the negotiation of public opinion. Despite long-standing research on public opinion climates on digital media, little theory exists that considers their emergence and discursive dynamics. In this article, we conceptualize public opinion negotiations in a digital media ecosystem as a discursive process aimed at delimiting the latitude of normatively acceptable opinions. Building upon theoretical work on pre…
Multiperspectival Normative Assessment: The Case of Mediated Reactions to Terrorism
This article provides a model for how communication phenomena can be normatively assessed using multiple normative perspectives simultaneously. We exemplify the procedure of multiperspectival normative assessment (MNA) using mediated reactions to terrorism as our case in point. We first identify the normative challenges related to the speed and substance of terrorism communication and the ways in which relations of solidarity are communicatively …
Conceptualizing journalistic self-censorship in post-conflict societies: A qualitative perspective on the journalistic perception of news production in Serbia, Kosovo and Macedonia
Post-conflict societies are subject to other societal forces than non-conflict or conflict societies. As a result, news production might differ between these three societal forms. In conflict, news is influenced either by the affiliation with a conflict party or at gunpoint. In non-conflict, it is shaped by manifold influences that are mostly connected to journalistic routines. In addition, post-conflict news production can be characterized by a …
Between factoids and facts: The application of ‘evidence’ in NGO strategic communication on war and armed conflict
NGOs are significant actors in conflict-related discourses and play a key role in the shaping of mediated conflict communication. Since previous scholarly work has rarely analyzed the way NGOs characterize the ‘reality’ of violent conflicts, this contribution to the special issue focuses on the publicity of NGOs in this field. On the basis of a big-data content analysis, the authors in particular investigate the epistemological status of NGOs’ st…
The digital outcry: What incites participation behavior in an online firestorm
Brands, celebrities, or politicians are increasingly facing enormous online outrages in response to moral misconducts. These online firestorms are characterized by high message volume, indignant tonality, and negative opinion climate. Based on the concept of moral panics, this article analyzes why people join online firestorms. We argue that participation behavior is driven by a moral compass and a desire for social recognition. Results of an exp…
Do Pictures Tell a Different Story? A multimodal frame analysis of the 2014 Israel-Gaza conflict
Pictures play an ever-increasing role in the public’s understanding of mediated events. However, many studies show that visuals remain an understudied field, especially when it comes to multimodal approaches. This remains an important issue in today’s media environment, where visuals and their interaction with textual contents are becoming increasingly important carriers of meaning. The following paper presents results from a multimodal quantitat…
Strategic Communication and its Role in Conflict News: A Computational Analysis of the International News Coverage on Four Conflicts
Reproducible Extraction of Cross-lingual Topics (rectr)
With global media content databases and online content being available, analyzing topical structures in different languages simultaneously has become an urgent computational task. Some previous studies have analyzed topics in a multilingual corpus by translating all items into a single language using a machine translation service, such as Google Translate. We argue that this method is not reproducible in the long run and proposes a new method – R…
Strategic Communication and its Role in Conflict News: A Computational Analysis of the International News Coverage on Four Conflicts
Linking event archives to news: A computational method for analyzing the gatekeeping process
Digital archives that document real-world events provide new opportunities for large-scale analyses of how news coverage represents reality. We present a method and open-source tool for linking event data to news articles, and demonstrate its application with an analysis of event and country level predictors of terrorism coverage in The Guardian from 2006 to 2018, using event data from the Global Terrorism Database (GTD). Our method builds on est…
Influence of the pandemic lockdown on Fridays for Future’s hashtag activism
Social movement organizations (SMOs) increasingly rely on Twitter to create new and viral communication spaces alongside newsworthy protest events and communicate their grievance directly to the public. When the COVID-19 pandemic impeded street protests in spring 2020, SMOs had to adapt their strategies to online-only formats. We analyze the German-language Twitter communication of the climate movement Fridays for Future (FFF) before and during t…
Multiperspectival Normative Assessment: The Case of Mediated Reactions to Terrorism
This article provides a model for how communication phenomena can be normatively assessed using multiple normative perspectives simultaneously. We exemplify the procedure of multiperspectival normative assessment (MNA) using mediated reactions to terrorism as our case in point. We first identify the normative challenges related to the speed and substance of terrorism communication and the ways in which relations of solidarity are communicatively …
Do organizational differences matter for the use of social media by public organizations? A computational analysis of the way the German police use Twitter for external communication
Using a neo‐institutional framework, this study investigates how German police use Twitter for their communication. This is relevant, because the police increasingly use social media to bypass the media's gatekeeping function and attain increased agency in communication activities. However, little is known about their different communication strategies and their impact on user engagement. The analysis is based on an automated content analysis of …
Politicians’ Self-depiction and Their News Portrayal: Evidence from 28 Countries Using Visual Computational Analysis
Visual content plays a crucial role in today's online political communication, especially during election campaigns. Prior research on candidate imagery has shown particular effects from non-verbal behavior (e.g., smiling), contextual features (e.g., the depiction of other people), and structural characteristics (e.g., camera angle and proximity). Importantly, this study argues to look at candidate imagery as institutionalized means of political …
Sportarten im Aufstiegskampf? Eine Analyse der Vielfältigkeit und der Struktur der sportjournalistischen Berichterstattung der Tagesschau
Der vorliegende Beitrag untersucht die Sportberichterstattung der Tagesschau, betrachtet, wie vielfältig diese ist und welche Nachrichtenfaktoren die Sportberichterstattung bestimmen. Mithilfe einer quantitativen Inhaltsanalyse wird eine deutliche Dominanz des Fußballs und des Männersports aufgezeigt, was auf eine eingeschränkte inhaltliche und gesellschaftliche Vielfalt der Sportberichterstattung hindeutet. Da die Mehrheit der Beiträge zwar Erei…
When Brands (Don’t) Take My Stance: The Ambiguous Effectiveness of Political Brand Communication
Brands increasingly take a stance on political issues, whereas consumers increasingly choose to either support a brand by buying their products (“buycotting”), or turn away from a brand (“boycotting”) for political reasons. While buycotts can be understood as a rewarding and cooperative form of mostly individual behavior, boycotts are a conflict-oriented form of collective punishment. Even though research has acknowledged these conceptual differe…
Social media use of the police in crisis situations: A mixed-method study on communication practices of the German police
Social media have become essential for crisis communication. While past research has focused on their role in corporate communication, studies largely ignored how public organizations use social media. Among these, the police are a particularly relevant case due to their responsibilities in society. Using a sequential mixed-methods design that combines qualitative interviews with an automated content analysis, this study analyzes how the German p…
Becoming European Through Football Media? Representations of Europe in German Football News Coverage
In recent decades, the administrative and competitive structures of men’s elite club football in Europe have undergone a profound transformation toward Europeanization. As a result, football fans are increasingly exposed to European influences. These dynamics shape fans’ perceptions of and orientations toward Europe and contribute to constructions of collective identities. Because football is a highly mediatized sport, fans’ exposure to European …
Visual Gender Stereotyping in Campaign Communication: Evidence on Female and Male Candidate Imagery in 28 Countries
Using the case of the 2019 European election, the study compares the visual self-depiction of female and male political candidates from all European Union’s 28 member states on social networking sites and their depiction in the news coverage. It thereby investigates to what degree the news coverage and politicians’ self-depiction employs visual gender stereotypes. Moreover, the study presents results on differences in the depiction of male and fe…
How open is communication science? Open-science principles in the field
Open-science principles, such as open data, shared materials, and pre-registration, are expected to encourage a culture of replication in scientific research. Yet, with its topical and methodological heterogeneity, communication science has been described to fall short of such principles. We analyze the extent to which open-science principles were used in publications from 20 leading communication journals between 2010 and 2020, and compare the r…
Media in mental health: An approach to conceptualize the media’s role in the help-seeking of people suffering from mental health issues
Talking about mental health conditions is still not commonplace in contemporary societies. This is despite data suggesting that many people around the globe suffer from diverse mental health issues. This submission offers a comprehensive theoretical model–the Media in Mental Health Model (MMH Model)–that conceptualizes the role of the media in explaining why some people with mental health issues seek help while others do not. In doing so, it prop…
Challenging the Global Cultural Conflict Narrative: An Automated Content Analysis on How PerPetrator Identity Shapes Worldwide News Coverage of Islamist and Right-Wing Terror Attacks
Recent terrorist attacks such as the Christchurch mosque attacks in 2019 renew the discussion of whether right-wing attacks are reported less negatively than Islamist attacks. To clarify this point, our study is the first to combine the selection of media inside and outside the West with a distinction between Islamist and right-wing attacks. We compare coverage given to thirty-two right-wing and forty Islamist attacks from 2015 to 2019 in nine We…
It’s Good for Our Reputation (?!) – the Impact of Socio-Political CEO Communication on Corporate Reputation
Chief executive officers (CEOs) are increasingly taking a public stance on controversial socio-political issues. This is partly because in polarizing societies, stakeholders increasingly expect corporations to fulfill a societal and moral responsibility beyond a mere economic scope. Although some publications acknowledge the trend of socio-political CEO communication, it remains largely unexplored. This research gap is especially prevalent regard…
How shared ties and journalistic cultures shape global news coverage of disruptive media events: The case of the 9/11 terror attacks
In recent decades, disruptive media events, such as major terrorist attacks, have gained increasing relevance in news coverage around the world. Despite the growing importance of such globally broadcast media events, little research to date has examined cross-national variation in event coverage or the predictors of this variation. This study examines news coverage about the 9/11 terror attacks in the United States across 51 countries to analyze …
Spreading information or engaging the public? The German police’s communication on Twitter
Police like other public organizations increasingly use social media for external communication. Due to their bureaucratic organization social media poses a communication challenge for them. This study analyses the content of tweets by German police using a three-category framework. Machine-learning based classification tasks are coupled with multilevel modelling to analyse all tweets distributed in 2019. The study demonstrates that police largel…
Tailored messages or one-size-fits-all communication? A comparative analysis of United States public diplomacy on Twitter
The transnationalization of political issues has led to a greater need for multinational solutions and has increased the relevance of public diplomacy (PD). Although scholars have identified different approaches to digital PD, comparative research is lacking. This study addresses this gap by examining whether United States (US) embassies vary in their reliance on various PD instruments. Furthermore, it explores whether such variation aligns with …
A light shade of green: German stock index listed companies’ inclusion of sustainability communication on X and Instagram
Our study examines the sustainability communication of German stock index-listed (DAX) companies on X (formerly Twitter) and Instagram. We examine the frequency and content of sustainability-related posts and seek to answer two main questions: The frequency and topics of sustainability communication among the 40 DAX companies (RQ1), and any patterns or differences based on their proximity to consumers (RQ2). We analyzed all tweets and Instagram p…
Political science (19 works) · Sociology (14 works) · Media Studies and Communication (13 works) · Law (11 works) · Politics (11 works) · Psychology (11 works) · Computer Science (10 works) · Social Media and Politics (10 works) · Law (9 works) · Public relations (9 works)