Emenyeonu C Ogadimma
Biographic Data
| ID | 4428407 |
|---|---|
| NAME | Emenyeonu C Ogadimma |
| GIVEN NAMES | Emenyeonu C |
| FAMILY NAME | Ogadimma |
| SIGNATURE | OGADIMMA E C |
| AFFILIATIONS | University of Sharjah |
| ORCID | 0000-0002-8918-7419 |
| VERIFIED | Yes |
| TOTAL WORKS | 8 |
| TOTAL CITATIONS | 1 |
| AUTHOR COUNT | 8 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2020 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 1 |
Can Smart Mobile Applications Attract Travellers? Exploring Catenation Between Digital Tourism Entrepreneurs’ Use of Artificial Intelligence Generative Chatbots for Interactive Marketing Communication…
Tourism entrepreneurs are keen on embracing digital media marketing and utilising information technology opportunities, such as generative AI chatbots and virtual reality, on their digital platforms (e.g., mobile applications). The impact of artificial intelligence–generated marketing communication activities coupled with virtual reality and their applications within digital tourism platforms remains unknown. Hence, this study seeks to understand…
Dearth of Media reportage of environmental issues in Nigeria: Need for innovation and adoption of green culture to curb environmental decay
Environmental degradation has become a significant challenge of our time, from the rising temperature emanating from the depletion of the Ozone layer, shrinking of forest reserves, flooding, and pollution, to man-made disasters that affect the environment. The world, especially the global south, including Africa (Nigeria), has continued to experience multiple consequences emanating from exacerbated environmental woes. The media plays a massive ro…
Environmental Journalism in the African Context: Continuity and Change
This special issue focuses on contemporary environmental journalism in the African context. It examines journalism as it is practised within African nations, offering a lens through which to unders
Catenation between mHealth application advertisements and cardiovascular diseases: Moderation of artificial intelligence (AI)-enabled internet of things, digital divide, and individual trust
The utilization of digital media to promote emerging elements like the AI-enabled Internet of Things in health consulting to counter noncommunicable diseases, e.g., cardiovascular disease, has not yet been thoroughly explored. Consequently, the effectiveness of these communication features promotion among middle-aged adults remains largely uncharted. This research examines how middle-aged adults respond to advertisements showcasing the AI-enabled…
Verging war between two atomic nations: Delineating coverage of India–Pakistan water dispute in global press
Arguably, journalistic practices should outline conflict reporting with a balanced approach to elicit non-violent responses. To date, no study has unfolded the coverage of the Indo-Pak potential war fueling “water dispute” by underpinning the theoretical notion of war and peace journalistic practices. Thus, drawing an analogy to war and peace journalism model, this article examines the media framing of the India–Pakistan water dispute in the USA,…
Exploring the connection between sustainable behaviors—Recycle, reuse, and reduce—and digital media framing in climate change Youtube Vodcasts
The effectiveness of digital content in promoting sustainable recycling, reusing, and reducing behaviors is largely unknown. This research used a sequential mixed-method approach to unearth the efficacy of environmental framing in digital content to foster recycling, reusing, and reducing practices that remain minimal. Study 1 analyzed YouTube content over four years, revealing that environmental issues were framed around legislation and climate …
Improving community health message reception through digital journalistic practices: Mixed-method evidence on health preventive behaviors and health podcast framing for emerging health issues
Health issues stemming from the public’s lack of access to scientific and health information prompted mounting concerns about public health responses. A growing amount of digital journalism scholarship has indicated the relevance of podcasts in health communication through reaching and engaging audiences in more significant preventive behaviors. Integrating digital journalistic practices in health podcasts as a practical and low-cost communicatio…
The Influences of Political Values Manifested in Advertisements on Political Participation: Moderating Roles of Self-transcendence and Conservation
This study seeks to explain how political participation is influenced by cultural values manifested in political advertising. In this regard, this study proposes a model that encompasses the concepts of Schwartz’ basic human values in which self-transcendence and conservation interact with three political values manifested in advertisements, namely law and order, civil liberties and patriotism, to determine political participation. Analyses were …
Exploring the connection between sustainable behaviors—Recycle, reuse, and reduce—and digital media framing in climate change Youtube Vodcasts
The effectiveness of digital content in promoting sustainable recycling, reusing, and reducing behaviors is largely unknown. This research used a sequential mixed-method approach to unearth the efficacy of environmental framing in digital content to foster recycling, reusing, and reducing practices that remain minimal. Study 1 analyzed YouTube content over four years, revealing that environmental issues were framed around legislation and climate …
The Influences of Political Values Manifested in Advertisements on Political Participation: Moderating Roles of Self-transcendence and Conservation
This study seeks to explain how political participation is influenced by cultural values manifested in political advertising. In this regard, this study proposes a model that encompasses the concepts of Schwartz’ basic human values in which self-transcendence and conservation interact with three political values manifested in advertisements, namely law and order, civil liberties and patriotism, to determine political participation. Analyses were …
Improving community health message reception through digital journalistic practices: Mixed-method evidence on health preventive behaviors and health podcast framing for emerging health issues
Health issues stemming from the public’s lack of access to scientific and health information prompted mounting concerns about public health responses. A growing amount of digital journalism scholarship has indicated the relevance of podcasts in health communication through reaching and engaging audiences in more significant preventive behaviors. Integrating digital journalistic practices in health podcasts as a practical and low-cost communicatio…
Can Smart Mobile Applications Attract Travellers? Exploring Catenation Between Digital Tourism Entrepreneurs’ Use of Artificial Intelligence Generative Chatbots for Interactive Marketing Communication…
Tourism entrepreneurs are keen on embracing digital media marketing and utilising information technology opportunities, such as generative AI chatbots and virtual reality, on their digital platforms (e.g., mobile applications). The impact of artificial intelligence–generated marketing communication activities coupled with virtual reality and their applications within digital tourism platforms remains unknown. Hence, this study seeks to understand…
Dearth of Media reportage of environmental issues in Nigeria: Need for innovation and adoption of green culture to curb environmental decay
Environmental degradation has become a significant challenge of our time, from the rising temperature emanating from the depletion of the Ozone layer, shrinking of forest reserves, flooding, and pollution, to man-made disasters that affect the environment. The world, especially the global south, including Africa (Nigeria), has continued to experience multiple consequences emanating from exacerbated environmental woes. The media plays a massive ro…
Environmental Journalism in the African Context: Continuity and Change
This special issue focuses on contemporary environmental journalism in the African context. It examines journalism as it is practised within African nations, offering a lens through which to unders
Catenation between mHealth application advertisements and cardiovascular diseases: Moderation of artificial intelligence (AI)-enabled internet of things, digital divide, and individual trust
The utilization of digital media to promote emerging elements like the AI-enabled Internet of Things in health consulting to counter noncommunicable diseases, e.g., cardiovascular disease, has not yet been thoroughly explored. Consequently, the effectiveness of these communication features promotion among middle-aged adults remains largely uncharted. This research examines how middle-aged adults respond to advertisements showcasing the AI-enabled…
Verging war between two atomic nations: Delineating coverage of India–Pakistan water dispute in global press
Arguably, journalistic practices should outline conflict reporting with a balanced approach to elicit non-violent responses. To date, no study has unfolded the coverage of the Indo-Pak potential war fueling “water dispute” by underpinning the theoretical notion of war and peace journalistic practices. Thus, drawing an analogy to war and peace journalism model, this article examines the media framing of the India–Pakistan water dispute in the USA,…
Exploring the connection between sustainable behaviors—Recycle, reuse, and reduce—and digital media framing in climate change Youtube Vodcasts
The effectiveness of digital content in promoting sustainable recycling, reusing, and reducing behaviors is largely unknown. This research used a sequential mixed-method approach to unearth the efficacy of environmental framing in digital content to foster recycling, reusing, and reducing practices that remain minimal. Study 1 analyzed YouTube content over four years, revealing that environmental issues were framed around legislation and climate …
Political science (5 works) · Media Studies and Communication (4 works) · Sociology (4 works) · Climate Change Communication and Perception (3 works) · Computer Science (3 works) · Public relations (3 works) · Advertising (2 works) · Business (2 works) · Digital Marketing and Social Media (2 works) · Engineering (2 works)