Janis Witte
Biographic Data
| ID | 4439621 |
|---|---|
| NAME | Janis Witte |
| GIVEN NAMES | Janis |
| FAMILY NAME | Witte |
| SIGNATURE | WITTE J |
| AFFILIATIONS | Heinrich Heine University Düsseldorf |
| VERIFIED | No |
| TOTAL WORKS | 1 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 1 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2024 |
| LATEST PUBLICATION YEAR | 2024 |
| H-INDEX | 0 |
Consumer manipulation – a definition, classification and future research agenda
Purpose Recently, manipulative techniques, such as dark patterns, are widely applied. However, there is a need for clarification regarding these techniques and related phenomena. In particular, there is still no clarity about the terminology and conceptual basis of consumer manipulation. This paper aims to address this shortcoming by introducing a definition and classification of consumer manipulation. Design/methodology/approach This paper takes…
No prominent works on this page.
Consumer manipulation – a definition, classification and future research agenda
Purpose Recently, manipulative techniques, such as dark patterns, are widely applied. However, there is a need for clarification regarding these techniques and related phenomena. In particular, there is still no clarity about the terminology and conceptual basis of consumer manipulation. This paper aims to address this shortcoming by introducing a definition and classification of consumer manipulation. Design/methodology/approach This paper takes…
Business (1 works) · Computer Science (1 works) · Consumer Behavior in Brand Consumption and Identification (1 works) · Consumer Retail Behavior Studies (1 works) · Data science (1 works) · Economics (1 works) · Knowledge management (1 works) · Management science (1 works) · Political science (1 works) · Psychology of Social Influence (1 works)