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Oscar Hengxuan

Biographic Data

ID4443026
NAMEOscar Hengxuan
GIVEN NAMESOscar
FAMILY NAMEHengxuan
SIGNATUREHENGXUAN O
AFFILIATIONSUniversity of Florida
ORCID0000-0001-7116-6663
VERIFIEDYes
TOTAL WORKS8
TOTAL CITATIONS17
WORKS AS AUTHOR8
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2019
LATEST PUBLICATION YEAR2026
H-INDEX2
  • Toward inclusive tourism

    Open Access•Christina G Chi, Oscar Hengxuan et al.•ARTICLE•Work Aging and Retirement•2026•References: 5

    Population aging is reshaping tourism and hospitality, yet research has often overlooked the diversity of experiences, roles, and well-being needs across later life. Older adults’ engagement in tourism as travelers, workers, or community participants remains understudied despite its potential to enhance quality of life, social connection, and personal fulfillment. This Special Issue, Aging in Tourism and Hospitality, presents six articles examini…

  • A socio-technical exploration of bias in generative AI travel planners

    Open Access•Shizhen Jia, Chang Ma et al.•ARTICLE•Tourism Management•2026•References: 50

  • Ethical concerns of aging and gender in autonomous taxis

    Open Access•Shizhen Jia, Oscar Hengxuan et al.•ARTICLE•Annals of Tourism Research•2025•References: 57

  • When “Old” Meets “New

    Open Access•Shizhen Jia, Oscar Hengxuan et al.•ARTICLE•Journal of Hospitality & Tourism…•2025•Cited by: 3•References: 124

    This paper aims to gain insights into how heritage destinations have adopted innovative technologies (e.g., AI, immersive technology, 3D technology, big data) into their daily operations, and to reveal future research directions that can guide technology studies in the heritage tourism domain. Innovative technologies are crucial for heritage tourism management and marketing as they provide interactive experiences for visitors, improve efficient m…

  • Smart Service Interactional Experience for Family Travelers

    Open Access•Tingting Zhang, Lu Lu et al.•ARTICLE•Journal of Hospitality & Tourism…•2025•References: 78

    This study explores the key features of the smart service interactional experience (SSIE) and develops and validates a scale based on the perspectives of family travelers. Through multiple stages of qualitative and quantitative investigations using U.S. and U.K. samples, this study identified eight distinct features of SSIE: efficiency, ease of use, learning, socialization, newness, safety, flow, and seamlessness. The study findings also validate…

  • Framing food tourism videos

    Open Access•G Christina, Demi Shenrui Deng et al.•ARTICLE•Journal of Hospitality & Tourism…•2024

    Despite the prevalence of food tourism-related short videos on social networking services, few studies have examined the effectiveness of such videos in promoting food tourism. This study aims to address this gap in literature via three experimental studies. Specifically, Study 1 reveals significantly different attitudes across participants who watch food tourism videos with different framing styles (information-focused, emotion-focused, and comm…

  • Interactive effects of message framing and information content on carbon offsetting behaviors

    Open Access•Oscar Hengxuan, Oscar Hengxuan Chi et al.•ARTICLE•Tourism Management•2021•Cited by: 14•References: 61

  • Consumers acceptance of artificially intelligent (AI) device use in service delivery

    Open Access•Dogan Gursoy, Oscar Hengxuan et al.•ARTICLE•International Journal of…•2019

  • Interactive effects of message framing and information content on carbon offsetting behaviors

    Open Access•Oscar Hengxuan, Oscar Hengxuan Chi et al.•ARTICLE•Tourism Management•2021•Cited by: 14•References: 61

  • When “Old” Meets “New

    Open Access•Shizhen Jia, Oscar Hengxuan et al.•ARTICLE•Journal of Hospitality & Tourism…•2025•Cited by: 3•References: 124

    This paper aims to gain insights into how heritage destinations have adopted innovative technologies (e.g., AI, immersive technology, 3D technology, big data) into their daily operations, and to reveal future research directions that can guide technology studies in the heritage tourism domain. Innovative technologies are crucial for heritage tourism management and marketing as they provide interactive experiences for visitors, improve efficient m…

  • Consumers acceptance of artificially intelligent (AI) device use in service delivery

    Open Access•Dogan Gursoy, Oscar Hengxuan et al.•ARTICLE•International Journal of…•2019

  • Interactive effects of message framing and information content on carbon offsetting behaviors

    Open Access•Oscar Hengxuan, Oscar Hengxuan Chi et al.•ARTICLE•Tourism Management•2021•Cited by: 14•References: 61

  • Framing food tourism videos

    Open Access•G Christina, Demi Shenrui Deng et al.•ARTICLE•Journal of Hospitality & Tourism…•2024

    Despite the prevalence of food tourism-related short videos on social networking services, few studies have examined the effectiveness of such videos in promoting food tourism. This study aims to address this gap in literature via three experimental studies. Specifically, Study 1 reveals significantly different attitudes across participants who watch food tourism videos with different framing styles (information-focused, emotion-focused, and comm…

  • Ethical concerns of aging and gender in autonomous taxis

    Open Access•Shizhen Jia, Oscar Hengxuan et al.•ARTICLE•Annals of Tourism Research•2025•References: 57

  • When “Old” Meets “New

    Open Access•Shizhen Jia, Oscar Hengxuan et al.•ARTICLE•Journal of Hospitality & Tourism…•2025•Cited by: 3•References: 124

    This paper aims to gain insights into how heritage destinations have adopted innovative technologies (e.g., AI, immersive technology, 3D technology, big data) into their daily operations, and to reveal future research directions that can guide technology studies in the heritage tourism domain. Innovative technologies are crucial for heritage tourism management and marketing as they provide interactive experiences for visitors, improve efficient m…

  • Smart Service Interactional Experience for Family Travelers

    Open Access•Tingting Zhang, Lu Lu et al.•ARTICLE•Journal of Hospitality & Tourism…•2025•References: 78

    This study explores the key features of the smart service interactional experience (SSIE) and develops and validates a scale based on the perspectives of family travelers. Through multiple stages of qualitative and quantitative investigations using U.S. and U.K. samples, this study identified eight distinct features of SSIE: efficiency, ease of use, learning, socialization, newness, safety, flow, and seamlessness. The study findings also validate…

  • Toward inclusive tourism

    Open Access•Christina G Chi, Oscar Hengxuan et al.•ARTICLE•Work Aging and Retirement•2026•References: 5

    Population aging is reshaping tourism and hospitality, yet research has often overlooked the diversity of experiences, roles, and well-being needs across later life. Older adults’ engagement in tourism as travelers, workers, or community participants remains understudied despite its potential to enhance quality of life, social connection, and personal fulfillment. This Special Issue, Aging in Tourism and Hospitality, presents six articles examini…

  • A socio-technical exploration of bias in generative AI travel planners

    Open Access•Shizhen Jia, Chang Ma et al.•ARTICLE•Tourism Management•2026•References: 50

Business (5 works) · Digital Marketing and Social Media (5 works) · Psychology (5 works) · Marketing (4 works) · Tourism (4 works) · Computer Science (3 works) · Social Psychology (3 works) · Advertising (2 works) · AI in Service Interactions (2 works) · Diverse Aspects of Tourism Research (2 works)

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