Oğuz Yıldız
Biographic Data
| ID | 4463871 |
|---|---|
| NAME | Oğuz Yıldız |
| GIVEN NAMES | Oğuz |
| FAMILY NAME | Yıldız |
| SIGNATURE | YILDIZ Ö |
| AFFILIATIONS | İstanbul Gelişim Üniversitesi |
| ORCID | 0000-0003-2164-975X |
| VERIFIED | Yes |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2023 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
Greenwashing
The escalating practice of greenwashing, where companies use deceptive marketing to promote an environmentally friendly image, significantly erodes consumer trust and undermines the credibility of the sustainable market. While much of the existing research has focused on defining and classifying greenwashing from an organizational standpoint, a significant lacuna in current scholarship is the absence of a practical, evidence-based framework that …
Consumer acceptance of sustainable airlines through the lens of the triple bottom line
PLS-SEM bias
No prominent works on this page.
PLS-SEM bias
Consumer acceptance of sustainable airlines through the lens of the triple bottom line
Greenwashing
The escalating practice of greenwashing, where companies use deceptive marketing to promote an environmentally friendly image, significantly erodes consumer trust and undermines the credibility of the sustainable market. While much of the existing research has focused on defining and classifying greenwashing from an organizational standpoint, a significant lacuna in current scholarship is the absence of a practical, evidence-based framework that …
Computer Science (1 work) · Consumer Retail Behavior Studies (1 work) · Context (archaeology) (1 work) · Corporate Social Responsibility Reporting (1 work) · Credibility (1 work) · Customer Service Quality and Loyalty (1 work) · Demography (1 work) · Econometrics (1 work) · Environmental Sustainability in Business (1 work) · Geography (1 work)