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Mohammed Salem

Biographic Data

ID4464673
NAMEMohammed Salem
GIVEN NAMESMohammed
FAMILY NAMESalem
SIGNATURESALEM M
AFFILIATIONSUniversity of Kassel
ORCID0000-0002-0842-409X
VERIFIEDYes
TOTAL WORKS7
TOTAL CITATIONS0
AUTHOR COUNT7
EDITOR COUNT0
FIRST PUBLICATION YEAR2023
LATEST PUBLICATION YEAR2026
H-INDEX0
  • Predictive analytics for tobacco demarketing

    Open Access•Samer Yaghi, Mohammed Salem et al.•ARTICLE•Journal of Business and…•2026

    Purpose This study aims to create a decision tree-based segmentation model to classify consumers in Palestine as smokers or non-smokers to design demarketing strategies and optimize policy interventions in a resource-scarce setting. Design/methodology/approach The study used a cross-sectional design with respondents recruited via social media through convenience sampling. The final sample was 700. The study used listwise deletion to address missi…

  • Moving from operand to operant resources using smart waste management technologies in developing societies–Evidence from Bangladesh

    Open Access•Md Gazzaly Islam Rafi, Mohammed Salem et al.•ARTICLE•Sustainable Futures•2026

    The present growth in consumption has resulted in increased household waste production and accumulation in developing societies, particularly in Asia. This study aimed to identify factors in transition from operand resources to operant resources through the adoption of smart waste management technologies, examining the moderating role of government policies, regulations, and infrastructure development. To test the research hypotheses, a survey co…

  • Drop by Drop

    Open Access•Pinki Debnath, Leon Jones Toney et al.•ARTICLE•Sustainable Development•2026•References: 5

    This paper examines the impact of green certifications on attributed improvements in corporate water efficiency in Bangladesh, considering the moderating roles of regulatory pressure and consumer awareness. Data from 311 respondents were analyzed to test the hypotheses. Results indicate that certification type, environmental audit frequency, compliance costs, and public visibility positively influence water‐efficiency improvements, and these effe…

  • Understanding food waste prevention through household-level lenses

    Open Access•Shahrzad Yasini, Mohammed Salem et al.•ARTICLE•Food Culture & Society•2025•References: 9

  • Online, offline, and beyond

    Open Access•Kumar, S Kumar et al.•ARTICLE•Sustainable Futures•2025•References: 7

  • When marketing discourages consumption

    Katharina Raab, Ralf Wagner et al.•ARTICLE•Journal of Ecotourism•2023

    Single-use plastics (SUP), have been widely criticized for contributing to pollution and the throwaway culture. This paper applies the demarketing framework to SUP consumption in city tourism to spur tourists’ anticipated reduction benefits of SUP. More specifically, this study quantifies the impact of the well-established demarketing mix components, adding people’s motivations to avoid SUP. Data were collected through 326 self-administered quest…

  • Better start”

    Open Access•Mohammed Salem, Michel Ertz et al.•ARTICLE•BMC Public Health•2023

    The study is a primer on promoting breastfeeding instead of formula by means of demarketing strategies

No prominent works on this page.

  • When marketing discourages consumption

    Katharina Raab, Ralf Wagner et al.•ARTICLE•Journal of Ecotourism•2023

    Single-use plastics (SUP), have been widely criticized for contributing to pollution and the throwaway culture. This paper applies the demarketing framework to SUP consumption in city tourism to spur tourists’ anticipated reduction benefits of SUP. More specifically, this study quantifies the impact of the well-established demarketing mix components, adding people’s motivations to avoid SUP. Data were collected through 326 self-administered quest…

  • Better start”

    Open Access•Mohammed Salem, Michel Ertz et al.•ARTICLE•BMC Public Health•2023

    The study is a primer on promoting breastfeeding instead of formula by means of demarketing strategies

  • Understanding food waste prevention through household-level lenses

    Open Access•Shahrzad Yasini, Mohammed Salem et al.•ARTICLE•Food Culture & Society•2025•References: 9

  • Online, offline, and beyond

    Open Access•Kumar, S Kumar et al.•ARTICLE•Sustainable Futures•2025•References: 7

  • Predictive analytics for tobacco demarketing

    Open Access•Samer Yaghi, Mohammed Salem et al.•ARTICLE•Journal of Business and…•2026

    Purpose This study aims to create a decision tree-based segmentation model to classify consumers in Palestine as smokers or non-smokers to design demarketing strategies and optimize policy interventions in a resource-scarce setting. Design/methodology/approach The study used a cross-sectional design with respondents recruited via social media through convenience sampling. The final sample was 700. The study used listwise deletion to address missi…

  • Moving from operand to operant resources using smart waste management technologies in developing societies–Evidence from Bangladesh

    Open Access•Md Gazzaly Islam Rafi, Mohammed Salem et al.•ARTICLE•Sustainable Futures•2026

    The present growth in consumption has resulted in increased household waste production and accumulation in developing societies, particularly in Asia. This study aimed to identify factors in transition from operand resources to operant resources through the adoption of smart waste management technologies, examining the moderating role of government policies, regulations, and infrastructure development. To test the research hypotheses, a survey co…

  • Drop by Drop

    Open Access•Pinki Debnath, Leon Jones Toney et al.•ARTICLE•Sustainable Development•2026•References: 5

    This paper examines the impact of green certifications on attributed improvements in corporate water efficiency in Bangladesh, considering the moderating roles of regulatory pressure and consumer awareness. Data from 311 respondents were analyzed to test the hypotheses. Results indicate that certification type, environmental audit frequency, compliance costs, and public visibility positively influence water‐efficiency improvements, and these effe…

Municipal Solid Waste Management (3 works) · Business (2 works) · Computer Science (2 works) · Economics (2 works) · Environmental economics (2 works) · Environmental Education and Sustainability (2 works) · Environmental Sustainability in Business (2 works) · Food Waste Reduction and Sustainability (2 works) · Sociology (2 works) · Sustainability (2 works)

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