Chin-Tsu Chen
Biographic Data
| ID | 4464747 |
|---|---|
| NAME | Chin-Tsu Chen |
| GIVEN NAMES | Chin-Tsu |
| FAMILY NAME | Chen |
| SIGNATURE | CHEN C |
| AFFILIATIONS | National Taipei University of Business |
| ORCID | 0000-0003-4376-3908 |
| VERIFIED | Yes |
| TOTAL WORKS | 4 |
| TOTAL CITATIONS | 1 |
| WORKS AS AUTHOR | 4 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2014 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 1 |
Determinants of Chatbot adoption among older adults
This study investigates factors influencing chatbot adoption among older adults by extending the Technology Acceptance Model (TAM) with computer anxiety (CANX) and self-efficacy (CSE) to address demographic-specific barriers. Data from 150 participants in Taoyuan City, who engaged with two chatbots for information services, were analyzed using partial least squares structural equation modeling. Results show that perceived ease of use (PEOU) posit…
Decoding the environmental information pathway
Transit-Oriented Shopping Mall Development (TOSMD) is a growing retail trend, drawing increasing customer traffic. Despite its rise, research on consumer behavior in this setting remains limited. This study applies the stimulus-organism-response model, integrating perspectives from urban planning, environmental psychology, consumer behavior, and retailing to examine how environmental information shapes customer outcomes in TOSMDs. Analyses are pe…
Extending dramaturgical theory to evaluate revisit intention of international tourism
Since 2019, major travel destinations worldwide have issued travel-related restrictions against COVID-19. There is much research on tourism, but few studies have been conducted to explain the relevance of revisiting intention from the perspective of the epidemic or the dramaturgical theory. The purpose of the research is to explore the impact of customer experience on revisit intention during the period of COVID-19 slowdown by using dramaturgical…
The Effect of Higher Education Brand Images on Satisfaction and Lifetime Value from Students’ Viewpoint
This study examined the relationship between the brand image students have of their colleges and their satisfaction and lifetime customer value. Institutes of higher education can use the results of the analysis to make improvements, correct weaknesses and make policies. The research framework was based on literature review and relevant research variables. The subjects were college students in Taiwan. Questionnaires were administered and a total …
The Effect of Higher Education Brand Images on Satisfaction and Lifetime Value from Students’ Viewpoint
This study examined the relationship between the brand image students have of their colleges and their satisfaction and lifetime customer value. Institutes of higher education can use the results of the analysis to make improvements, correct weaknesses and make policies. The research framework was based on literature review and relevant research variables. The subjects were college students in Taiwan. Questionnaires were administered and a total …
The Effect of Higher Education Brand Images on Satisfaction and Lifetime Value from Students’ Viewpoint
This study examined the relationship between the brand image students have of their colleges and their satisfaction and lifetime customer value. Institutes of higher education can use the results of the analysis to make improvements, correct weaknesses and make policies. The research framework was based on literature review and relevant research variables. The subjects were college students in Taiwan. Questionnaires were administered and a total …
Extending dramaturgical theory to evaluate revisit intention of international tourism
Since 2019, major travel destinations worldwide have issued travel-related restrictions against COVID-19. There is much research on tourism, but few studies have been conducted to explain the relevance of revisiting intention from the perspective of the epidemic or the dramaturgical theory. The purpose of the research is to explore the impact of customer experience on revisit intention during the period of COVID-19 slowdown by using dramaturgical…
Determinants of Chatbot adoption among older adults
This study investigates factors influencing chatbot adoption among older adults by extending the Technology Acceptance Model (TAM) with computer anxiety (CANX) and self-efficacy (CSE) to address demographic-specific barriers. Data from 150 participants in Taoyuan City, who engaged with two chatbots for information services, were analyzed using partial least squares structural equation modeling. Results show that perceived ease of use (PEOU) posit…
Decoding the environmental information pathway
Transit-Oriented Shopping Mall Development (TOSMD) is a growing retail trend, drawing increasing customer traffic. Despite its rise, research on consumer behavior in this setting remains limited. This study applies the stimulus-organism-response model, integrating perspectives from urban planning, environmental psychology, consumer behavior, and retailing to examine how environmental information shapes customer outcomes in TOSMDs. Analyses are pe…
Business (4 works) · Psychology (3 works) · Computer Science (2 works) · Customer Service Quality and Loyalty (2 works) · Marketing (2 works) · Political science (2 works) · Structural equation modeling (2 works) · 2019-20 coronavirus outbreak (1 work) · Advertising (1 work) · AI in Service Interactions (1 work)