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Pragasen Pillay

Biographic Data

ID4582558
NAMEPragasen Pillay
GIVEN NAMESPragasen
FAMILY NAMEPillay
SIGNATUREPILLAY P
AFFILIATIONSFrench Institute for Research in Africa
ORCID0000-0001-8511-6990
VERIFIEDYes
TOTAL WORKS5
TOTAL CITATIONS3
WORKS AS AUTHOR5
WORKS AS EDITOR0
FIRST PUBLICATION YEAR1973
LATEST PUBLICATION YEAR2026
H-INDEX1
  • Legislative Constraints and Journalistic Agency

    Open Access•Kudzai Chitunhu, Munyaradzi Saruchera et al.•ARTICLE•Journal of Asian and African…•2026•References: 1

    This study investigates how regulatory frameworks and statutory provisions shape investigative reporting on corruption in Zimbabwe’s media. Drawing on qualitative research, it explores the interplay between law, institutional dynamics and journalistic autonomy. Despite legislative reforms, the findings show that enduring legal ambiguities and state interference undermine freedom of expression, access to information and journalistic autonomy. The …

  • The Influence of Targeted Facebook Advertising Through Mobile Devices on South African Consumers’ Advertisement Perceptions

    Pragasen Pillay, Alina Wicht et al.•ARTICLE•Communicatio•2023

    The study investigated the role of Facebook advertising via mobile devices on South African consumers’ advertising perceptions by combining multiple perception models. The study was executed through exploratory research and content analysis of in-depth interviews. The findings suggest both negative and positive responses by South African consumers toward interruptive advertising on social media with evidence of emotional and social influence. The…

  • University of Ife Press

    Open Access•Pragasen Pillay, THE THE et al.•ARTICLE•Africa•1973•Cited by: 1•References: 1

    An abstract is not available for this content so a preview has been provided. As you have access to this content, a full PDF is available via the ‘Save PDF’ action button

  • Recherches interdisciplinaires dans la région tchadienne

    Open Access•Pragasen Pillay, The et al.•ARTICLE•Africa•1973•Cited by: 1•References: 1

    An abstract is not available for this content so a preview has been provided. As you have access to this content, a full PDF is available via the ‘Save PDF’ action button

  • Canadian Association of African Studies

    Open Access•Pragasen Pillay, The et al.•ARTICLE•Africa•1973•Cited by: 1•References: 1

    An abstract is not available for this content so a preview has been provided. As you have access to this content, a full PDF is available via the ‘Save PDF’ action button

  • University of Ife Press

    Open Access•Pragasen Pillay, THE THE et al.•ARTICLE•Africa•1973•Cited by: 1•References: 1

    An abstract is not available for this content so a preview has been provided. As you have access to this content, a full PDF is available via the ‘Save PDF’ action button

  • Recherches interdisciplinaires dans la région tchadienne

    Open Access•Pragasen Pillay, The et al.•ARTICLE•Africa•1973•Cited by: 1•References: 1

    An abstract is not available for this content so a preview has been provided. As you have access to this content, a full PDF is available via the ‘Save PDF’ action button

  • Canadian Association of African Studies

    Open Access•Pragasen Pillay, The et al.•ARTICLE•Africa•1973•Cited by: 1•References: 1

    An abstract is not available for this content so a preview has been provided. As you have access to this content, a full PDF is available via the ‘Save PDF’ action button

  • University of Ife Press

    Open Access•Pragasen Pillay, THE THE et al.•ARTICLE•Africa•1973•Cited by: 1•References: 1

    An abstract is not available for this content so a preview has been provided. As you have access to this content, a full PDF is available via the ‘Save PDF’ action button

  • Recherches interdisciplinaires dans la région tchadienne

    Open Access•Pragasen Pillay, The et al.•ARTICLE•Africa•1973•Cited by: 1•References: 1

    An abstract is not available for this content so a preview has been provided. As you have access to this content, a full PDF is available via the ‘Save PDF’ action button

  • Canadian Association of African Studies

    Open Access•Pragasen Pillay, The et al.•ARTICLE•Africa•1973•Cited by: 1•References: 1

    An abstract is not available for this content so a preview has been provided. As you have access to this content, a full PDF is available via the ‘Save PDF’ action button

  • The Influence of Targeted Facebook Advertising Through Mobile Devices on South African Consumers’ Advertisement Perceptions

    Pragasen Pillay, Alina Wicht et al.•ARTICLE•Communicatio•2023

    The study investigated the role of Facebook advertising via mobile devices on South African consumers’ advertising perceptions by combining multiple perception models. The study was executed through exploratory research and content analysis of in-depth interviews. The findings suggest both negative and positive responses by South African consumers toward interruptive advertising on social media with evidence of emotional and social influence. The…

  • Legislative Constraints and Journalistic Agency

    Open Access•Kudzai Chitunhu, Munyaradzi Saruchera et al.•ARTICLE•Journal of Asian and African…•2026•References: 1

    This study investigates how regulatory frameworks and statutory provisions shape investigative reporting on corruption in Zimbabwe’s media. Drawing on qualitative research, it explores the interplay between law, institutional dynamics and journalistic autonomy. Despite legislative reforms, the findings show that enduring legal ambiguities and state interference undermine freedom of expression, access to information and journalistic autonomy. The …

Action (physics (2 works) · Advertising (2 works) · Business (2 works) · Computer Science (2 works) · Content (measure theory (2 works) · Political science (2 works) · Psychology (2 works) · Sociology (2 works) · Advertising account executive (1 work) · Advertising campaign (1 work)

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