Christina Grandien
Biographic Data
| ID | 4603082 |
|---|---|
| NAME | Christina Grandien |
| GIVEN NAMES | Christina |
| FAMILY NAME | Grandien |
| SIGNATURE | GRANDIEN C |
| AFFILIATIONS | Mid Sweden University |
| ORCID | 0000-0002-4075-4865 |
| VERIFIED | Yes |
| TOTAL WORKS | 7 |
| TOTAL CITATIONS | 8 |
| WORKS AS AUTHOR | 7 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2012 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 2 |
Nordic Values in Organizational Communication Maturity
This study investigates the presence of Nordic communication values in seven Swedish organizations using a communication maturity survey instrument. From a sample of communication professionals, managers, and coworkers (N = 2,747), findings consistently supported a sixfactor solution akin to the purported values. Notably, members' understanding and interpretations of a communicative organization depended upon their role, with coworkers most stron…
All, Nothing or a Reasonable Share
This article explores communication responsibility enacted by civil servants working with election administration and the challenges they experience when making decisions on strategic communication during different phases of an election process. Communication responsibility is understood as a boundless concept which needs to be limited in practice. In their work, the respondents encircle their communication responsibilities through decisions on c…
Behind-the-scenes of the parliament
Affordances and aesthetics of digital media platforms have given politicians new ways to connect with potential voters and actively manage their own self-image. Digital political communication is also often influenced by current trends in PR or commercial marketing; for example, the tools and tactics of social media influencers. Based on qualitative case studies of YouTube channels belonging to two Swedish party leaders, this article examines the…
Social media election campaigning
This paper posits the notion of digital political labour (DPL) as a rewarding concept for the analysis of political communication and social media. Numerous studies conclude that the engagement, dialogic and social affordances of social media have not yet been realised. But despite the lack of direct interaction, active audiences are, by their own actions in social media, taking part in DPL since audiences do not only receive political messages b…
Organizing and Disorganizing Strategic Communication
This article explores the institutionalization of strategic communication as a dynamic interplay between macro- and mesolevel discourses. The change processes in the two cases of this study involved both a reorientation of the purpose of the communication function and a physical relocation of the professionals to a centralized department. In both organizations, the transformation toward a strategic management function failed and the communication…
Where you lead we will follow
The ways in which election campaigns are planned, organized, and conducted have changed considerably during recent decades, and political parties constantly employ new ideas and practices in order to communicate as strategically and effectively as possible. The concept of strategic political communication refers to an organization's purposeful management of information and communication to achieve certain political goals. In this article, we focu…
Do campaign strategies and tactics matter? Exploring party elite perceptions of what matters when explaining election outcomes
In research on political campaign communication, it is often assumed that campaign strategies and tactics are highly important for explaining election outcomes. In contrast, most research in political science tends to emphasize the importance of political substance, long‐term factors such as party identification, and real‐world conditions for explaining election outcomes. Although political parties in practice treat election campaigns as highly i…
Do campaign strategies and tactics matter? Exploring party elite perceptions of what matters when explaining election outcomes
In research on political campaign communication, it is often assumed that campaign strategies and tactics are highly important for explaining election outcomes. In contrast, most research in political science tends to emphasize the importance of political substance, long‐term factors such as party identification, and real‐world conditions for explaining election outcomes. Although political parties in practice treat election campaigns as highly i…
Social media election campaigning
This paper posits the notion of digital political labour (DPL) as a rewarding concept for the analysis of political communication and social media. Numerous studies conclude that the engagement, dialogic and social affordances of social media have not yet been realised. But despite the lack of direct interaction, active audiences are, by their own actions in social media, taking part in DPL since audiences do not only receive political messages b…
Where you lead we will follow
The ways in which election campaigns are planned, organized, and conducted have changed considerably during recent decades, and political parties constantly employ new ideas and practices in order to communicate as strategically and effectively as possible. The concept of strategic political communication refers to an organization's purposeful management of information and communication to achieve certain political goals. In this article, we focu…
Do campaign strategies and tactics matter? Exploring party elite perceptions of what matters when explaining election outcomes
In research on political campaign communication, it is often assumed that campaign strategies and tactics are highly important for explaining election outcomes. In contrast, most research in political science tends to emphasize the importance of political substance, long‐term factors such as party identification, and real‐world conditions for explaining election outcomes. Although political parties in practice treat election campaigns as highly i…
Organizing and Disorganizing Strategic Communication
This article explores the institutionalization of strategic communication as a dynamic interplay between macro- and mesolevel discourses. The change processes in the two cases of this study involved both a reorientation of the purpose of the communication function and a physical relocation of the professionals to a centralized department. In both organizations, the transformation toward a strategic management function failed and the communication…
Where you lead we will follow
The ways in which election campaigns are planned, organized, and conducted have changed considerably during recent decades, and political parties constantly employ new ideas and practices in order to communicate as strategically and effectively as possible. The concept of strategic political communication refers to an organization's purposeful management of information and communication to achieve certain political goals. In this article, we focu…
Social media election campaigning
This paper posits the notion of digital political labour (DPL) as a rewarding concept for the analysis of political communication and social media. Numerous studies conclude that the engagement, dialogic and social affordances of social media have not yet been realised. But despite the lack of direct interaction, active audiences are, by their own actions in social media, taking part in DPL since audiences do not only receive political messages b…
Behind-the-scenes of the parliament
Affordances and aesthetics of digital media platforms have given politicians new ways to connect with potential voters and actively manage their own self-image. Digital political communication is also often influenced by current trends in PR or commercial marketing; for example, the tools and tactics of social media influencers. Based on qualitative case studies of YouTube channels belonging to two Swedish party leaders, this article examines the…
Nordic Values in Organizational Communication Maturity
This study investigates the presence of Nordic communication values in seven Swedish organizations using a communication maturity survey instrument. From a sample of communication professionals, managers, and coworkers (N = 2,747), findings consistently supported a sixfactor solution akin to the purported values. Notably, members' understanding and interpretations of a communicative organization depended upon their role, with coworkers most stron…
All, Nothing or a Reasonable Share
This article explores communication responsibility enacted by civil servants working with election administration and the challenges they experience when making decisions on strategic communication during different phases of an election process. Communication responsibility is understood as a boundless concept which needs to be limited in practice. In their work, the respondents encircle their communication responsibilities through decisions on c…
Law (5 works) · Political science (5 works) · Public relations (5 works) · Sociology (5 works) · Law (4 works) · Politics (4 works) · Psychology (4 works) · Public Relations and Crisis Communication (4 works) · Social Media and Politics (4 works) · Business (3 works)