Xiao-Yu Xu
Biographic Data
| ID | 4609084 |
|---|---|
| NAME | Xiao-Yu Xu |
| GIVEN NAMES | Xiao-Yu |
| FAMILY NAME | Xu |
| SIGNATURE | XU X |
| AFFILIATIONS | Xi'an Jiaotong University |
| ORCID | 0000-0003-1236-1957 |
| VERIFIED | Yes |
| TOTAL WORKS | 10 |
| TOTAL CITATIONS | 5 |
| WORKS AS AUTHOR | 10 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2015 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 1 |
A multi-model approach for the extension of the use and gratification theory in video game streaming
Purpose Video game streaming (VGS) is emerging as an extremely popular, highly interactive, inordinately subscribed and very dynamic form of digital media. Incorporated environmental elements, gratifications and user pre-existing attitudes in VGS, this paper presents the development of an extended model of uses and gratification theory (EUGT) for predicting users' behavior in novel technological context. Design/methodology/approach The proposed m…
Exploring the dual routes in influencing sales and adoption in augmented reality retailing
Purpose This study investigates augmented reality (AR) retailing and attempts to develop a profound understanding of consumer decision-making processes in AR-enabled e-retailing. Design/methodology/approach The study is grounded in rich informational cues and information processing mechanisms by incorporating the elaboration likelihood model (ELM) and trust transfer theory. This study employs a mixed analytic method that incorporates structural e…
The exploration of customization in augmented reality from the affordance lens
The coverage of Sars-CoV-2 vaccination and the willingness to receive the Sars-CoV-2 variant vaccine among employees in China
Although the rate of SARS-CoV-2 vaccination and the willingness to be vaccinated were relatively high in the study population, there were still some respondents with vaccine hesitancy. Relevant strategies based on significant related factors should be developed and implemented to encourage vaccination
The coping strategies in fitness apps
Purpose Combining the coping theory and social support theory, this study aims to reveal users' coping strategies for mobile fitness app (MFA) engagement and fitness intentions with a rigorous and comprehensive hybrid research approach. Design/methodology/approach A three-stage hybrid research design was employed in this study. In the first stage, this study utilized structural equation modeling (SEM) to investigate the associations between copin…
Can Corruption Facilitate Industrial Structure Upgrade in China? The Moderating Role of Government-Business Relationships
The literature on corruption is extensive. However, specific effects of corruption on industrial structure upgrade have received little attention in the context of China. Therefore, following the concept of organizational performance and social capital theory, a number of panel models are developed to explore how different institution domains (i.e., government’s willingness to reform, business ownership structure, and government-business collusio…
How the intensity of the immersive experience impels the extent of Social Streaming App dependency? An empirical assessment with mediation and moderation effects
You-Gui-Yin improved the reproductive dysfunction of male rats with chronic kidney disease via regulating the HIF1α-STAT5 pathway
Hierarchical value-attainment paths of CBEC consumers
Purpose This study elicits the critical attributes, consequences and values associated with the purchasing process in the context of cross-border e-commerce (CBEC). The purpose is to provide a better understanding of the fundamental factors that determine consumer values in CBEC. Design/methodology/approach The study applies the means-end-chain theory and soft-laddering techniques to interview 60 CBEC consumers to construct an implication matrix …
Modeling hedonic is continuance through the uses and gratifications theory
Exploring the dual routes in influencing sales and adoption in augmented reality retailing
Purpose This study investigates augmented reality (AR) retailing and attempts to develop a profound understanding of consumer decision-making processes in AR-enabled e-retailing. Design/methodology/approach The study is grounded in rich informational cues and information processing mechanisms by incorporating the elaboration likelihood model (ELM) and trust transfer theory. This study employs a mixed analytic method that incorporates structural e…
A multi-model approach for the extension of the use and gratification theory in video game streaming
Purpose Video game streaming (VGS) is emerging as an extremely popular, highly interactive, inordinately subscribed and very dynamic form of digital media. Incorporated environmental elements, gratifications and user pre-existing attitudes in VGS, this paper presents the development of an extended model of uses and gratification theory (EUGT) for predicting users' behavior in novel technological context. Design/methodology/approach The proposed m…
The coping strategies in fitness apps
Purpose Combining the coping theory and social support theory, this study aims to reveal users' coping strategies for mobile fitness app (MFA) engagement and fitness intentions with a rigorous and comprehensive hybrid research approach. Design/methodology/approach A three-stage hybrid research design was employed in this study. In the first stage, this study utilized structural equation modeling (SEM) to investigate the associations between copin…
Hierarchical value-attainment paths of CBEC consumers
Purpose This study elicits the critical attributes, consequences and values associated with the purchasing process in the context of cross-border e-commerce (CBEC). The purpose is to provide a better understanding of the fundamental factors that determine consumer values in CBEC. Design/methodology/approach The study applies the means-end-chain theory and soft-laddering techniques to interview 60 CBEC consumers to construct an implication matrix …
Modeling hedonic is continuance through the uses and gratifications theory
You-Gui-Yin improved the reproductive dysfunction of male rats with chronic kidney disease via regulating the HIF1α-STAT5 pathway
Hierarchical value-attainment paths of CBEC consumers
Purpose This study elicits the critical attributes, consequences and values associated with the purchasing process in the context of cross-border e-commerce (CBEC). The purpose is to provide a better understanding of the fundamental factors that determine consumer values in CBEC. Design/methodology/approach The study applies the means-end-chain theory and soft-laddering techniques to interview 60 CBEC consumers to construct an implication matrix …
How the intensity of the immersive experience impels the extent of Social Streaming App dependency? An empirical assessment with mediation and moderation effects
Can Corruption Facilitate Industrial Structure Upgrade in China? The Moderating Role of Government-Business Relationships
The literature on corruption is extensive. However, specific effects of corruption on industrial structure upgrade have received little attention in the context of China. Therefore, following the concept of organizational performance and social capital theory, a number of panel models are developed to explore how different institution domains (i.e., government’s willingness to reform, business ownership structure, and government-business collusio…
The exploration of customization in augmented reality from the affordance lens
The coverage of Sars-CoV-2 vaccination and the willingness to receive the Sars-CoV-2 variant vaccine among employees in China
Although the rate of SARS-CoV-2 vaccination and the willingness to be vaccinated were relatively high in the study population, there were still some respondents with vaccine hesitancy. Relevant strategies based on significant related factors should be developed and implemented to encourage vaccination
The coping strategies in fitness apps
Purpose Combining the coping theory and social support theory, this study aims to reveal users' coping strategies for mobile fitness app (MFA) engagement and fitness intentions with a rigorous and comprehensive hybrid research approach. Design/methodology/approach A three-stage hybrid research design was employed in this study. In the first stage, this study utilized structural equation modeling (SEM) to investigate the associations between copin…
Exploring the dual routes in influencing sales and adoption in augmented reality retailing
Purpose This study investigates augmented reality (AR) retailing and attempts to develop a profound understanding of consumer decision-making processes in AR-enabled e-retailing. Design/methodology/approach The study is grounded in rich informational cues and information processing mechanisms by incorporating the elaboration likelihood model (ELM) and trust transfer theory. This study employs a mixed analytic method that incorporates structural e…
A multi-model approach for the extension of the use and gratification theory in video game streaming
Purpose Video game streaming (VGS) is emerging as an extremely popular, highly interactive, inordinately subscribed and very dynamic form of digital media. Incorporated environmental elements, gratifications and user pre-existing attitudes in VGS, this paper presents the development of an extended model of uses and gratification theory (EUGT) for predicting users' behavior in novel technological context. Design/methodology/approach The proposed m…
Computer Science (6 works) · Psychology (6 works) · Technology Adoption and User Behaviour (6 works) · Digital Marketing and Social Media (5 works) · Originality (4 works) · Social Psychology (4 works) · Impact of Technology on Adolescents (3 works) · Structural equation modeling (3 works) · Applied Psychology (2 works) · Business (2 works)