Seonjeong Lee
Biographic Data
| ID | 4625926 |
|---|---|
| NAME | Seonjeong Lee |
| GIVEN NAMES | Seonjeong |
| FAMILY NAME | Lee |
| SIGNATURE | LEE S |
| AFFILIATIONS | Kent State University |
| ORCID | 0000-0002-3456-9380 |
| VERIFIED | Yes |
| TOTAL WORKS | 7 |
| TOTAL CITATIONS | 11 |
| AUTHOR COUNT | 7 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2017 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 1 |
Destination Relational Aesthetic Qualities: Implications for Experience Design
Aesthetics has long shaped the experiential dimension of tourism, yet conventional approaches have largely privileged visual or object-based beauty, leaving relational dimensions under-theorized. Drawing on relational aesthetics and relational ontology, this paper introduces the Destination Relational Aesthetic Qualities (DRAQ) framework, identifying five qualities—imperfection, incompleteness, non-authorialness, story-like quality, and serendipi…
What Triggers Customer Curiosity? Exploring the Role of Branded Content Experience Design on Customer Response
Various branded content is developed on social media; however, not all branded content stimulates customer curiosity. Based on the uses and gratification theory as a theoretical background, this paper investigates antecedents and outcomes of customer curiosity on social media. Using a self-administered, online survey, data were collected from customers who used hotel social media platforms within the previous 12 months. Results identified that ut…
Operational Transparency as a Service Design: An Investigation on Labor/Effort Observation Effect
Increasing operational transparency offers customers the opportunity to observe the labor and efforts of service staff in the service production and delivery process. This study explores the impact of service design on customers’ affective, cognitive, and behavioral responses. This study first investigates the effects of operational transparency on customers’ brand evaluation and purchase intention through gratitude (affective) and perceived valu…
Enhancing Customer Experience Design Through Hotel Innovativeness
Responding to constant market changes, hotels incorporate innovativeness into their operations. Focusing on the customer-centric perspective, this study explores the effects of different types of hotel innovativeness on customers’ self-pleasing and relaxing experiences, which in turn affect customers’ wellbeing and behavioral intentions. Using a self-administered, online survey among a sample of 375 U.S. residents, this study finds that perceived…
Applying Expanded Servicescape to the Hotel Industry
The physical environment plays an essential role in customers’ hotel stay experiences. Hotels offer a differentiated atmosphere that creates favorable customers’ evaluations. Based on the significant role of environmental cues, this study investigates the effects of an expanded servicescape on customers’ evaluations, including customer satisfaction, quality of life, and customer loyalty, in the context of the hotel industry. To test the proposed …
Quality of virtual reality and its impacts on behavioral intention
Sharing travel stories and behavioral outcomes: A case of travel
Sharing travel stories and behavioral outcomes: A case of travel
What Triggers Customer Curiosity? Exploring the Role of Branded Content Experience Design on Customer Response
Various branded content is developed on social media; however, not all branded content stimulates customer curiosity. Based on the uses and gratification theory as a theoretical background, this paper investigates antecedents and outcomes of customer curiosity on social media. Using a self-administered, online survey, data were collected from customers who used hotel social media platforms within the previous 12 months. Results identified that ut…
Sharing travel stories and behavioral outcomes: A case of travel
Quality of virtual reality and its impacts on behavioral intention
Applying Expanded Servicescape to the Hotel Industry
The physical environment plays an essential role in customers’ hotel stay experiences. Hotels offer a differentiated atmosphere that creates favorable customers’ evaluations. Based on the significant role of environmental cues, this study investigates the effects of an expanded servicescape on customers’ evaluations, including customer satisfaction, quality of life, and customer loyalty, in the context of the hotel industry. To test the proposed …
Operational Transparency as a Service Design: An Investigation on Labor/Effort Observation Effect
Increasing operational transparency offers customers the opportunity to observe the labor and efforts of service staff in the service production and delivery process. This study explores the impact of service design on customers’ affective, cognitive, and behavioral responses. This study first investigates the effects of operational transparency on customers’ brand evaluation and purchase intention through gratitude (affective) and perceived valu…
Enhancing Customer Experience Design Through Hotel Innovativeness
Responding to constant market changes, hotels incorporate innovativeness into their operations. Focusing on the customer-centric perspective, this study explores the effects of different types of hotel innovativeness on customers’ self-pleasing and relaxing experiences, which in turn affect customers’ wellbeing and behavioral intentions. Using a self-administered, online survey among a sample of 375 U.S. residents, this study finds that perceived…
Destination Relational Aesthetic Qualities: Implications for Experience Design
Aesthetics has long shaped the experiential dimension of tourism, yet conventional approaches have largely privileged visual or object-based beauty, leaving relational dimensions under-theorized. Drawing on relational aesthetics and relational ontology, this paper introduces the Destination Relational Aesthetic Qualities (DRAQ) framework, identifying five qualities—imperfection, incompleteness, non-authorialness, story-like quality, and serendipi…
What Triggers Customer Curiosity? Exploring the Role of Branded Content Experience Design on Customer Response
Various branded content is developed on social media; however, not all branded content stimulates customer curiosity. Based on the uses and gratification theory as a theoretical background, this paper investigates antecedents and outcomes of customer curiosity on social media. Using a self-administered, online survey, data were collected from customers who used hotel social media platforms within the previous 12 months. Results identified that ut…
Business (6 works) · Marketing (5 works) · Tourism (5 works) · Computer Science (4 works) · Customer Service Quality and Loyalty (4 works) · Digital Marketing and Social Media (4 works) · Psychology (4 works) · Advertising (3 works) · Consumer Behavior in Brand Consumption and Identification (3 works) · Hospitality industry (3 works)