Heyao Yu
Biographic Data
| ID | 4626050 |
|---|---|
| NAME | Heyao Yu |
| GIVEN NAMES | Heyao |
| FAMILY NAME | Yu |
| SIGNATURE | YU H |
| AFFILIATIONS | Pennsylvania State University |
| ORCID | 0000-0002-0893-353X |
| VERIFIED | Yes |
| TOTAL WORKS | 4 |
| TOTAL CITATIONS | 8 |
| WORKS AS AUTHOR | 4 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2021 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 1 |
Hospitality Gig Worker Motivation Profiles
Gig workers are growing in number and becoming increasingly important in the hospitality industry; however, the employment styles, work experiences, and employer–worker relationships differ from those of traditional employees. Additionally, there are various types of hospitality gig workers, differing in positions, work styles, skill levels, and incomes. Therefore, it is critical to understand their unique and different motivations through a pers…
Transformation of Consumer Expectations for Well-Being in Hospitality
Systemic shifts in consumer preferences and expectations are not new, and can often be accelerated by major environmental events. Early evidence suggests that the events of 2020 to 2021 may have created that acceleration to fundamentally alter future consumer preferences. In this study, we argue that consumer expectations are on the path to being essentially transformed. If so, such transformations will require a renewed focus on consumer prefere…
Changing the layout of farmers markets can affect cross-contamination
Purpose The purpose of this study was to investigate whether the layout has an effect on cross-contaminations levels at farmers markets. Design/methodology/approach We used social cognitive theory's triadic reciprocity model to investigate how influencing the environment could change the behaviors of farmers’ market consumers and reduce the risk of microbial cross-contamination using a Fluorescent Compound (FC). For this purpose, a 3 × 2 experime…
Are socially responsible firms in the U.S. tourism and hospitality industry better off during Covid-19
Are socially responsible firms in the U.S. tourism and hospitality industry better off during Covid-19
Hospitality Gig Worker Motivation Profiles
Gig workers are growing in number and becoming increasingly important in the hospitality industry; however, the employment styles, work experiences, and employer–worker relationships differ from those of traditional employees. Additionally, there are various types of hospitality gig workers, differing in positions, work styles, skill levels, and incomes. Therefore, it is critical to understand their unique and different motivations through a pers…
Changing the layout of farmers markets can affect cross-contamination
Purpose The purpose of this study was to investigate whether the layout has an effect on cross-contaminations levels at farmers markets. Design/methodology/approach We used social cognitive theory's triadic reciprocity model to investigate how influencing the environment could change the behaviors of farmers’ market consumers and reduce the risk of microbial cross-contamination using a Fluorescent Compound (FC). For this purpose, a 3 × 2 experime…
Are socially responsible firms in the U.S. tourism and hospitality industry better off during Covid-19
Transformation of Consumer Expectations for Well-Being in Hospitality
Systemic shifts in consumer preferences and expectations are not new, and can often be accelerated by major environmental events. Early evidence suggests that the events of 2020 to 2021 may have created that acceleration to fundamentally alter future consumer preferences. In this study, we argue that consumer expectations are on the path to being essentially transformed. If so, such transformations will require a renewed focus on consumer prefere…
Hospitality Gig Worker Motivation Profiles
Gig workers are growing in number and becoming increasingly important in the hospitality industry; however, the employment styles, work experiences, and employer–worker relationships differ from those of traditional employees. Additionally, there are various types of hospitality gig workers, differing in positions, work styles, skill levels, and incomes. Therefore, it is critical to understand their unique and different motivations through a pers…
Business (4 works) · Marketing (4 works) · Computer Science (3 works) · Hospitality (3 works) · Hospitality industry (3 works) · Psychology (3 works) · Tourism (3 works) · Environmental Sustainability in Business (2 works) · Political science (2 works) · 2019-20 coronavirus outbreak (1 work)