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Hyunmi Baek

Biographic Data

ID4639838
NAMEHyunmi Baek
GIVEN NAMESHyunmi
FAMILY NAMEBaek
SIGNATUREBAEK H
AFFILIATIONSKorea University
ORCID0000-0001-5995-2565
VERIFIEDYes
TOTAL WORKS8
TOTAL CITATIONS4
WORKS AS AUTHOR8
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2017
LATEST PUBLICATION YEAR2022
H-INDEX1
  • More than just a fan

    Moonkyoung Jang, Dokyung Kim et al.•ARTICLE•Applied Economics Letters•2022

    This study examines the factors that influence the popularity of Korean TV drama (K-drama), which has recently become popular worldwide through global over-the-top (OTT) platforms. Economic and cultural factors are generally used to explain international media flows, but these factors are insufficient to clarify the global popularity of K-dramas. Many scholars have tried to link the recent popularity of K-dramas with Korean pop (K-pop). In partic…

  • Who Leaves Malicious Comments on Online News? An Empirical Study in Korea

    Hyunmi Baek, Moonkyoung Jang et al.•ARTICLE•Journalism Studies•2022•References: 8

    Because online news comments have a strong influence on the reader’s perception of public opinion, there is a call for efforts to reduce the adverse impact of online news comments, particularly malicious ones. Although many online news platforms currently use technology to detect malicious comments automatically, there is still a technical limit in identifying malicious comments. To improve detection accuracy, it is necessary to understand not on…

  • Does the dispersion of online review ratings affect review helpfulness

    Open Access•Soyeon Lee, Saerom Lee et al.•ARTICLE•Computers in Human Behavior•2021

  • Are female users equally active? An empirical study of the gender imbalance in Korean online news commenting

    Open Access•Hyunmi Baek, Saerom Lee et al.•ARTICLE•Telematics and Informatics•2021

  • Movie characteristics as determinants of download-to-own performance in the Korean video-on-demand market

    Open Access•Moonkyoung Jang, Hyunmi Baek et al.•ARTICLE•Telecommunications Policy•2021

  • OTT and live streaming services

    Open Access•Seongcheol Kim, Hyunmi Baek et al.•ARTICLE•Telecommunications Policy•2021

  • Does rule change cause activity change? An empirical study of online news comments in Korea

    Open Access•Hyunmi Baek, Moonkyoung Jang et al.•ARTICLE•Telecommunications Policy•2020

  • Predictive value of video-sharing behavior

    Open Access•Sehwan Oh, Hyunmi Baek et al.•ARTICLE•Internet Research•2017•Cited by: 4•References: 8

    Purpose The purpose of this paper is to examine whether the sharing of movie trailers on video-sharing social media has an impact on box-office revenue

  • Predictive value of video-sharing behavior

    Open Access•Sehwan Oh, Hyunmi Baek et al.•ARTICLE•Internet Research•2017•Cited by: 4•References: 8

    Purpose The purpose of this paper is to examine whether the sharing of movie trailers on video-sharing social media has an impact on box-office revenue

  • Predictive value of video-sharing behavior

    Open Access•Sehwan Oh, Hyunmi Baek et al.•ARTICLE•Internet Research•2017•Cited by: 4•References: 8

    Purpose The purpose of this paper is to examine whether the sharing of movie trailers on video-sharing social media has an impact on box-office revenue

  • Does rule change cause activity change? An empirical study of online news comments in Korea

    Open Access•Hyunmi Baek, Moonkyoung Jang et al.•ARTICLE•Telecommunications Policy•2020

  • Does the dispersion of online review ratings affect review helpfulness

    Open Access•Soyeon Lee, Saerom Lee et al.•ARTICLE•Computers in Human Behavior•2021

  • Are female users equally active? An empirical study of the gender imbalance in Korean online news commenting

    Open Access•Hyunmi Baek, Saerom Lee et al.•ARTICLE•Telematics and Informatics•2021

  • Movie characteristics as determinants of download-to-own performance in the Korean video-on-demand market

    Open Access•Moonkyoung Jang, Hyunmi Baek et al.•ARTICLE•Telecommunications Policy•2021

  • OTT and live streaming services

    Open Access•Seongcheol Kim, Hyunmi Baek et al.•ARTICLE•Telecommunications Policy•2021

  • More than just a fan

    Moonkyoung Jang, Dokyung Kim et al.•ARTICLE•Applied Economics Letters•2022

    This study examines the factors that influence the popularity of Korean TV drama (K-drama), which has recently become popular worldwide through global over-the-top (OTT) platforms. Economic and cultural factors are generally used to explain international media flows, but these factors are insufficient to clarify the global popularity of K-dramas. Many scholars have tried to link the recent popularity of K-dramas with Korean pop (K-pop). In partic…

  • Who Leaves Malicious Comments on Online News? An Empirical Study in Korea

    Hyunmi Baek, Moonkyoung Jang et al.•ARTICLE•Journalism Studies•2022•References: 8

    Because online news comments have a strong influence on the reader’s perception of public opinion, there is a call for efforts to reduce the adverse impact of online news comments, particularly malicious ones. Although many online news platforms currently use technology to detect malicious comments automatically, there is still a technical limit in identifying malicious comments. To improve detection accuracy, it is necessary to understand not on…

Business (7 works) · Computer Science (7 works) · Advertising (6 works) · World Wide Web (6 works) · Digital Marketing and Social Media (4 works) · Political science (4 works) · The Internet (4 works) · Social Media and Politics (3 works) · Cinema and Media Studies (2 works) · Consumer Market Behavior and Pricing (2 works)

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