Hyoungeun Moon
Biographic Data
| ID | 4795127 |
|---|---|
| NAME | Hyoungeun Moon |
| GIVEN NAMES | Hyoungeun |
| FAMILY NAME | Moon |
| SIGNATURE | MOON H |
| AFFILIATIONS | Keimyung University |
| ORCID | 0000-0002-9670-3960 |
| VERIFIED | Yes |
| TOTAL WORKS | 8 |
| TOTAL CITATIONS | 12 |
| WORKS AS AUTHOR | 8 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2015 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 3 |
Impact of co-creation process and motivations in traveler approach intention for AI-drone taxi in South Korea
Peer Regulation in a Peer-to-Peer Business Model
Peer-to-peer (P2P) businesses in the hospitality and tourism industry pose a regulatory challenge that has disrupted traditional regulatory schemes. This article proposes peer regulation as a form of regulation that complements and supplements command-and-control regulation and platform self-regulation in a P2P business model. Using the polycentric coregulation framework and impression management theory as a theoretical basis, this study systemat…
When hospitality brands go green
Drawing on the logic behind customer-brand relationships, this study presents a model outlining the role of brand authenticity in the context of green hospitality brands. A cross-sectional survey was administered to 352 Korean consumers who visited green hospitality premises. The results indicated that functional qualities and stakeholder involvement are essential to building perceived green brand authenticity. The study supported that an authent…
Armchair tourism
Tourist experience quality and loyalty to an island destination
This study aims to explore the relationships among tourist experience quality, perceived value, perceived price reasonableness, tourist satisfaction with tour experience, and loyalty to an island destination by considering the moderating effect of destination image. The survey was distributed in person at an international airport. The findings revealed that tourists’ involvement with tours is the core of perceived value and price reasonableness, …
Excellence in eco-friendly performance of a green hotel product and guests' proenvironmental behavior
We examined the major drivers of hotel guests' intention to engage in proenvironmental behavior during their stay, and also investigated the effect of awareness of environmental problems in the generation of this intention. Participants were 263 guests at green hotels in Vietnam, who completed a survey assessing the eco-friendly performance of a green hotel product, the guests' satisfaction with the green product experience, moral norms, awarenes…
Physical classroom environment affects students’ satisfaction
Boosting student satisfaction with courses is undoubtedly a key challenge for higher education institutions. Our research was designed to understand better the role of the physical classroom environment, attitude toward the course, and perception of the quality of the course in forming student satisfaction with the course. Responses to paper-based surveys were collected during classes from students majoring in hospitality and tourism in 5 high-le…
Role of Airport Physical Environments in the Satisfaction Generation Process
As the use of international airports has been increasing, airports have emerged as a remarkable background in the tourism industry. To address this, the present study aimed at (1) investigating the relationships among the variables of airport physical environments, customer emotion, and satisfaction, (2) verifying which attribute of airport physical environments has significant impact on customer emotion, and (3) examining the mediating role of e…
When hospitality brands go green
Drawing on the logic behind customer-brand relationships, this study presents a model outlining the role of brand authenticity in the context of green hospitality brands. A cross-sectional survey was administered to 352 Korean consumers who visited green hospitality premises. The results indicated that functional qualities and stakeholder involvement are essential to building perceived green brand authenticity. The study supported that an authent…
Armchair tourism
Role of Airport Physical Environments in the Satisfaction Generation Process
As the use of international airports has been increasing, airports have emerged as a remarkable background in the tourism industry. To address this, the present study aimed at (1) investigating the relationships among the variables of airport physical environments, customer emotion, and satisfaction, (2) verifying which attribute of airport physical environments has significant impact on customer emotion, and (3) examining the mediating role of e…
Impact of co-creation process and motivations in traveler approach intention for AI-drone taxi in South Korea
Role of Airport Physical Environments in the Satisfaction Generation Process
As the use of international airports has been increasing, airports have emerged as a remarkable background in the tourism industry. To address this, the present study aimed at (1) investigating the relationships among the variables of airport physical environments, customer emotion, and satisfaction, (2) verifying which attribute of airport physical environments has significant impact on customer emotion, and (3) examining the mediating role of e…
Tourist experience quality and loyalty to an island destination
This study aims to explore the relationships among tourist experience quality, perceived value, perceived price reasonableness, tourist satisfaction with tour experience, and loyalty to an island destination by considering the moderating effect of destination image. The survey was distributed in person at an international airport. The findings revealed that tourists’ involvement with tours is the core of perceived value and price reasonableness, …
Excellence in eco-friendly performance of a green hotel product and guests' proenvironmental behavior
We examined the major drivers of hotel guests' intention to engage in proenvironmental behavior during their stay, and also investigated the effect of awareness of environmental problems in the generation of this intention. Participants were 263 guests at green hotels in Vietnam, who completed a survey assessing the eco-friendly performance of a green hotel product, the guests' satisfaction with the green product experience, moral norms, awarenes…
Physical classroom environment affects students’ satisfaction
Boosting student satisfaction with courses is undoubtedly a key challenge for higher education institutions. Our research was designed to understand better the role of the physical classroom environment, attitude toward the course, and perception of the quality of the course in forming student satisfaction with the course. Responses to paper-based surveys were collected during classes from students majoring in hospitality and tourism in 5 high-le…
Armchair tourism
Peer Regulation in a Peer-to-Peer Business Model
Peer-to-peer (P2P) businesses in the hospitality and tourism industry pose a regulatory challenge that has disrupted traditional regulatory schemes. This article proposes peer regulation as a form of regulation that complements and supplements command-and-control regulation and platform self-regulation in a P2P business model. Using the polycentric coregulation framework and impression management theory as a theoretical basis, this study systemat…
When hospitality brands go green
Drawing on the logic behind customer-brand relationships, this study presents a model outlining the role of brand authenticity in the context of green hospitality brands. A cross-sectional survey was administered to 352 Korean consumers who visited green hospitality premises. The results indicated that functional qualities and stakeholder involvement are essential to building perceived green brand authenticity. The study supported that an authent…
Impact of co-creation process and motivations in traveler approach intention for AI-drone taxi in South Korea
Psychology (7 works) · Business (6 works) · Tourism (6 works) · Computer Science (5 works) · Marketing (5 works) · Social Psychology (5 works) · Social Psychology (5 works) · Advertising (4 works) · Consumer Behavior in Brand Consumption and Identification (4 works) · Geography (4 works)