Rebecca J Vogt
Biographic Data
| ID | 4888046 |
|---|---|
| NAME | Rebecca J Vogt |
| GIVEN NAMES | Rebecca J |
| FAMILY NAME | Vogt |
| SIGNATURE | VOGT R J |
| AFFILIATIONS | University of Nebraska–Lincoln |
| VERIFIED | No |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 3 |
| AUTHOR COUNT | 2 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2007 |
| LATEST PUBLICATION YEAR | 2014 |
| H-INDEX | 1 |
Marketing rural communities: A qualitative study on the power of community images
What do prospective new residents see when they look at local images on a community website? Are the pictures conveying the meaning that the community wanted? These questions were central to a study of six communities located in the Great Plains of the United States to discover and apply innovative marketing concepts and methods to attract new residents to rural communities and regions. Market image research using a modified business marketing mo…
Community Leaders, Business Ownership, and Support of Entrepreneurship Development: The Role of Macroentrepreneurs
Macroentrepreneurs are community leaders with entrepreneurial experience and are likely to understand the problems of initiating business ventures within communities. Through their leadership role they are assumed to create a facilitative community1 entrepreneurship environment by helping develop the local social, economic, and physical infrastructure to benefit nascent and extant entrepreneurs and in turn the broader community. Also identified a…
Community Leaders, Business Ownership, and Support of Entrepreneurship Development: The Role of Macroentrepreneurs
Macroentrepreneurs are community leaders with entrepreneurial experience and are likely to understand the problems of initiating business ventures within communities. Through their leadership role they are assumed to create a facilitative community1 entrepreneurship environment by helping develop the local social, economic, and physical infrastructure to benefit nascent and extant entrepreneurs and in turn the broader community. Also identified a…
Marketing rural communities: A qualitative study on the power of community images
What do prospective new residents see when they look at local images on a community website? Are the pictures conveying the meaning that the community wanted? These questions were central to a study of six communities located in the Great Plains of the United States to discover and apply innovative marketing concepts and methods to attract new residents to rural communities and regions. Market image research using a modified business marketing mo…
Community Leaders, Business Ownership, and Support of Entrepreneurship Development: The Role of Macroentrepreneurs
Macroentrepreneurs are community leaders with entrepreneurial experience and are likely to understand the problems of initiating business ventures within communities. Through their leadership role they are assumed to create a facilitative community1 entrepreneurship environment by helping develop the local social, economic, and physical infrastructure to benefit nascent and extant entrepreneurs and in turn the broader community. Also identified a…
Marketing rural communities: A qualitative study on the power of community images
What do prospective new residents see when they look at local images on a community website? Are the pictures conveying the meaning that the community wanted? These questions were central to a study of six communities located in the Great Plains of the United States to discover and apply innovative marketing concepts and methods to attract new residents to rural communities and regions. Market image research using a modified business marketing mo…
Business (2 works) · Marketing (2 works) · Political science (2 works) · Public relations (2 works) · Community development (1 works) · Customer Service Quality and Loyalty (1 works) · Digital Marketing and Social Media (1 works) · Economic growth (1 works) · Economics (1 works) · Empirical research (1 works)