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Sara Ödmark

Biographic Data

ID4900081
NAMESara Ödmark
GIVEN NAMESSara
FAMILY NAMEÖdmark
SIGNATUREÖDMARK S
AFFILIATIONSMid Sweden University
ORCID0000-0003-3015-7423
VERIFIEDYes
TOTAL WORKS7
TOTAL CITATIONS28
WORKS AS AUTHOR7
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2018
LATEST PUBLICATION YEAR2026
H-INDEX3
  • What the Work of Jon Stewart Could Tell Us About the Problem for Constructive Journalism

    Open Access•Sara Ödmark•ARTICLE•Journalism Studies•2026

  • Between Headlines and Punchlines

    Open Access•Sara Ödmark, Jonas Nicolaï•ARTICLE•Journalism Practice•2024•Cited by: 3•References: 38

    News satire has proliferated worldwide and has emerged as a valid site for public discourse.What we see today is a spectrum of news satire formats ranging from the predominantly absurd and comedic to more overtly journalistic satirical deconstructions of current affairs.This maturation of news satire as an alternative form of journalism thus underlines the necessity for further research into the journalistic roles that certain news satire formats…

  • Moral Transgressors vs. Moral Entrepreneurs

    Open Access•Sara Ödmark•ARTICLE•Journal of Media Ethics•2021

    Comedy can hold political actors accountable, for instance through satire. But what kind of moral negotiation concerns comedians? Utilizing an understanding of accountability as a dynamic of interaction between media actors and the values of their audience, this study explores the concept of comedy accountability, combining qualitative interviews with case study analysis. Five ethical values central to comedy accountability are proposed: truth-te…

  • De-contextualisation fuels controversy

    Open Access•Sara Ödmark•ARTICLE•European Journal of Humour Research•2021•Cited by: 2•References: 23

    Humour has a unique way of delineating social boundaries, and comedy can function as a double-edged sword; it can strengthen bonds and bring people together, or divide through provocation and violation of social norms. As a consequence, humour controversies are telling events that contain the possibility of highlighting cultural and political sensibilities – even more in the current political landscape, with increasing media fragmentation. This s…

  • The democratic roles of satirists

    Open Access•Sara Ödmark, Jonas Harvard•ARTICLE•Popular Communication•2021•Cited by: 4•References: 10

    In the high-choice media landscape, satire has the potential to help news and politics break through information apathy barriers and reinvigorate democratic debate. While scholarly attention to the genre of satire has increased, interest in satirists themselves has been sparse. Using a theory of non-deliberative forms of public discourse and the idea of role conceptions, this study presents an analysis of interviews with Swedish satirists working…

  • Producing Journalistic News Satire

    Joonas Koivukoski, Sara Ödmark•ARTICLE•Journalism Studies•2020•Cited by: 9•References: 20

    Political satire is an elusive hybrid genre that through its evolution over the past two decades has gained both media and scholarly interest. Inspired by American TV shows like Last Week Tonight, a new wave of more journalistic news satire has spread across the world. Studies have scrutinized its contents and effects, but the production side has remained largely uncovered. This study applies the concepts of genre and boundary work to analyze how…

  • Making news funny

    Open Access•Sara Ödmark•ARTICLE•Journalism•2018•Cited by: 10•References: 17

    Classic agenda setting and news framing research focuses on traditional media actors: journalists, political figures, professional communicators. However, the personalization of politics and journalism, as well as the rise of social media, is creating new spaces for other actors, like comedians. In the separation of vertical media (media which are still aiming for a wide audience with content of general relevance) and horizontal media (more speci…

  • Making news funny

    Open Access•Sara Ödmark•ARTICLE•Journalism•2018•Cited by: 10•References: 17

    Classic agenda setting and news framing research focuses on traditional media actors: journalists, political figures, professional communicators. However, the personalization of politics and journalism, as well as the rise of social media, is creating new spaces for other actors, like comedians. In the separation of vertical media (media which are still aiming for a wide audience with content of general relevance) and horizontal media (more speci…

  • Producing Journalistic News Satire

    Joonas Koivukoski, Sara Ödmark•ARTICLE•Journalism Studies•2020•Cited by: 9•References: 20

    Political satire is an elusive hybrid genre that through its evolution over the past two decades has gained both media and scholarly interest. Inspired by American TV shows like Last Week Tonight, a new wave of more journalistic news satire has spread across the world. Studies have scrutinized its contents and effects, but the production side has remained largely uncovered. This study applies the concepts of genre and boundary work to analyze how…

  • The democratic roles of satirists

    Open Access•Sara Ödmark, Jonas Harvard•ARTICLE•Popular Communication•2021•Cited by: 4•References: 10

    In the high-choice media landscape, satire has the potential to help news and politics break through information apathy barriers and reinvigorate democratic debate. While scholarly attention to the genre of satire has increased, interest in satirists themselves has been sparse. Using a theory of non-deliberative forms of public discourse and the idea of role conceptions, this study presents an analysis of interviews with Swedish satirists working…

  • Between Headlines and Punchlines

    Open Access•Sara Ödmark, Jonas Nicolaï•ARTICLE•Journalism Practice•2024•Cited by: 3•References: 38

    News satire has proliferated worldwide and has emerged as a valid site for public discourse.What we see today is a spectrum of news satire formats ranging from the predominantly absurd and comedic to more overtly journalistic satirical deconstructions of current affairs.This maturation of news satire as an alternative form of journalism thus underlines the necessity for further research into the journalistic roles that certain news satire formats…

  • De-contextualisation fuels controversy

    Open Access•Sara Ödmark•ARTICLE•European Journal of Humour Research•2021•Cited by: 2•References: 23

    Humour has a unique way of delineating social boundaries, and comedy can function as a double-edged sword; it can strengthen bonds and bring people together, or divide through provocation and violation of social norms. As a consequence, humour controversies are telling events that contain the possibility of highlighting cultural and political sensibilities – even more in the current political landscape, with increasing media fragmentation. This s…

  • Making news funny

    Open Access•Sara Ödmark•ARTICLE•Journalism•2018•Cited by: 10•References: 17

    Classic agenda setting and news framing research focuses on traditional media actors: journalists, political figures, professional communicators. However, the personalization of politics and journalism, as well as the rise of social media, is creating new spaces for other actors, like comedians. In the separation of vertical media (media which are still aiming for a wide audience with content of general relevance) and horizontal media (more speci…

  • Producing Journalistic News Satire

    Joonas Koivukoski, Sara Ödmark•ARTICLE•Journalism Studies•2020•Cited by: 9•References: 20

    Political satire is an elusive hybrid genre that through its evolution over the past two decades has gained both media and scholarly interest. Inspired by American TV shows like Last Week Tonight, a new wave of more journalistic news satire has spread across the world. Studies have scrutinized its contents and effects, but the production side has remained largely uncovered. This study applies the concepts of genre and boundary work to analyze how…

  • Moral Transgressors vs. Moral Entrepreneurs

    Open Access•Sara Ödmark•ARTICLE•Journal of Media Ethics•2021

    Comedy can hold political actors accountable, for instance through satire. But what kind of moral negotiation concerns comedians? Utilizing an understanding of accountability as a dynamic of interaction between media actors and the values of their audience, this study explores the concept of comedy accountability, combining qualitative interviews with case study analysis. Five ethical values central to comedy accountability are proposed: truth-te…

  • De-contextualisation fuels controversy

    Open Access•Sara Ödmark•ARTICLE•European Journal of Humour Research•2021•Cited by: 2•References: 23

    Humour has a unique way of delineating social boundaries, and comedy can function as a double-edged sword; it can strengthen bonds and bring people together, or divide through provocation and violation of social norms. As a consequence, humour controversies are telling events that contain the possibility of highlighting cultural and political sensibilities – even more in the current political landscape, with increasing media fragmentation. This s…

  • The democratic roles of satirists

    Open Access•Sara Ödmark, Jonas Harvard•ARTICLE•Popular Communication•2021•Cited by: 4•References: 10

    In the high-choice media landscape, satire has the potential to help news and politics break through information apathy barriers and reinvigorate democratic debate. While scholarly attention to the genre of satire has increased, interest in satirists themselves has been sparse. Using a theory of non-deliberative forms of public discourse and the idea of role conceptions, this study presents an analysis of interviews with Swedish satirists working…

  • Between Headlines and Punchlines

    Open Access•Sara Ödmark, Jonas Nicolaï•ARTICLE•Journalism Practice•2024•Cited by: 3•References: 38

    News satire has proliferated worldwide and has emerged as a valid site for public discourse.What we see today is a spectrum of news satire formats ranging from the predominantly absurd and comedic to more overtly journalistic satirical deconstructions of current affairs.This maturation of news satire as an alternative form of journalism thus underlines the necessity for further research into the journalistic roles that certain news satire formats…

  • What the Work of Jon Stewart Could Tell Us About the Problem for Constructive Journalism

    Open Access•Sara Ödmark•ARTICLE•Journalism Studies•2026

Political science (6 works) · Sociology (6 works) · Humor Studies and Applications (5 works) · Media studies (5 works) · Media Studies and Communication (5 works) · Art (4 works) · Journalism (4 works) · Law (4 works) · Law (4 works) · Politics (4 works)

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