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Iveta Imre

Biographic Data

ID4909761
NAMEIveta Imre
GIVEN NAMESIveta
FAMILY NAMEImre
SIGNATUREIMRE I
AFFILIATIONSUniversity of Mississippi
ORCID0000-0001-9512-7669
VERIFIEDYes
TOTAL WORKS8
TOTAL CITATIONS14
AUTHOR COUNT8
EDITOR COUNT0
FIRST PUBLICATION YEAR2015
LATEST PUBLICATION YEAR2026
H-INDEX2
  • Integrating AI in Video Journalism Education

    Open Access•Debora Wenger, Iveta Imre•ARTICLE•Journalism & Mass Communication…•2026

    The integration of artificial intelligence (AI) into video production is reshaping journalism education, necessitating new pedagogical and ethical approaches. This study surveys video journalism educators in the United States to assess familiarity with generative AI (GenAI) video tools, perceptions of ethical boundaries, and levels of curricular integration. Findings indicate cautious adoption: while educators support the use of GenAI for animati…

  • “Biden’s Saigon”

    Open Access•Ivanka Pjesivac, Iveta Imre et al.•ARTICLE•Metaphor and the Social World•2024

    This study examined the Russian state-sponsored outlet “Sputnik’s” metaphorical use in covering American withdrawal from Afghanistan to explain rhetorical devices used to disseminate discourse about Russia’s geo-political rival, the United States. Using the Metaphor Identification Procedure (MIP), the study analyzed 28 main metaphors and metaphorical expressions in “Sputnik’s” coverage during the week of the American pullout. Metaphors such as Bi…

  • Everybody wants some

    Open Access•J Cain, Iveta Imre•ARTICLE•New Media & Society•2021•Cited by: 2•References: 8

    As the utility of social media platforms for interacting with large populations, as well as understanding how they interact, becomes an increasingly interesting area, privacy concerns could present a barrier to engagement. This study employs a survey method to explore social media user frustrations with terms of service agreements and concerns over privacy and personal information shared on them. Findings support that concerns over control, colle…

  • Perceptions of Media Roles in Serbia and Croatia

    Ivanka Pjesivac, Iveta Imre•ARTICLE•Journalism Studies•2018•Cited by: 2•References: 21

    This study examined the perceptions of media roles among journalism students in Serbia and Croatia (N = 401). The results showed that the most important were citizen-oriented and watchdog roles and that they were positively predicted by hard news orientation, whereas consumer and loyal roles were least important. Consumer role was positively predicted by the soft news orientation, whereas the best predictor for the perceptions of the loyal media …

  • Attribution of global ethical norms

    Open Access•Ivanka Pjesivac, Katerina Spasovska et al.•ARTICLE•Global Media and Communication•2017•Cited by: 2•References: 16

    This study examines, by comparative thematic analysis, public perceptions of global journalistic norms of independence and integrity by studying perceptions of news media corruption in three Eastern European countries: Serbia, Macedonia and Croatia. In-depth interviews with 61 representatives of the three nations revealed that, in the public eye, the breaches of journalistic independence and integrity are frequent and take different forms. The pa…

  • Governmental control of the Internet and WikiLeaks

    Open Access•Iveta Imre, Ivanka Pjesivac et al.•ARTICLE•International Communication Gazette•2016•Cited by: 1•References: 13

    This study looked at how newspapers operating in nations with varying degrees of governmental Internet control discussed Internet freedom of expression within their coverage of Wikileaks. This was done through a thematic analysis of news items about WikiLeaks and Internet freedom of expression in the left-leaning newspapers of The Guardian (Great Britain), Le Monde (France), The Sydney Morning Herald (Australia), and The China Daily (China). The …

  • The Truth Between the Lines

    Ivanka Pjesivac, Katerina Spasovska et al.•ARTICLE•Mass Communication & Society•2016•Cited by: 7•References: 12

    This study explored, by comparative thematic analysis, the conceptualization of trust in news media in Serbia, Macedonia, and Croatia—three countries of Eastern Europe where past oppressive regimes might have left a heritage of distrust in all institutions. The analysis of 61 in-depth interviews showed the coexistence of three connotations of trust: trust as faith in news media as expert systems, trust in journalistic selectivity (found in all th…

  • Transformation of the public broadcasting systems in Croatia and Macedonia as indicators of democratic transformation

    Katerina Spasovska, Iveta Imre•ARTICLE•International Journal of Digital…•2015

    This article is a comparative analysis of the transition of the public broadcasting system in Croatia (HRT) and Macedonia (MRT) from state control to a public broadcasting system. Croatia, a European Union (EU) member, and Macedonia, an EU candidate, have followed the European dual broadcasting model and therefore should have well-developed public service broadcasting (PSBs). However, these two television stations today are non-functioning centra…

  • The Truth Between the Lines

    Ivanka Pjesivac, Katerina Spasovska et al.•ARTICLE•Mass Communication & Society•2016•Cited by: 7•References: 12

    This study explored, by comparative thematic analysis, the conceptualization of trust in news media in Serbia, Macedonia, and Croatia—three countries of Eastern Europe where past oppressive regimes might have left a heritage of distrust in all institutions. The analysis of 61 in-depth interviews showed the coexistence of three connotations of trust: trust as faith in news media as expert systems, trust in journalistic selectivity (found in all th…

  • Everybody wants some

    Open Access•J Cain, Iveta Imre•ARTICLE•New Media & Society•2021•Cited by: 2•References: 8

    As the utility of social media platforms for interacting with large populations, as well as understanding how they interact, becomes an increasingly interesting area, privacy concerns could present a barrier to engagement. This study employs a survey method to explore social media user frustrations with terms of service agreements and concerns over privacy and personal information shared on them. Findings support that concerns over control, colle…

  • Perceptions of Media Roles in Serbia and Croatia

    Ivanka Pjesivac, Iveta Imre•ARTICLE•Journalism Studies•2018•Cited by: 2•References: 21

    This study examined the perceptions of media roles among journalism students in Serbia and Croatia (N = 401). The results showed that the most important were citizen-oriented and watchdog roles and that they were positively predicted by hard news orientation, whereas consumer and loyal roles were least important. Consumer role was positively predicted by the soft news orientation, whereas the best predictor for the perceptions of the loyal media …

  • Attribution of global ethical norms

    Open Access•Ivanka Pjesivac, Katerina Spasovska et al.•ARTICLE•Global Media and Communication•2017•Cited by: 2•References: 16

    This study examines, by comparative thematic analysis, public perceptions of global journalistic norms of independence and integrity by studying perceptions of news media corruption in three Eastern European countries: Serbia, Macedonia and Croatia. In-depth interviews with 61 representatives of the three nations revealed that, in the public eye, the breaches of journalistic independence and integrity are frequent and take different forms. The pa…

  • Governmental control of the Internet and WikiLeaks

    Open Access•Iveta Imre, Ivanka Pjesivac et al.•ARTICLE•International Communication Gazette•2016•Cited by: 1•References: 13

    This study looked at how newspapers operating in nations with varying degrees of governmental Internet control discussed Internet freedom of expression within their coverage of Wikileaks. This was done through a thematic analysis of news items about WikiLeaks and Internet freedom of expression in the left-leaning newspapers of The Guardian (Great Britain), Le Monde (France), The Sydney Morning Herald (Australia), and The China Daily (China). The …

  • Transformation of the public broadcasting systems in Croatia and Macedonia as indicators of democratic transformation

    Katerina Spasovska, Iveta Imre•ARTICLE•International Journal of Digital…•2015

    This article is a comparative analysis of the transition of the public broadcasting system in Croatia (HRT) and Macedonia (MRT) from state control to a public broadcasting system. Croatia, a European Union (EU) member, and Macedonia, an EU candidate, have followed the European dual broadcasting model and therefore should have well-developed public service broadcasting (PSBs). However, these two television stations today are non-functioning centra…

  • Governmental control of the Internet and WikiLeaks

    Open Access•Iveta Imre, Ivanka Pjesivac et al.•ARTICLE•International Communication Gazette•2016•Cited by: 1•References: 13

    This study looked at how newspapers operating in nations with varying degrees of governmental Internet control discussed Internet freedom of expression within their coverage of Wikileaks. This was done through a thematic analysis of news items about WikiLeaks and Internet freedom of expression in the left-leaning newspapers of The Guardian (Great Britain), Le Monde (France), The Sydney Morning Herald (Australia), and The China Daily (China). The …

  • The Truth Between the Lines

    Ivanka Pjesivac, Katerina Spasovska et al.•ARTICLE•Mass Communication & Society•2016•Cited by: 7•References: 12

    This study explored, by comparative thematic analysis, the conceptualization of trust in news media in Serbia, Macedonia, and Croatia—three countries of Eastern Europe where past oppressive regimes might have left a heritage of distrust in all institutions. The analysis of 61 in-depth interviews showed the coexistence of three connotations of trust: trust as faith in news media as expert systems, trust in journalistic selectivity (found in all th…

  • Attribution of global ethical norms

    Open Access•Ivanka Pjesivac, Katerina Spasovska et al.•ARTICLE•Global Media and Communication•2017•Cited by: 2•References: 16

    This study examines, by comparative thematic analysis, public perceptions of global journalistic norms of independence and integrity by studying perceptions of news media corruption in three Eastern European countries: Serbia, Macedonia and Croatia. In-depth interviews with 61 representatives of the three nations revealed that, in the public eye, the breaches of journalistic independence and integrity are frequent and take different forms. The pa…

  • Perceptions of Media Roles in Serbia and Croatia

    Ivanka Pjesivac, Iveta Imre•ARTICLE•Journalism Studies•2018•Cited by: 2•References: 21

    This study examined the perceptions of media roles among journalism students in Serbia and Croatia (N = 401). The results showed that the most important were citizen-oriented and watchdog roles and that they were positively predicted by hard news orientation, whereas consumer and loyal roles were least important. Consumer role was positively predicted by the soft news orientation, whereas the best predictor for the perceptions of the loyal media …

  • Everybody wants some

    Open Access•J Cain, Iveta Imre•ARTICLE•New Media & Society•2021•Cited by: 2•References: 8

    As the utility of social media platforms for interacting with large populations, as well as understanding how they interact, becomes an increasingly interesting area, privacy concerns could present a barrier to engagement. This study employs a survey method to explore social media user frustrations with terms of service agreements and concerns over privacy and personal information shared on them. Findings support that concerns over control, colle…

  • “Biden’s Saigon”

    Open Access•Ivanka Pjesivac, Iveta Imre et al.•ARTICLE•Metaphor and the Social World•2024

    This study examined the Russian state-sponsored outlet “Sputnik’s” metaphorical use in covering American withdrawal from Afghanistan to explain rhetorical devices used to disseminate discourse about Russia’s geo-political rival, the United States. Using the Metaphor Identification Procedure (MIP), the study analyzed 28 main metaphors and metaphorical expressions in “Sputnik’s” coverage during the week of the American pullout. Metaphors such as Bi…

  • Integrating AI in Video Journalism Education

    Open Access•Debora Wenger, Iveta Imre•ARTICLE•Journalism & Mass Communication…•2026

    The integration of artificial intelligence (AI) into video production is reshaping journalism education, necessitating new pedagogical and ethical approaches. This study surveys video journalism educators in the United States to assess familiarity with generative AI (GenAI) video tools, perceptions of ethical boundaries, and levels of curricular integration. Findings indicate cautious adoption: while educators support the use of GenAI for animati…

Political science (7 works) · Law (5 works) · Social Media and Politics (5 works) · Business (4 works) · Computer Science (4 works) · Law (4 works) · Media Studies and Communication (4 works) · Politics (4 works) · Psychology (4 works) · Sociology (4 works)

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