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Lyudmyla Yezers’ka

Biographic Data

ID4911677
NAMELyudmyla Yezers’ka
GIVEN NAMESLyudmyla
FAMILY NAMEYezers’ka
SIGNATUREYEZERS’KA L
AFFILIATIONSUniversity of Piura
ORCID0000-0003-1874-1950
VERIFIEDYes
TOTAL WORKS4
TOTAL CITATIONS21
AUTHOR COUNT4
EDITOR COUNT0
FIRST PUBLICATION YEAR1970
LATEST PUBLICATION YEAR2025
H-INDEX2
  • The use and ethical implications of artificial intelligence, collaboration, and participation in local Ibero-American newsrooms

    Open Access•Elvira García de Torres, Giovanni Ramos et al.•ARTICLE•Frontiers in Communication•2025

    This study examined the use and ethical implications of Artificial Intelligence (AI), collaboration, and participation in 12 local Ibero-American news outlets across Brazil, Colombia, Ecuador, Spain, Mexico, Peru, and Portugal. Based on data from 138 questionnaires, the findings highlighted limited knowledge and technical expertise, along with serious ethical concerns. While journalists expressed positive attitudes toward collaboration with other…

  • Ibero-American Online News Managers’ Goals and Handicaps in Managing Social Media

    Open Access•Elias Said-Hung, Ana Serrano Tellería et al.•ARTICLE•Television & New Media•2013•Cited by: 9•References: 2

    This article presents the results of a study of social media uses and standards from the perspectives of online newspaper managers in Argentina, Colombia, Peru, Mexico, Venezuela, Spain, and Portugal. 1 Interviews with online news managers and a content analysis of journalists’ use of Facebook and Twitter accounts show that cultural, economic, and organizational factors handicap news outlets’ adoption of social media. At the same time, evidence s…

  • Uso de Twitter y Facebook por los medios iberoamericanos

    Open Access•Elvira García-De-Torres, Lyudmyla Yezers’ka et al.•ARTICLE•El Profesional de la Informacion•2011•Cited by: 12•References: 7

    The aim of the present study is to examine the use of social media by 27 news outlets from Argentina, Colombia, Mexico, Peru, Portugal, Spain and Venezuela. To determine how these news media receive and disseminate information as well as interact with their audience, the research method combines analysis of Twitter and Facebook profiles and semi-structured interviews

  • The management of the Social Media at the Iberoamerican’s mass media

    Open Access•Elias Said-Hung, Ana Serrano Tellería et al.•ARTICLE•Communication & Society•1970•References: 3

    In this study we analyze how the social networks are being managed in 22 local digital media of 12 regions of Argentina, Colombia, Peru, Portugal, Spain and Venezuela. Through 22 semi-structured interviews made to their manager, which allow us to appreciate how, at present, the Social Media are seen like resources that help to increase the media capacities around communication and informative channels in spite of the little short development that…

  • Uso de Twitter y Facebook por los medios iberoamericanos

    Open Access•Elvira García-De-Torres, Lyudmyla Yezers’ka et al.•ARTICLE•El Profesional de la Informacion•2011•Cited by: 12•References: 7

    The aim of the present study is to examine the use of social media by 27 news outlets from Argentina, Colombia, Mexico, Peru, Portugal, Spain and Venezuela. To determine how these news media receive and disseminate information as well as interact with their audience, the research method combines analysis of Twitter and Facebook profiles and semi-structured interviews

  • Ibero-American Online News Managers’ Goals and Handicaps in Managing Social Media

    Open Access•Elias Said-Hung, Ana Serrano Tellería et al.•ARTICLE•Television & New Media•2013•Cited by: 9•References: 2

    This article presents the results of a study of social media uses and standards from the perspectives of online newspaper managers in Argentina, Colombia, Peru, Mexico, Venezuela, Spain, and Portugal. 1 Interviews with online news managers and a content analysis of journalists’ use of Facebook and Twitter accounts show that cultural, economic, and organizational factors handicap news outlets’ adoption of social media. At the same time, evidence s…

  • The management of the Social Media at the Iberoamerican’s mass media

    Open Access•Elias Said-Hung, Ana Serrano Tellería et al.•ARTICLE•Communication & Society•1970•References: 3

    In this study we analyze how the social networks are being managed in 22 local digital media of 12 regions of Argentina, Colombia, Peru, Portugal, Spain and Venezuela. Through 22 semi-structured interviews made to their manager, which allow us to appreciate how, at present, the Social Media are seen like resources that help to increase the media capacities around communication and informative channels in spite of the little short development that…

  • Uso de Twitter y Facebook por los medios iberoamericanos

    Open Access•Elvira García-De-Torres, Lyudmyla Yezers’ka et al.•ARTICLE•El Profesional de la Informacion•2011•Cited by: 12•References: 7

    The aim of the present study is to examine the use of social media by 27 news outlets from Argentina, Colombia, Mexico, Peru, Portugal, Spain and Venezuela. To determine how these news media receive and disseminate information as well as interact with their audience, the research method combines analysis of Twitter and Facebook profiles and semi-structured interviews

  • Ibero-American Online News Managers’ Goals and Handicaps in Managing Social Media

    Open Access•Elias Said-Hung, Ana Serrano Tellería et al.•ARTICLE•Television & New Media•2013•Cited by: 9•References: 2

    This article presents the results of a study of social media uses and standards from the perspectives of online newspaper managers in Argentina, Colombia, Peru, Mexico, Venezuela, Spain, and Portugal. 1 Interviews with online news managers and a content analysis of journalists’ use of Facebook and Twitter accounts show that cultural, economic, and organizational factors handicap news outlets’ adoption of social media. At the same time, evidence s…

  • The use and ethical implications of artificial intelligence, collaboration, and participation in local Ibero-American newsrooms

    Open Access•Elvira García de Torres, Giovanni Ramos et al.•ARTICLE•Frontiers in Communication•2025

    This study examined the use and ethical implications of Artificial Intelligence (AI), collaboration, and participation in 12 local Ibero-American news outlets across Brazil, Colombia, Ecuador, Spain, Mexico, Peru, and Portugal. Based on data from 138 questionnaires, the findings highlighted limited knowledge and technical expertise, along with serious ethical concerns. While journalists expressed positive attitudes toward collaboration with other…

Media and Digital Communication (4 works) · Political science (4 works) · Sociology (4 works) · Advertising (3 works) · Business (3 works) · Communication and COVID-19 Impact (3 works) · Computer Science (3 works) · Public relations (3 works) · Social media (3 works) · Social Media and Politics (3 works)

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