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Vernone M Sparkes

Biographic Data

ID4911980
NAMEVernone M Sparkes
GIVEN NAMESVernone M
FAMILY NAMESparkes
SIGNATURESPARKES V M
AFFILIATIONSSyracuse University
VERIFIEDNo
TOTAL WORKS3
TOTAL CITATIONS21
AUTHOR COUNT3
EDITOR COUNT0
FIRST PUBLICATION YEAR1976
LATEST PUBLICATION YEAR1983
H-INDEX2
  • Public perception of and reaction to multi‐channel cable television service

    Vernone M Sparkes•ARTICLE•Journal of Broadcasting•1983

    Cable subscribers and nonsubscribers were compared on a variety of behavioral and attitudinal measures across time. The anticipation was that experience with cable television service involving imported broadcast channels, cable networks, pay cable, and local origination would lead to a more positive evaluation with time. The opposite results were found

  • Public Interest in Foreign News

    Open Access•Vernone M Sparkes, James Winter et al.•ARTICLE•Gazette (Leiden Netherlands•1980•Cited by: 4

  • International News in the Canadian and American Press: A Comparative News Flow Study

    Open Access•Gertrude Joch Robinson, Vernone M Sparkes•ARTICLE•Gazette (Leiden Netherlands•1976•Cited by: 17

  • International News in the Canadian and American Press: A Comparative News Flow Study

    Open Access•Gertrude Joch Robinson, Vernone M Sparkes•ARTICLE•Gazette (Leiden Netherlands•1976•Cited by: 17

  • Public Interest in Foreign News

    Open Access•Vernone M Sparkes, James Winter et al.•ARTICLE•Gazette (Leiden Netherlands•1980•Cited by: 4

  • International News in the Canadian and American Press: A Comparative News Flow Study

    Open Access•Gertrude Joch Robinson, Vernone M Sparkes•ARTICLE•Gazette (Leiden Netherlands•1976•Cited by: 17

  • Public Interest in Foreign News

    Open Access•Vernone M Sparkes, James Winter et al.•ARTICLE•Gazette (Leiden Netherlands•1980•Cited by: 4

  • Public perception of and reaction to multi‐channel cable television service

    Vernone M Sparkes•ARTICLE•Journal of Broadcasting•1983

    Cable subscribers and nonsubscribers were compared on a variety of behavioral and attitudinal measures across time. The anticipation was that experience with cable television service involving imported broadcast channels, cable networks, pay cable, and local origination would lead to a more positive evaluation with time. The opposite results were found

Political science (3 works) · Advertising (2 works) · Business (2 works) · Law (2 works) · Media Studies and Communication (2 works) · Asian Culture and Media Studies (1 works) · Cable television (1 works) · Channel (broadcasting) (1 works) · Computer Science (1 works) · International Arbitration and Investment Law (1 works)

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