Aileen Yagade
Biographic Data
| ID | 4929743 |
|---|---|
| NAME | Aileen Yagade |
| GIVEN NAMES | Aileen |
| FAMILY NAME | Yagade |
| SIGNATURE | YAGADE A |
| AFFILIATIONS | Earned her master's degree at San Diego State University |
| VERIFIED | No |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 26 |
| WORKS AS AUTHOR | 2 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 1990 |
| LATEST PUBLICATION YEAR | 2003 |
| H-INDEX | 1 |
Newspapers and the Internet
Applying a uses and gratifications perspective, this study examines interaction, surveillance, and diversion as uses associated with the Internet and newspapers. Different uses and gratifications were hypothesized for the two media. Students (N = 128) at a West Coast university were studied. Consistent with the hypotheses, there is a statistically significant preference for newspapers for surveillance and the Internet for diversion. As hypothesiz…
The Media Agenda-Setting Effect of Concrete versus Abstract Issues
This exploratory study matches a content analysis sample of Time magazine coverage of two “concrete” issues (drug abuse, energy) and two “abstract” issues (nuclear arms race, federal budget deficit) with Gallup Poll data over a lengthy period to find confirmation of the hypothesis: The media set the agenda with news about specific news events which readers/viewers can visualize, but the effect does not hold for news abstractions hard for readers/…
The Media Agenda-Setting Effect of Concrete versus Abstract Issues
This exploratory study matches a content analysis sample of Time magazine coverage of two “concrete” issues (drug abuse, energy) and two “abstract” issues (nuclear arms race, federal budget deficit) with Gallup Poll data over a lengthy period to find confirmation of the hypothesis: The media set the agenda with news about specific news events which readers/viewers can visualize, but the effect does not hold for news abstractions hard for readers/…
The Media Agenda-Setting Effect of Concrete versus Abstract Issues
This exploratory study matches a content analysis sample of Time magazine coverage of two “concrete” issues (drug abuse, energy) and two “abstract” issues (nuclear arms race, federal budget deficit) with Gallup Poll data over a lengthy period to find confirmation of the hypothesis: The media set the agenda with news about specific news events which readers/viewers can visualize, but the effect does not hold for news abstractions hard for readers/…
Newspapers and the Internet
Applying a uses and gratifications perspective, this study examines interaction, surveillance, and diversion as uses associated with the Internet and newspapers. Different uses and gratifications were hypothesized for the two media. Students (N = 128) at a West Coast university were studied. Consistent with the hypotheses, there is a statistically significant preference for newspapers for surveillance and the Internet for diversion. As hypothesiz…
Advertising (2 works) · Business (2 works) · Computer Science (2 works) · Media studies (2 works) · Media Studies and Communication (2 works) · Political science (2 works) · Psychology (2 works) · Sociology (2 works) · Artificial Intelligence (1 work) · Cognitive psychology (1 work)