Mark Glantz
Biographic Data
| ID | 4932948 |
|---|---|
| NAME | Mark Glantz |
| GIVEN NAMES | Mark |
| FAMILY NAME | Glantz |
| SIGNATURE | GLANTZ M |
| AFFILIATIONS | Coker College |
| VERIFIED | No |
| TOTAL WORKS | 4 |
| TOTAL CITATIONS | 3 |
| AUTHOR COUNT | 4 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2011 |
| LATEST PUBLICATION YEAR | 2019 |
| H-INDEX | 1 |
Presidential Campaigns in the Age of Social Media: Clinton and Trump
This book offers content analyses of candidate campaign messages from the primary and the general election. The chapters examine both new (Twitter, Facebook) and traditional (TV spots, debates, speeches) media employed in this contest. This allows comparison of campaign phases (primary versus general), candidates (Republican primary and Democratic primary candidates; general election candidates), and message forms. The results are compared with d…
“You Can't Run Your SUV on Cute. Let's Go!”: Internet Memes as Delegitimizing Discourse
In an effort to explore the role of new media technologies in environmental protest rhetoric, this paper examines Greenpeace's Let's Go! Arctic campaign, which opposed Shell's Arctic oil-drilling plans. The campaign produced a body of Internet memes designed to look like Shell's own corporate advertising. Moreover, the viral campaign used various rhetorical techniques that challenged Shell's goals and identity. Greenpeace-generated and user-gener…
Henry Rollins’ Rhetoric of Atonement: An Apology for Offensive Comments About Suicide
In response to Robin Williams’ death, outspoken punk rocker Henry Rollins published an LA Weekly column about his disdain for people who commit suicide. His comments about depression were immediately condemned as ignorant and hurtful. In an effort to make amends for his offensive remarks, Rollins delivered an apology that featured all three elements of the rhetoric of atonement: repentance, prayer, and charity. Analysis of Rollins’ discourse sugg…
"Staying "On Message: Consistency in Content of Presidential Primary Campaign Messages Across Media
This study investigates the extent to which candidates in the 2008 presidential primary campaign adhered to the convention wisdom that candidates should stay "on message." Content analysis investigated multiple media (announcement speeches, TV spots, radio spots, debates, candidate webpages, and candidate MySpace/Facebook pages) from 9 Democratic and 12 Republican candidates. Four variables were investigated: functions, topics, party issue emphas…
"Staying "On Message: Consistency in Content of Presidential Primary Campaign Messages Across Media
This study investigates the extent to which candidates in the 2008 presidential primary campaign adhered to the convention wisdom that candidates should stay "on message." Content analysis investigated multiple media (announcement speeches, TV spots, radio spots, debates, candidate webpages, and candidate MySpace/Facebook pages) from 9 Democratic and 12 Republican candidates. Four variables were investigated: functions, topics, party issue emphas…
"Staying "On Message: Consistency in Content of Presidential Primary Campaign Messages Across Media
This study investigates the extent to which candidates in the 2008 presidential primary campaign adhered to the convention wisdom that candidates should stay "on message." Content analysis investigated multiple media (announcement speeches, TV spots, radio spots, debates, candidate webpages, and candidate MySpace/Facebook pages) from 9 Democratic and 12 Republican candidates. Four variables were investigated: functions, topics, party issue emphas…
“You Can't Run Your SUV on Cute. Let's Go!”: Internet Memes as Delegitimizing Discourse
In an effort to explore the role of new media technologies in environmental protest rhetoric, this paper examines Greenpeace's Let's Go! Arctic campaign, which opposed Shell's Arctic oil-drilling plans. The campaign produced a body of Internet memes designed to look like Shell's own corporate advertising. Moreover, the viral campaign used various rhetorical techniques that challenged Shell's goals and identity. Greenpeace-generated and user-gener…
Henry Rollins’ Rhetoric of Atonement: An Apology for Offensive Comments About Suicide
In response to Robin Williams’ death, outspoken punk rocker Henry Rollins published an LA Weekly column about his disdain for people who commit suicide. His comments about depression were immediately condemned as ignorant and hurtful. In an effort to make amends for his offensive remarks, Rollins delivered an apology that featured all three elements of the rhetoric of atonement: repentance, prayer, and charity. Analysis of Rollins’ discourse sugg…
Presidential Campaigns in the Age of Social Media: Clinton and Trump
This book offers content analyses of candidate campaign messages from the primary and the general election. The chapters examine both new (Twitter, Facebook) and traditional (TV spots, debates, speeches) media employed in this contest. This allows comparison of campaign phases (primary versus general), candidates (Republican primary and Democratic primary candidates; general election candidates), and message forms. The results are compared with d…
Political science (4 works) · Sociology (4 works) · Law (3 works) · Public Relations and Crisis Communication (3 works) · Advertising (2 works) · Art (2 works) · Business (2 works) · Computer Science (2 works) · Media studies (2 works) · Media Studies and Communication (2 works)