Toru Hanaki
Biographic Data
| ID | 4975713 |
|---|---|
| NAME | Toru Hanaki |
| GIVEN NAMES | Toru |
| FAMILY NAME | Hanaki |
| SIGNATURE | HANAKI T |
| AFFILIATIONS | Nanzan University |
| VERIFIED | No |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 21 |
| AUTHOR COUNT | 2 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2007 |
| LATEST PUBLICATION YEAR | 2009 |
| H-INDEX | 2 |
Television Drama, Narrative Engagement and Audience Buying Behavior: The Effects of Winter Sonata in Japan
In the past few years, the popularity of Korean television dramas, songs and movies has skyrocketed in countries of North and Southeast Asia. This huge wave of Korean pop culture is referred to as the Hanryu (the Korean wave). One of the most significant trendsetters of the Hanryu was the Korean television drama Winter Sonata, which was remarkably popular in every Asian country where it was broadcast. The present article investigates the percepti…
Hanryu Sweeps East Asia: How Winter Sonata is Gripping Japan
The present article analyzes the popularity of Winter Sonata (a South Korean television series) among Japanese audiences, especially among middle-aged women, and the impact of the accompanying hanryu phenomenon (the current fad for every aspect of South Korean popular culture) on Japanese society. Various types of primary and archival data were collected including in-depth qualitative interview surveys from 33 female Japanese viewers of Winter So…
Hanryu Sweeps East Asia: How Winter Sonata is Gripping Japan
The present article analyzes the popularity of Winter Sonata (a South Korean television series) among Japanese audiences, especially among middle-aged women, and the impact of the accompanying hanryu phenomenon (the current fad for every aspect of South Korean popular culture) on Japanese society. Various types of primary and archival data were collected including in-depth qualitative interview surveys from 33 female Japanese viewers of Winter So…
Television Drama, Narrative Engagement and Audience Buying Behavior: The Effects of Winter Sonata in Japan
In the past few years, the popularity of Korean television dramas, songs and movies has skyrocketed in countries of North and Southeast Asia. This huge wave of Korean pop culture is referred to as the Hanryu (the Korean wave). One of the most significant trendsetters of the Hanryu was the Korean television drama Winter Sonata, which was remarkably popular in every Asian country where it was broadcast. The present article investigates the percepti…
Hanryu Sweeps East Asia: How Winter Sonata is Gripping Japan
The present article analyzes the popularity of Winter Sonata (a South Korean television series) among Japanese audiences, especially among middle-aged women, and the impact of the accompanying hanryu phenomenon (the current fad for every aspect of South Korean popular culture) on Japanese society. Various types of primary and archival data were collected including in-depth qualitative interview surveys from 33 female Japanese viewers of Winter So…
Television Drama, Narrative Engagement and Audience Buying Behavior: The Effects of Winter Sonata in Japan
In the past few years, the popularity of Korean television dramas, songs and movies has skyrocketed in countries of North and Southeast Asia. This huge wave of Korean pop culture is referred to as the Hanryu (the Korean wave). One of the most significant trendsetters of the Hanryu was the Korean television drama Winter Sonata, which was remarkably popular in every Asian country where it was broadcast. The present article investigates the percepti…
Advertising (2 works) · Art (2 works) · Asian Culture and Media Studies (2 works) · Drama (2 works) · History (2 works) · History (2 works) · Korean Wave (2 works) · Literature (2 works) · Popularity (2 works) · Sociology (2 works)