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Jessica Loyer

Biographic Data

ID5079110
NAMEJessica Loyer
GIVEN NAMESJessica
FAMILY NAMELoyer
SIGNATURELOYER J
AFFILIATIONSThe University of Adelaide
ORCID0000-0001-7169-4693
VERIFIEDYes
TOTAL WORKS3
TOTAL CITATIONS9
AUTHOR COUNT3
EDITOR COUNT0
FIRST PUBLICATION YEAR2018
LATEST PUBLICATION YEAR2025
H-INDEX1
  • Agile producers and consumer-saviours

    Open Access•Michelle Phillipov, Susan Luckman et al.•ARTICLE•Media International Australia•2025•Cited by: 1•References: 14

    COVID-19's supply chain disruptions saw small-scale, artisanal food and craft producers experience surges in demand from consumers seeking locally made goods. This article analyses Australian news coverage promoting this ‘turn to the local’, with a focus on mainstream news outlets from March 2020 to February 2023. We identify two dominant narratives: the ‘producer pivot’ and the ‘consumer-saviour’. Using Rosalind Gill and Shani Orgad’s (2018) wor…

  • In the wake of the supermarket ‘milk wars’

    Open Access•Michelle Phillipov, Jessica Loyer•ARTICLE•Discourse Context & Media•2019•Cited by: 1•References: 14

  • Selling the “Inca superfood”

    Jessica Loyer, Christine Knight•ARTICLE•Food Culture & Society•2018•Cited by: 7•References: 12

    The trend for novel and exotic “superfoods” exemplifies the contemporary tendency to idealize “primitive” food cultures as nutritional utopias. Based on critical textual and visual analysis of superfoods books and packaging, this article shows that “nutritional primitivism” has blossomed in superfoods discourse and marketing since the 1980s, evolving into a knowledge framework for evaluating a food’s healthfulness that challenges nutrition scienc…

  • Selling the “Inca superfood”

    Jessica Loyer, Christine Knight•ARTICLE•Food Culture & Society•2018•Cited by: 7•References: 12

    The trend for novel and exotic “superfoods” exemplifies the contemporary tendency to idealize “primitive” food cultures as nutritional utopias. Based on critical textual and visual analysis of superfoods books and packaging, this article shows that “nutritional primitivism” has blossomed in superfoods discourse and marketing since the 1980s, evolving into a knowledge framework for evaluating a food’s healthfulness that challenges nutrition scienc…

  • Agile producers and consumer-saviours

    Open Access•Michelle Phillipov, Susan Luckman et al.•ARTICLE•Media International Australia•2025•Cited by: 1•References: 14

    COVID-19's supply chain disruptions saw small-scale, artisanal food and craft producers experience surges in demand from consumers seeking locally made goods. This article analyses Australian news coverage promoting this ‘turn to the local’, with a focus on mainstream news outlets from March 2020 to February 2023. We identify two dominant narratives: the ‘producer pivot’ and the ‘consumer-saviour’. Using Rosalind Gill and Shani Orgad’s (2018) wor…

  • In the wake of the supermarket ‘milk wars’

    Open Access•Michelle Phillipov, Jessica Loyer•ARTICLE•Discourse Context & Media•2019•Cited by: 1•References: 14

  • Selling the “Inca superfood”

    Jessica Loyer, Christine Knight•ARTICLE•Food Culture & Society•2018•Cited by: 7•References: 12

    The trend for novel and exotic “superfoods” exemplifies the contemporary tendency to idealize “primitive” food cultures as nutritional utopias. Based on critical textual and visual analysis of superfoods books and packaging, this article shows that “nutritional primitivism” has blossomed in superfoods discourse and marketing since the 1980s, evolving into a knowledge framework for evaluating a food’s healthfulness that challenges nutrition scienc…

  • In the wake of the supermarket ‘milk wars’

    Open Access•Michelle Phillipov, Jessica Loyer•ARTICLE•Discourse Context & Media•2019•Cited by: 1•References: 14

  • Agile producers and consumer-saviours

    Open Access•Michelle Phillipov, Susan Luckman et al.•ARTICLE•Media International Australia•2025•Cited by: 1•References: 14

    COVID-19's supply chain disruptions saw small-scale, artisanal food and craft producers experience surges in demand from consumers seeking locally made goods. This article analyses Australian news coverage promoting this ‘turn to the local’, with a focus on mainstream news outlets from March 2020 to February 2023. We identify two dominant narratives: the ‘producer pivot’ and the ‘consumer-saviour’. Using Rosalind Gill and Shani Orgad’s (2018) wor…

Business (3 works) · Political science (3 works) · Politics (3 works) · Culinary Culture and Tourism (2 works) · Geography (2 works) · Law (2 works) · Law (2 works) · Organic Food and Agriculture (2 works) · Sociology (2 works) · Advertising (1 works)

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