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Soo Jung Hong

Biographic Data

ID5133241
NAMESoo Jung Hong
GIVEN NAMESSoo Jung
FAMILY NAMEHong
SIGNATUREHONG S J
AFFILIATIONSNational University of Singapore
ORCID0000-0001-9962-1023
VERIFIEDYes
TOTAL WORKS15
TOTAL CITATIONS2
WORKS AS AUTHOR15
WORKS AS EDITOR0
FIRST PUBLICATION YEAR2014
LATEST PUBLICATION YEAR2026
H-INDEX1
  • Developing and testing an AI-based risk information-seeking model (Arism)

    Soo Jung Hong•ARTICLE•Information Communication & Society•2026

  • Extending and Testing Protection Motivation Theory in the Context of Covid-19 Contact-Tracing Technology

    Soo Jung Hong, Hichang Cho•ARTICLE•Health Communication•2025

    This study applies protection motivation theory (PMT) to the COVID-19 contact-tracing context by including privacy concerns, collective efficacy, and a mediator (fear of COVID-19) and tests it in the US and South Korea. The study uses a structural equation modeling (SEM) approach and a sample of 418 Americans and 444 South Koreans. According to the results, fear was positively associated with adoption intentions in the US sample but not in the Ko…

  • What drives AI-based risk information-seeking intent? Insufficiency of risk information versus (Un)certainty of AI chatbots

    Open Access•Soo Jung Hong•ARTICLE•Computers in Human Behavior•2025

  • The paradox of self-efficacy

    Open Access•Soo Jung Hong•ARTICLE•Current Psychology•2024

  • Use of Internet Memes in PSAs

    Soo Jung Hong, Bernadette Yan Fen Low•ARTICLE•Health Communication•2024

    To help solve the diabetes problem in Singapore, we developed humorous and fearful public service announcements (PSAs) based on popular Internet memes and investigated how the emotions derived from PSAs affect Singaporean millennials' perceptions of PSAs' effectiveness. In total, 416 people participated in the study through a Singaporean online survey company. Multivariable linear regression methods with SPSS were used to examine our hypotheses a…

  • Privacy Management and Health Information Sharing via Contact Tracing during the Covid-19 Pandemic

    Soo Jung Hong, Hichang Cho•ARTICLE•Health Communication•2023

    In this study, we extended and tested the privacy calculus framework in the context of a hypothetical AI-based contact-tracing technology for application during the COVID-19 pandemic that is based on the communication privacy management and contextual integrity theories. Specifically, we investigated how the perceived privacy risks and benefits of information disclosure affect the public's willingness to opt in and adopt contact-tracing technolog…

  • Dread and unknown characteristics of particulate matter pollution

    Soo Jung Hong, Yungwook Kim•ARTICLE•Journal of Risk Research•2023•References: 6

    10.1080/13669877.2023.2259399

  • Linking environmental risks and cancer risks within the framework of genetic-behavioural causal beliefs, cancer fatalism, and macrosocial worry

    Soo Jung Hong•ARTICLE•Health Risk & Society•2020

    In this study, we investigate the relationships among worries about environmental health risks, genetic and behavioural causal beliefs about cancer prevention, perceived cancer risk, and cancer fatalism based on the concepts of macrosocial worry and affect heuristic. Nationally representative data from the National Cancer Institute’s Health Information National Trends Survey (HINTS) 4 Cycle 2 dataset was employed. We conducted hierarchical multip…

  • Cross-Cultural Differences in the Influences of Spiritual and Religious Tendencies on Beliefs in Genetic Determinism and Family Health History Communication

    Open Access•Soo Jung Hong•ARTICLE•Journal of Religion and Health•2019

  • Family Health History Tools as Communication Resources

    Heather E Canary, Ashley Elrick et al.•ARTICLE•Journal of Family Communication•2019•Cited by: 1•References: 5

    Many tools facilitate gathering family health history (FHH) information. Public health initiatives have focused on improving FHH communication. Research indicates that tools remain largely unused in non-clinical settings and people tend to refrain from engaging in FHH communication. Research also indicates that cultural and family relationship factors influence FHH communication and tool use. This study investigated FHH tools as resources for FHH…

  • I Want an Omnipotent Doctor

    Open Access•Soo Jung Hong•ARTICLE•Qualitative Report•2017•References: 4

    This study examines North Korean defectors’ unmet expectations of South Korean medical providers from the perspectives of both North Korean defectors and their medical providers. Seventeen defectors and 12 medical providers were recruited for focus groups and in-depth interviews. Grounded theory was used for data analysis. Data indicates the North Korean defectors were not satisfied with their providers because they (1) preferred human techniques…

  • Gendered Cultural Identities

    Soo Jung Hong•ARTICLE•Health Communication•2017•References: 6

    This study investigates the effects of cultural norms on family health history (FHH) communication in the American, Chinese, and Korean cultures. More particularly, this study focuses on perceived family boundaries, subjective norms, stigma beliefs, and privacy boundaries, including age and gender, that affect people's FHH communication. For data analyses, hierarchical multiple regression and logistic regression methods were employed. The results…

  • Holding Death at Bay vs. Prolonging Life

    Open Access•Soo Hong, Soo Jung Hong et al.•ARTICLE•Qualitative Report•2015•Cited by: 1•References: 12

    Media discourse creates and shapes views of personhood, of possibilities, of wellness, and at the same time, these views and beliefs, in their turn, shape media discourse. Broadcasts of health-related edutainment programs and advertisements are rich sources for the discovery of stances concerning health and illness. We examine media discourse in the United States and South Korea, and uncover consistent indexical patterns pointing to overall ideol…

  • Not at All Effective

    Open Access•Soo Jung Hong•ARTICLE•Journal of Immigrant and Minority…•2014

  • Three Adaptations of the Japanese Comic Book Boys Over Flowers in the Asian Cultural Community

    Open Access•Soo Hong, Soo Jung Hong•ARTICLE•Qualitative Report•2014•References: 6

    A wide variety of cultural products have been adapted into a brand new text in the process of globalization. The three adaptations of the Japanese cartoon, Boys over Flower, in the following countries: Japan, South Korea, and Taiwan have very similar storylines. The three storylines, although similar, have several modifications due to the differing audiences and goals of each series. Based on the idea of globalization; fidelity in the adaptation …

  • Family Health History Tools as Communication Resources

    Heather E Canary, Ashley Elrick et al.•ARTICLE•Journal of Family Communication•2019•Cited by: 1•References: 5

    Many tools facilitate gathering family health history (FHH) information. Public health initiatives have focused on improving FHH communication. Research indicates that tools remain largely unused in non-clinical settings and people tend to refrain from engaging in FHH communication. Research also indicates that cultural and family relationship factors influence FHH communication and tool use. This study investigated FHH tools as resources for FHH…

  • Holding Death at Bay vs. Prolonging Life

    Open Access•Soo Hong, Soo Jung Hong et al.•ARTICLE•Qualitative Report•2015•Cited by: 1•References: 12

    Media discourse creates and shapes views of personhood, of possibilities, of wellness, and at the same time, these views and beliefs, in their turn, shape media discourse. Broadcasts of health-related edutainment programs and advertisements are rich sources for the discovery of stances concerning health and illness. We examine media discourse in the United States and South Korea, and uncover consistent indexical patterns pointing to overall ideol…

  • Not at All Effective

    Open Access•Soo Jung Hong•ARTICLE•Journal of Immigrant and Minority…•2014

  • Three Adaptations of the Japanese Comic Book Boys Over Flowers in the Asian Cultural Community

    Open Access•Soo Hong, Soo Jung Hong•ARTICLE•Qualitative Report•2014•References: 6

    A wide variety of cultural products have been adapted into a brand new text in the process of globalization. The three adaptations of the Japanese cartoon, Boys over Flower, in the following countries: Japan, South Korea, and Taiwan have very similar storylines. The three storylines, although similar, have several modifications due to the differing audiences and goals of each series. Based on the idea of globalization; fidelity in the adaptation …

  • Holding Death at Bay vs. Prolonging Life

    Open Access•Soo Hong, Soo Jung Hong et al.•ARTICLE•Qualitative Report•2015•Cited by: 1•References: 12

    Media discourse creates and shapes views of personhood, of possibilities, of wellness, and at the same time, these views and beliefs, in their turn, shape media discourse. Broadcasts of health-related edutainment programs and advertisements are rich sources for the discovery of stances concerning health and illness. We examine media discourse in the United States and South Korea, and uncover consistent indexical patterns pointing to overall ideol…

  • I Want an Omnipotent Doctor

    Open Access•Soo Jung Hong•ARTICLE•Qualitative Report•2017•References: 4

    This study examines North Korean defectors’ unmet expectations of South Korean medical providers from the perspectives of both North Korean defectors and their medical providers. Seventeen defectors and 12 medical providers were recruited for focus groups and in-depth interviews. Grounded theory was used for data analysis. Data indicates the North Korean defectors were not satisfied with their providers because they (1) preferred human techniques…

  • Gendered Cultural Identities

    Soo Jung Hong•ARTICLE•Health Communication•2017•References: 6

    This study investigates the effects of cultural norms on family health history (FHH) communication in the American, Chinese, and Korean cultures. More particularly, this study focuses on perceived family boundaries, subjective norms, stigma beliefs, and privacy boundaries, including age and gender, that affect people's FHH communication. For data analyses, hierarchical multiple regression and logistic regression methods were employed. The results…

  • Cross-Cultural Differences in the Influences of Spiritual and Religious Tendencies on Beliefs in Genetic Determinism and Family Health History Communication

    Open Access•Soo Jung Hong•ARTICLE•Journal of Religion and Health•2019

  • Family Health History Tools as Communication Resources

    Heather E Canary, Ashley Elrick et al.•ARTICLE•Journal of Family Communication•2019•Cited by: 1•References: 5

    Many tools facilitate gathering family health history (FHH) information. Public health initiatives have focused on improving FHH communication. Research indicates that tools remain largely unused in non-clinical settings and people tend to refrain from engaging in FHH communication. Research also indicates that cultural and family relationship factors influence FHH communication and tool use. This study investigated FHH tools as resources for FHH…

  • Linking environmental risks and cancer risks within the framework of genetic-behavioural causal beliefs, cancer fatalism, and macrosocial worry

    Soo Jung Hong•ARTICLE•Health Risk & Society•2020

    In this study, we investigate the relationships among worries about environmental health risks, genetic and behavioural causal beliefs about cancer prevention, perceived cancer risk, and cancer fatalism based on the concepts of macrosocial worry and affect heuristic. Nationally representative data from the National Cancer Institute’s Health Information National Trends Survey (HINTS) 4 Cycle 2 dataset was employed. We conducted hierarchical multip…

  • Privacy Management and Health Information Sharing via Contact Tracing during the Covid-19 Pandemic

    Soo Jung Hong, Hichang Cho•ARTICLE•Health Communication•2023

    In this study, we extended and tested the privacy calculus framework in the context of a hypothetical AI-based contact-tracing technology for application during the COVID-19 pandemic that is based on the communication privacy management and contextual integrity theories. Specifically, we investigated how the perceived privacy risks and benefits of information disclosure affect the public's willingness to opt in and adopt contact-tracing technolog…

  • Dread and unknown characteristics of particulate matter pollution

    Soo Jung Hong, Yungwook Kim•ARTICLE•Journal of Risk Research•2023•References: 6

    10.1080/13669877.2023.2259399

  • The paradox of self-efficacy

    Open Access•Soo Jung Hong•ARTICLE•Current Psychology•2024

  • Use of Internet Memes in PSAs

    Soo Jung Hong, Bernadette Yan Fen Low•ARTICLE•Health Communication•2024

    To help solve the diabetes problem in Singapore, we developed humorous and fearful public service announcements (PSAs) based on popular Internet memes and investigated how the emotions derived from PSAs affect Singaporean millennials' perceptions of PSAs' effectiveness. In total, 416 people participated in the study through a Singaporean online survey company. Multivariable linear regression methods with SPSS were used to examine our hypotheses a…

  • Extending and Testing Protection Motivation Theory in the Context of Covid-19 Contact-Tracing Technology

    Soo Jung Hong, Hichang Cho•ARTICLE•Health Communication•2025

    This study applies protection motivation theory (PMT) to the COVID-19 contact-tracing context by including privacy concerns, collective efficacy, and a mediator (fear of COVID-19) and tests it in the US and South Korea. The study uses a structural equation modeling (SEM) approach and a sample of 418 Americans and 444 South Koreans. According to the results, fear was positively associated with adoption intentions in the US sample but not in the Ko…

  • What drives AI-based risk information-seeking intent? Insufficiency of risk information versus (Un)certainty of AI chatbots

    Open Access•Soo Jung Hong•ARTICLE•Computers in Human Behavior•2025

  • Developing and testing an AI-based risk information-seeking model (Arism)

    Soo Jung Hong•ARTICLE•Information Communication & Society•2026

Psychology (14 works) · Medicine (7 works) · Social Psychology (6 works) · Computer Science (5 works) · Political science (5 works) · Sociology (4 works) · Structural equation modeling (4 works) · Epistemology (3 works) · Social Psychology (3 works) · Affect (linguistics (2 works)

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