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Shawnika J Hull

Biographic Data

ID5136698
NAMEShawnika J Hull
GIVEN NAMESShawnika J
FAMILY NAMEHull
SIGNATUREHULL S J
AFFILIATIONSRutgers, the State University of New Jersey
ORCID0000-0002-3503-3289
VERIFIEDYes
TOTAL WORKS20
TOTAL CITATIONS20
AUTHOR COUNT20
EDITOR COUNT0
FIRST PUBLICATION YEAR2006
LATEST PUBLICATION YEAR2025
H-INDEX3
  • Theory-Based Message Design for Recruitment of Underrepresented Racial/Ethnic Groups Into Alzheimer’s-Focused Research Registries

    Open Access•Amy Bleakley, Erin K Maloney et al.•ARTICLE•Health Education & Behavior•2025

    Alzheimer’s disease (AD)-focused recruitment research registries can help identify eligible participants for AD studies, but registry participation is limited among racial and ethnic groups most at risk for AD. Using the Reasoned Action Approach (RAA), this study is part of a larger project to design theory-based persuasive recruitment messages that would encourage registry enrollment among underrepresented racial and ethnic groups. National surv…

  • Dialogue on difference

    Soroya Julian Mcfarlane, Carrie Leach et al.•ARTICLE•Communication Monographs•2025•References: 6

  • Understanding Psychosocial Determinants of PrEP Uptake Among Cisgender Women Experiencing Heightened HIV Risk

    Open Access•Shawnika J Hull, Xuejing Duan et al.•ARTICLE•Health Communication•2023

    Pre-exposure prophylaxis (PrEP) is a highly effective daily pill that decreases the likelihood of HIV acquisition by up to 92% among individuals at risk for HIV. PrEP can be discretely used, autonomously controlled, and in place at the time of risk exposure, making it an especially promising method for HIV prevention for cisgender women (CGW). But, PrEP is underutilized by CGW relative to the demonstrable need. We apply the Integrative Model of B…

  • Predicting Breastfeeding Intentions

    Aubrey Van Kirk Villalobos, Monique Mitchell Turner et al.•ARTICLE•Health Communication•2023

    Breastfeeding is a health promoting social behavior but statistics suggest a persistent disparity of lower rates among African American mothers. The Theory of Normative Social Behavior (TNSB) explains when and how norms influence behaviors, but has produced inconsistent results with respect to proposed moderators group identity and injunctive norms (IN), limiting its predictive value in diverse cultural groups. Cultural norms are one of many infl…

  • Intention to Initiate HIV Pre-exposure Prophylaxis Among Cisgender Women in a High HIV Prevalence U.S. City

    Open Access•Rachel K Scott, Shawnika J Hull et al.•ARTICLE•Women s Health Issues•2023

    Our findings highlight the importance of multilevel, clinic-based interventions for cisgender women, which promote sex-positive and preventive PrEP messaging, peer navigation to destigmatize PrEP, and education and support for women's health medical providers in the provision of PrEP services for cisgender women

  • Awareness, acceptability, and intention to initiate HIV pre-exposure prophylaxis among pregnant women

    Rachel K Scott, Shawnika J Hull et al.•ARTICLE•AIDS Care•2022

    HIV prevention is critically important during pregnancy, however, pre-exposure prophylaxis (PrEP) is underutilized. We conducted a survey of pregnant and non-pregnant women in a high HIV prevalence community in Washington D.C. to evaluate determinants of PrEP initiation during pregnancy. 201 pregnant women and a reference population of 1103 non-pregnant women completed the survey. Among pregnant women, mean age was 26.9 years; the majority were B…

  • Factors Associated with Intention to Initiate Pre-exposure Prophylaxis in Cisgender Women at High Behavioral Risk for HIV in Washington, D.C

    Open Access•Rachel K Scott, Shawnika J Hull et al.•ARTICLE•Archives of Sexual Behavior•2022•Cited by: 2•References: 52

  • Breastfeeding in Context

    Open Access•Aubrey Van Kirk Villalobos, Catasha Davis et al.•ARTICLE•Health Education & Behavior•2021

    The purpose of this study was to describe social norms and salient social identities related to breastfeeding intentions among African American mothers in Washington, D.C. Five focus groups were held with 30 mothers who gave birth to a child between 2016 and 2019. Two coders conducted pragmatic thematic analysis. This study demonstrated that women hold different identities relevant to making infant feeding decisions, with mother being primary and…

  • Descriptive Analysis of a Telephone Based Community Monitoring Service for Covid-19

    Open Access•A C Clarke, Shawnika J Hull et al.•ARTICLE•Journal of Community Health•2021

  • The pre-exposure prophylaxis (PrEP) consciousness of black college women and the perceived hesitancy of public health institutions to curtail HIV in black women

    Open Access•R Chandler, Shawnika J Hull et al.•ARTICLE•BMC Public Health•2020

    This study has been registered under the ISRCTN Registry as of July 6, 2020. The trial registration number is ISRCTN14792715 . This study was retrospectively registered

  • Masks Are the New Condoms

    Shawnika J Hull, Shawnika Hull et al.•ARTICLE•Health Communication•2020•Cited by: 3•References: 3

    Racism is a most persistent, pervasive and pernicious driver of health disparities in the U.S. (Institute of Medicine Committee on Capitalizing on Social Science and Behavioral Research to Improve

  • Differences in Medical Mistrust Between Black and White Women

    Open Access•Mehrit Tekeste, Shawnika J Hull et al.•ARTICLE•AIDS and Behavior•2018

  • Using database linkages to monitor the continuum of care for hepatitis C virus among syringe exchange clients

    Open Access•Karli R Hochstatter, Shawnika J Hull et al.•ARTICLE•International Journal of Drug…•2017

  • Expression and Reception

    Kang Namkoong, Dhavan V Shah et al.•ARTICLE•Communication Methods and Measures•2017•Cited by: 1•References: 18

    This article presents an innovative methodology to study computer-mediated communication (CMC), which allows analysis of the multi-layered effects of online expression and reception. The methodology is demonstrated by combining the following three data sets collected from a widely tested eHealth system, the Comprehensive Health Enhancement Support System (CHESS): 1) a flexible and precise computer-aided content analysis; 2) a record of individual…

  • Perceived Community Acceptance of Same-Sex Marriage

    Open Access•Mallory R Perryman, Catasha R Davis et al.•ARTICLE•International Journal of Public…•2017•References: 10

    The early twenty-first century witnessed a substantial shift in public opinion about whether same-sex couples should be allowed to legally marry in the United States. By the time the Supreme Court announced its 5-4 decision that same-sex couples had the right to marry in all 50 states, a plurality of opinion polls showed that a majority of Americans favored same-sex marriage (SSM). For example, a Quinnipiac poll in April 2015 found 58% of respond…

  • Evaluation of the Acceptance Journeys Social Marketing Campaign to Reduce Homophobia

    Shawnika J Hull, Catasha R Davis et al.•ARTICLE•American Journal of Public Health•2017•Cited by: 3•References: 25

    Objectives. To evaluate the effectiveness of the Acceptance Journeys social marketing campaign to reduce homophobia in the Black community in Milwaukee, Wisconsin. Methods. We assessed the campaign’s effectiveness using a rolling cross-sectional survey. Data were collected annually online between 2011 and 2015. Each year, a unique sample of Black and White adults, aged 30 years and older, were surveyed in the treatment city (Milwaukee) and in 2 c…

  • Social Media in the Sexual Lives of African American and Latino Youth

    Open Access•Robin Stevens, Jamie Dunaev et al.•ARTICLE•Media and Communication•2016

    There has been significant interest in the role of social media in the lives of adolescents, particularly as it relates to sexual risk. Researchers have focused on understanding usage behaviors, quantifying effects of social media exposure and activity, and using social media to intervene. Much of this work has focused on college students and non-minority youth. In this paper, we examine the growing body of literature around social media use amon…

  • The colour of Aids

    Robin Stevens, Robin C Stevens et al.•ARTICLE•Critical Arts•2013•Cited by: 3•References: 16

    Although overall HIV rates have declined in the U.S. over the past two decades, these declines have been accompanied by steady growth in infection rates among African Americans, creating persistent racial disparities in HIV infection. News media have been instrumental in educating and informing the public about the epidemic. This content analytic study examines the frequency and content of coverage of HIV/AIDS in national and local U.S. daily new…

  • Identifying the Causal Pathways from Religiosity to Delayed Adolescent Sexual Behavior

    Shawnika J Hull, Michael Hennessy et al.•ARTICLE•The Journal of Sex Research•2010•Cited by: 8•References: 3

    This study used the Integrative Model as a framework to examine whether religiosity delays onset of coitus among a longitudinal sample of virgins, and investigated the causal pathways of this relationship. In addition, this study examined the behavioral beliefs about the consequences of engaging in sex, which distinguishes between youth who vary in level of religiosity. A further analysis was also conducted to examine whether religiosity offers p…

  • Does Misery Love Company? Exploring the Therapeutic Effects of TV Viewing on Regretted Experiences

    Open Access•Robin L Nabi, Keli Finnerty et al.•ARTICLE•Journal of Communication•2006

    Testing hypotheses derived from regret and mood management theories, this research explores how regretted experiences impact interest in viewing experience-relevant TV programming and such viewing’s effects on program enjoyment and felt regret. One hundred and forty-four participants, half of whom had been unfaithful in romantic relationships, were asked first to rate their interest in viewing a series of storylines and then to provide their reac…

  • Identifying the Causal Pathways from Religiosity to Delayed Adolescent Sexual Behavior

    Shawnika J Hull, Michael Hennessy et al.•ARTICLE•The Journal of Sex Research•2010•Cited by: 8•References: 3

    This study used the Integrative Model as a framework to examine whether religiosity delays onset of coitus among a longitudinal sample of virgins, and investigated the causal pathways of this relationship. In addition, this study examined the behavioral beliefs about the consequences of engaging in sex, which distinguishes between youth who vary in level of religiosity. A further analysis was also conducted to examine whether religiosity offers p…

  • Masks Are the New Condoms

    Shawnika J Hull, Shawnika Hull et al.•ARTICLE•Health Communication•2020•Cited by: 3•References: 3

    Racism is a most persistent, pervasive and pernicious driver of health disparities in the U.S. (Institute of Medicine Committee on Capitalizing on Social Science and Behavioral Research to Improve

  • Evaluation of the Acceptance Journeys Social Marketing Campaign to Reduce Homophobia

    Shawnika J Hull, Catasha R Davis et al.•ARTICLE•American Journal of Public Health•2017•Cited by: 3•References: 25

    Objectives. To evaluate the effectiveness of the Acceptance Journeys social marketing campaign to reduce homophobia in the Black community in Milwaukee, Wisconsin. Methods. We assessed the campaign’s effectiveness using a rolling cross-sectional survey. Data were collected annually online between 2011 and 2015. Each year, a unique sample of Black and White adults, aged 30 years and older, were surveyed in the treatment city (Milwaukee) and in 2 c…

  • The colour of Aids

    Robin Stevens, Robin C Stevens et al.•ARTICLE•Critical Arts•2013•Cited by: 3•References: 16

    Although overall HIV rates have declined in the U.S. over the past two decades, these declines have been accompanied by steady growth in infection rates among African Americans, creating persistent racial disparities in HIV infection. News media have been instrumental in educating and informing the public about the epidemic. This content analytic study examines the frequency and content of coverage of HIV/AIDS in national and local U.S. daily new…

  • Factors Associated with Intention to Initiate Pre-exposure Prophylaxis in Cisgender Women at High Behavioral Risk for HIV in Washington, D.C

    Open Access•Rachel K Scott, Shawnika J Hull et al.•ARTICLE•Archives of Sexual Behavior•2022•Cited by: 2•References: 52

  • Expression and Reception

    Kang Namkoong, Dhavan V Shah et al.•ARTICLE•Communication Methods and Measures•2017•Cited by: 1•References: 18

    This article presents an innovative methodology to study computer-mediated communication (CMC), which allows analysis of the multi-layered effects of online expression and reception. The methodology is demonstrated by combining the following three data sets collected from a widely tested eHealth system, the Comprehensive Health Enhancement Support System (CHESS): 1) a flexible and precise computer-aided content analysis; 2) a record of individual…

  • Does Misery Love Company? Exploring the Therapeutic Effects of TV Viewing on Regretted Experiences

    Open Access•Robin L Nabi, Keli Finnerty et al.•ARTICLE•Journal of Communication•2006

    Testing hypotheses derived from regret and mood management theories, this research explores how regretted experiences impact interest in viewing experience-relevant TV programming and such viewing’s effects on program enjoyment and felt regret. One hundred and forty-four participants, half of whom had been unfaithful in romantic relationships, were asked first to rate their interest in viewing a series of storylines and then to provide their reac…

  • Identifying the Causal Pathways from Religiosity to Delayed Adolescent Sexual Behavior

    Shawnika J Hull, Michael Hennessy et al.•ARTICLE•The Journal of Sex Research•2010•Cited by: 8•References: 3

    This study used the Integrative Model as a framework to examine whether religiosity delays onset of coitus among a longitudinal sample of virgins, and investigated the causal pathways of this relationship. In addition, this study examined the behavioral beliefs about the consequences of engaging in sex, which distinguishes between youth who vary in level of religiosity. A further analysis was also conducted to examine whether religiosity offers p…

  • The colour of Aids

    Robin Stevens, Robin C Stevens et al.•ARTICLE•Critical Arts•2013•Cited by: 3•References: 16

    Although overall HIV rates have declined in the U.S. over the past two decades, these declines have been accompanied by steady growth in infection rates among African Americans, creating persistent racial disparities in HIV infection. News media have been instrumental in educating and informing the public about the epidemic. This content analytic study examines the frequency and content of coverage of HIV/AIDS in national and local U.S. daily new…

  • Social Media in the Sexual Lives of African American and Latino Youth

    Open Access•Robin Stevens, Jamie Dunaev et al.•ARTICLE•Media and Communication•2016

    There has been significant interest in the role of social media in the lives of adolescents, particularly as it relates to sexual risk. Researchers have focused on understanding usage behaviors, quantifying effects of social media exposure and activity, and using social media to intervene. Much of this work has focused on college students and non-minority youth. In this paper, we examine the growing body of literature around social media use amon…

  • Using database linkages to monitor the continuum of care for hepatitis C virus among syringe exchange clients

    Open Access•Karli R Hochstatter, Shawnika J Hull et al.•ARTICLE•International Journal of Drug…•2017

  • Expression and Reception

    Kang Namkoong, Dhavan V Shah et al.•ARTICLE•Communication Methods and Measures•2017•Cited by: 1•References: 18

    This article presents an innovative methodology to study computer-mediated communication (CMC), which allows analysis of the multi-layered effects of online expression and reception. The methodology is demonstrated by combining the following three data sets collected from a widely tested eHealth system, the Comprehensive Health Enhancement Support System (CHESS): 1) a flexible and precise computer-aided content analysis; 2) a record of individual…

  • Perceived Community Acceptance of Same-Sex Marriage

    Open Access•Mallory R Perryman, Catasha R Davis et al.•ARTICLE•International Journal of Public…•2017•References: 10

    The early twenty-first century witnessed a substantial shift in public opinion about whether same-sex couples should be allowed to legally marry in the United States. By the time the Supreme Court announced its 5-4 decision that same-sex couples had the right to marry in all 50 states, a plurality of opinion polls showed that a majority of Americans favored same-sex marriage (SSM). For example, a Quinnipiac poll in April 2015 found 58% of respond…

  • Evaluation of the Acceptance Journeys Social Marketing Campaign to Reduce Homophobia

    Shawnika J Hull, Catasha R Davis et al.•ARTICLE•American Journal of Public Health•2017•Cited by: 3•References: 25

    Objectives. To evaluate the effectiveness of the Acceptance Journeys social marketing campaign to reduce homophobia in the Black community in Milwaukee, Wisconsin. Methods. We assessed the campaign’s effectiveness using a rolling cross-sectional survey. Data were collected annually online between 2011 and 2015. Each year, a unique sample of Black and White adults, aged 30 years and older, were surveyed in the treatment city (Milwaukee) and in 2 c…

  • Differences in Medical Mistrust Between Black and White Women

    Open Access•Mehrit Tekeste, Shawnika J Hull et al.•ARTICLE•AIDS and Behavior•2018

  • The pre-exposure prophylaxis (PrEP) consciousness of black college women and the perceived hesitancy of public health institutions to curtail HIV in black women

    Open Access•R Chandler, Shawnika J Hull et al.•ARTICLE•BMC Public Health•2020

    This study has been registered under the ISRCTN Registry as of July 6, 2020. The trial registration number is ISRCTN14792715 . This study was retrospectively registered

  • Masks Are the New Condoms

    Shawnika J Hull, Shawnika Hull et al.•ARTICLE•Health Communication•2020•Cited by: 3•References: 3

    Racism is a most persistent, pervasive and pernicious driver of health disparities in the U.S. (Institute of Medicine Committee on Capitalizing on Social Science and Behavioral Research to Improve

  • Breastfeeding in Context

    Open Access•Aubrey Van Kirk Villalobos, Catasha Davis et al.•ARTICLE•Health Education & Behavior•2021

    The purpose of this study was to describe social norms and salient social identities related to breastfeeding intentions among African American mothers in Washington, D.C. Five focus groups were held with 30 mothers who gave birth to a child between 2016 and 2019. Two coders conducted pragmatic thematic analysis. This study demonstrated that women hold different identities relevant to making infant feeding decisions, with mother being primary and…

  • Descriptive Analysis of a Telephone Based Community Monitoring Service for Covid-19

    Open Access•A C Clarke, Shawnika J Hull et al.•ARTICLE•Journal of Community Health•2021

  • Awareness, acceptability, and intention to initiate HIV pre-exposure prophylaxis among pregnant women

    Rachel K Scott, Shawnika J Hull et al.•ARTICLE•AIDS Care•2022

    HIV prevention is critically important during pregnancy, however, pre-exposure prophylaxis (PrEP) is underutilized. We conducted a survey of pregnant and non-pregnant women in a high HIV prevalence community in Washington D.C. to evaluate determinants of PrEP initiation during pregnancy. 201 pregnant women and a reference population of 1103 non-pregnant women completed the survey. Among pregnant women, mean age was 26.9 years; the majority were B…

  • Factors Associated with Intention to Initiate Pre-exposure Prophylaxis in Cisgender Women at High Behavioral Risk for HIV in Washington, D.C

    Open Access•Rachel K Scott, Shawnika J Hull et al.•ARTICLE•Archives of Sexual Behavior•2022•Cited by: 2•References: 52

  • Understanding Psychosocial Determinants of PrEP Uptake Among Cisgender Women Experiencing Heightened HIV Risk

    Open Access•Shawnika J Hull, Xuejing Duan et al.•ARTICLE•Health Communication•2023

    Pre-exposure prophylaxis (PrEP) is a highly effective daily pill that decreases the likelihood of HIV acquisition by up to 92% among individuals at risk for HIV. PrEP can be discretely used, autonomously controlled, and in place at the time of risk exposure, making it an especially promising method for HIV prevention for cisgender women (CGW). But, PrEP is underutilized by CGW relative to the demonstrable need. We apply the Integrative Model of B…

  • Predicting Breastfeeding Intentions

    Aubrey Van Kirk Villalobos, Monique Mitchell Turner et al.•ARTICLE•Health Communication•2023

    Breastfeeding is a health promoting social behavior but statistics suggest a persistent disparity of lower rates among African American mothers. The Theory of Normative Social Behavior (TNSB) explains when and how norms influence behaviors, but has produced inconsistent results with respect to proposed moderators group identity and injunctive norms (IN), limiting its predictive value in diverse cultural groups. Cultural norms are one of many infl…

  • Intention to Initiate HIV Pre-exposure Prophylaxis Among Cisgender Women in a High HIV Prevalence U.S. City

    Open Access•Rachel K Scott, Shawnika J Hull et al.•ARTICLE•Women s Health Issues•2023

    Our findings highlight the importance of multilevel, clinic-based interventions for cisgender women, which promote sex-positive and preventive PrEP messaging, peer navigation to destigmatize PrEP, and education and support for women's health medical providers in the provision of PrEP services for cisgender women

  • Theory-Based Message Design for Recruitment of Underrepresented Racial/Ethnic Groups Into Alzheimer’s-Focused Research Registries

    Open Access•Amy Bleakley, Erin K Maloney et al.•ARTICLE•Health Education & Behavior•2025

    Alzheimer’s disease (AD)-focused recruitment research registries can help identify eligible participants for AD studies, but registry participation is limited among racial and ethnic groups most at risk for AD. Using the Reasoned Action Approach (RAA), this study is part of a larger project to design theory-based persuasive recruitment messages that would encourage registry enrollment among underrepresented racial and ethnic groups. National surv…

  • Dialogue on difference

    Soroya Julian Mcfarlane, Carrie Leach et al.•ARTICLE•Communication Monographs•2025•References: 6

Psychology (15 works) · Medicine (14 works) · Social Psychology (10 works) · Family medicine (9 works) · Sociology (9 works) · HIV/AIDS Research and Interventions (8 works) · Adolescent Sexual and Reproductive Health (6 works) · Men who have sex with men (6 works) · Pre-exposure prophylaxis (6 works) · Psychiatry (6 works)

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