Kateřina Bočková
Biographic Data
| ID | 5157093 |
|---|---|
| NAME | Kateřina Bočková |
| GIVEN NAMES | Kateřina |
| FAMILY NAME | Bočková |
| SIGNATURE | BOČKOVÁ K |
| AFFILIATIONS | DTI University |
| ORCID | 0000-0002-3728-628X |
| VERIFIED | Yes |
| TOTAL WORKS | 10 |
| TOTAL CITATIONS | 0 |
| AUTHOR COUNT | 10 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2024 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
Beyond Performance
This study aimed at; analyzing value orientations of project managers operating in the sports sector and examining its relationship to perceived project success. Based on Schwartz’s theory of basic human values, it integrates the framework of value-based leadership. By employing a quantitative design (Schwartz Value Survey), data from 82 project managers in Czech and Slovak sport organizations were collected and analyzed. The findings revealed do…
Student-Centric Learning as Educational Management Reform
Student-Centric Learning (SCL) has become a central paradigm in contemporary educational reform, yet its empirical impact on adult learners in upper-secondary education remains insufficiently examined. This study investigates the effectiveness of SCL in reducing dropout rates and enhancing study completion within the context of adult upper-secondary education. Using a comparative design, two independent cohorts were analysed: a traditional distan…
The Role of Artificial Intelligence in Managing Scientific Research Projects Funded by Kega and Vega Grant Schemes
The article examines the application of Artificial Intelligence (AI) in managing scientific and educational projects funded by the KEGA and VEGA grant schemes in Slovakia. The objective is to analyse how AI contributes to more efficient management of project processes, including the initiation, planning, implementation, monitoring, and closure of projects. Research identifies key areas where AI provides significant benefits, such as automation of…
Positive Psychology in Slovak Schools
The article focusses on implementing the principles of positive psychology in the educational environment of Slovak high schools to improve students' well-being and resilience. The key objective is to analyse the impact of targeted interventions based on positive psychology on students' mental health using the standardised tool "Pohodoměr" (Well-Being Metre). The research was carried out on a sample of 68 high school students in Slovakia. Quantit…
Your Second First Impression
Presented paper explores the rebranding strategy of the startup GREEZIIS and its impact on marketing performance and brand perception. It examines how strategic marketing, effective communication, and proper audience targeting can support brand success. The study uses a case analysis method, evaluating data such as product sales, social media growth, and customer engagement before and after the rebranding. Qualitative insights were gathered throu…
Transitioning from Elite Sport
This study investigates how different coping strategies influence the psychological and social well-being of former elite Slovak athletes during their transition from professional sport to post-sport life. Grounded in the transition models developed by Taylor and Ogilvie (1994, 2001) and Stambulova (1997), as well as Ryff and Keyes’s (1995) theory of well-being and Carver’s (1997) Brief COPE framework, the research explores mechanisms that facili…
Impact of sports sponsorship on early career athlete performance
The purpose of this study is to investigate the correlation between sponsorship and the performance and development of early career athletes transitioning from junior level to professional sports, because this issue has not been fully explored in the Czech Republic. The reason is the almost absolute absence of financial or material support for such early-career athletes, when their transition from junior categories and the entire junior category …
Legal gun ownership as an important factor of state security
The question of whether legal gun ownership is a positive security factor in the Czech Republic is subject to expert debate and depends on several factors, including available crime data, public attitudes, and the legal framework. Some argue that legal gun ownership can dissuade criminals because they know victims may be armed. Many advocates argue that the right to own guns is a fundamental right that should be protected. Sometimes, it is diffic…
Bridging consumer behavior and green marketing in Czech retail chains
Presented article takes a study done by researchers Davari & Strutton in the US in 2014 and replicated the same approach and methodology in evaluating how green marketing mix elements (product, price, promotion, place) influence brand associations, grand loyalty, perceived brand quality, and brand trust, in the context of retail chain stores in Czechia. The reason for this is the fact that the issue of reconciling pro-environmental beliefs of con…
Transferability of the competences acquired in the elite athlete career to the project manager role analysis
What personal competences of successful project managers are determined by their former career as an elite athlete? To answer the question, comprehensive research is carried out, implemented as part of the EEIG-EU/P-Kr/06.12/23 project. The primary aim is to establish conclusively which particular personality traits, identified and analysed using the Big Five Inventory-2 and supplemented by structured interviews, directly contribute to the succes…
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Impact of sports sponsorship on early career athlete performance
The purpose of this study is to investigate the correlation between sponsorship and the performance and development of early career athletes transitioning from junior level to professional sports, because this issue has not been fully explored in the Czech Republic. The reason is the almost absolute absence of financial or material support for such early-career athletes, when their transition from junior categories and the entire junior category …
Legal gun ownership as an important factor of state security
The question of whether legal gun ownership is a positive security factor in the Czech Republic is subject to expert debate and depends on several factors, including available crime data, public attitudes, and the legal framework. Some argue that legal gun ownership can dissuade criminals because they know victims may be armed. Many advocates argue that the right to own guns is a fundamental right that should be protected. Sometimes, it is diffic…
Bridging consumer behavior and green marketing in Czech retail chains
Presented article takes a study done by researchers Davari & Strutton in the US in 2014 and replicated the same approach and methodology in evaluating how green marketing mix elements (product, price, promotion, place) influence brand associations, grand loyalty, perceived brand quality, and brand trust, in the context of retail chain stores in Czechia. The reason for this is the fact that the issue of reconciling pro-environmental beliefs of con…
Transferability of the competences acquired in the elite athlete career to the project manager role analysis
What personal competences of successful project managers are determined by their former career as an elite athlete? To answer the question, comprehensive research is carried out, implemented as part of the EEIG-EU/P-Kr/06.12/23 project. The primary aim is to establish conclusively which particular personality traits, identified and analysed using the Big Five Inventory-2 and supplemented by structured interviews, directly contribute to the succes…
The Role of Artificial Intelligence in Managing Scientific Research Projects Funded by Kega and Vega Grant Schemes
The article examines the application of Artificial Intelligence (AI) in managing scientific and educational projects funded by the KEGA and VEGA grant schemes in Slovakia. The objective is to analyse how AI contributes to more efficient management of project processes, including the initiation, planning, implementation, monitoring, and closure of projects. Research identifies key areas where AI provides significant benefits, such as automation of…
Positive Psychology in Slovak Schools
The article focusses on implementing the principles of positive psychology in the educational environment of Slovak high schools to improve students' well-being and resilience. The key objective is to analyse the impact of targeted interventions based on positive psychology on students' mental health using the standardised tool "Pohodoměr" (Well-Being Metre). The research was carried out on a sample of 68 high school students in Slovakia. Quantit…
Your Second First Impression
Presented paper explores the rebranding strategy of the startup GREEZIIS and its impact on marketing performance and brand perception. It examines how strategic marketing, effective communication, and proper audience targeting can support brand success. The study uses a case analysis method, evaluating data such as product sales, social media growth, and customer engagement before and after the rebranding. Qualitative insights were gathered throu…
Transitioning from Elite Sport
This study investigates how different coping strategies influence the psychological and social well-being of former elite Slovak athletes during their transition from professional sport to post-sport life. Grounded in the transition models developed by Taylor and Ogilvie (1994, 2001) and Stambulova (1997), as well as Ryff and Keyes’s (1995) theory of well-being and Carver’s (1997) Brief COPE framework, the research explores mechanisms that facili…
Beyond Performance
This study aimed at; analyzing value orientations of project managers operating in the sports sector and examining its relationship to perceived project success. Based on Schwartz’s theory of basic human values, it integrates the framework of value-based leadership. By employing a quantitative design (Schwartz Value Survey), data from 82 project managers in Czech and Slovak sport organizations were collected and analyzed. The findings revealed do…
Student-Centric Learning as Educational Management Reform
Student-Centric Learning (SCL) has become a central paradigm in contemporary educational reform, yet its empirical impact on adult learners in upper-secondary education remains insufficiently examined. This study investigates the effectiveness of SCL in reducing dropout rates and enhancing study completion within the context of adult upper-secondary education. Using a comparative design, two independent cohorts were analysed: a traditional distan…
Business (5 works) · Computer Science (5 works) · Psychology (5 works) · Political science (4 works) · Advertising (3 works) · Applied Psychology (3 works) · Athletes (2 works) · Czech (2 works) · Elite (2 works) · Engineering (2 works)