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Sylvie Prasad

Biographic Data

ID5185402
NAMESylvie Prasad
GIVEN NAMESSylvie
FAMILY NAMEPrasad
SIGNATUREPRASAD S
AFFILIATIONSUniversity of East LondonUK
VERIFIEDNo
TOTAL WORKS2
TOTAL CITATIONS17
AUTHOR COUNT2
EDITOR COUNT0
FIRST PUBLICATION YEAR2010
LATEST PUBLICATION YEAR2017
H-INDEX1
  • Creative Mobile Media: A Complete Course

    Sylvie Prasad, Sylvie E Prasad•BOOK•Creative Mobile Media•2017

    Mobile and cellular phones are now ingrained within all aspects of life, and investigated here is how 21st Century society is adapting to these changes.With both theoretical and practical guidance, this book is perfect for media students ...

  • As Seen on Tv.” The Celebrity Expert: How Taste Is Shaped by Lifestyle Media

    Helen Powell, Sylvie Prasad et al.•ARTICLE•Cultural Politics an International…•2010•Cited by: 17•References: 14

    David Chaney (2001) argues that access to lifestyle templates are available primarily through multiple media channels, where lifestyle is an example of a new “social form” based on specific patterns of consumer choice. This article examines a very particular kind of “celebrity.” It is concerned with how television, print, and advertising contribute to the construction of media stars whose function is to transfer knowledge of particular lifestyles…

  • As Seen on Tv.” The Celebrity Expert: How Taste Is Shaped by Lifestyle Media

    Helen Powell, Sylvie Prasad et al.•ARTICLE•Cultural Politics an International…•2010•Cited by: 17•References: 14

    David Chaney (2001) argues that access to lifestyle templates are available primarily through multiple media channels, where lifestyle is an example of a new “social form” based on specific patterns of consumer choice. This article examines a very particular kind of “celebrity.” It is concerned with how television, print, and advertising contribute to the construction of media stars whose function is to transfer knowledge of particular lifestyles…

  • As Seen on Tv.” The Celebrity Expert: How Taste Is Shaped by Lifestyle Media

    Helen Powell, Sylvie Prasad et al.•ARTICLE•Cultural Politics an International…•2010•Cited by: 17•References: 14

    David Chaney (2001) argues that access to lifestyle templates are available primarily through multiple media channels, where lifestyle is an example of a new “social form” based on specific patterns of consumer choice. This article examines a very particular kind of “celebrity.” It is concerned with how television, print, and advertising contribute to the construction of media stars whose function is to transfer knowledge of particular lifestyles…

  • Creative Mobile Media: A Complete Course

    Sylvie Prasad, Sylvie E Prasad•BOOK•Creative Mobile Media•2017

    Mobile and cellular phones are now ingrained within all aspects of life, and investigated here is how 21st Century society is adapting to these changes.With both theoretical and practical guidance, this book is perfect for media students ...

Computer Science (2 works) · Media studies (2 works) · Sociology (2 works) · Advertising (1 works) · Aesthetics (1 works) · Art (1 works) · Business (1 works) · Class (philosophy (1 works) · Consumer Behavior in Brand Consumption and Identification (1 works) · Digital Games and Media (1 works)

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