Martin Fougère
Biographic Data
| ID | 5244319 |
|---|---|
| NAME | Martin Fougère |
| GIVEN NAMES | Martin |
| FAMILY NAME | Fougère |
| SIGNATURE | FOUGÈRE M |
| AFFILIATIONS | Hanken School of Economics |
| ORCID | 0000-0002-4780-6832 |
| VERIFIED | Yes |
| TOTAL WORKS | 9 |
| TOTAL CITATIONS | 9 |
| WORKS AS AUTHOR | 9 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2007 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 2 |
Global South States’ Views on Building Partnerships with Corporations
In this article, we analyse the global consensus on the UN’s partnership approach to businesses through an agonistic lens. In doing so, we seek to understand the positioning of states, particularly those in the Global South, towards the partnership approach. We draw on Mouffe’s conceptualisation of ‘the political’, in which the appearance of consensus is always an expression of hegemony accompanied by exclusion and dissensus. First, we show that …
Frugal Innovation Hijacked
In this paper we investigate how different discourses on frugal innovation are articulated, and how the dynamics between these different discourses have led to a certain dominant understanding of frugal innovation today. We analyse the dynamic interactions between three discourses on frugal innovation: (1) innovations for the poor, (2) grassroots innovations by the poor, and more recently (3) co-creating frugal innovations with the poor. We argue…
Onwards to the new political frontier
This speaking out article argues that populism is not only a phenomenon that characterizes extremist figures such as Farage, Trump or Le Pen. Drawing on Laclau’s conceptualization of populism, we show how French President Emmanuel Macron developed in 2017 a form of anti-extreme electoral populism relying upon (1) the creation of a new political frontier between ‘progressive reformers’ and ‘backward-looking conservatives’, and (2) a number of key …
Refocusing urban disaster governance on marginalised urban people through right to the city
In contemporary neoliberal regimes, urban disaster governance typically emphasises resilience of cities and their inhabitants. Marginalised urban people, most vulnerable to disasters, are thereby expected to exhibit self-organisation. Yet cities tend to be (re)constructed for capital, prioritising exchange-value, while the use-value is comparatively under-prioritized. In order to conceptually refocus urban disaster governance on justice for and p…
A critical reading of the European Union’s social innovation policy discourse
In this article, we conduct a critical reading of the European Union social innovation policy discourse. We argue that rather than being a transformative discourse within European Union policy, European Union social innovation policy discourse reinforces neoliberal hegemony by (re)legitimizing it. Inspired by post-foundational discourse theory and Glynos and Howarth’s logics of critical explanation, we analyse three central European Union social …
On ‘Cultural’ Knowledge in International Management Textbooks
Training a managerial elite able to conduct business efficiently on the global market is unanimously presented as of utmost importance for success in today's globalized economy. The aim of the chapter is to analyse, whith a broadly postcolonial sensibility, the discourses on culture found in some well-known books that 1) claim to emphasize the cultural factor, and 2) present themselves as "international", supposedly appropriate for reading in all…
Marketing discourse
Marketing Discourse
The marketing discipline has been dominated by managerial research that has never really been counterbalanced by a systematic critical analysis which is problematic given the assumed legitimization of the managerialism that has ensued. This book is an attempt to rest the balance, articulating a social critique and evaluation of marketing. The book offers a critical survey of the most important contributions to managerial marketing discourse from …
The Construction of the Modern West and the Backward Rest
This paper studies the discourse deployed in Hofstede's Culture's Consequences (1980, 2001), the international best-seller that introduces a model classifying national cultures according to four (later five) supposedly universal dimensions. Noting that this management-oriented scholarly discourse has had a huge impact in both the business world and academia, we take a critical stance towards the Western-based, ethnocentric perspective that charac…
The Construction of the Modern West and the Backward Rest
This paper studies the discourse deployed in Hofstede's Culture's Consequences (1980, 2001), the international best-seller that introduces a model classifying national cultures according to four (later five) supposedly universal dimensions. Noting that this management-oriented scholarly discourse has had a huge impact in both the business world and academia, we take a critical stance towards the Western-based, ethnocentric perspective that charac…
Refocusing urban disaster governance on marginalised urban people through right to the city
In contemporary neoliberal regimes, urban disaster governance typically emphasises resilience of cities and their inhabitants. Marginalised urban people, most vulnerable to disasters, are thereby expected to exhibit self-organisation. Yet cities tend to be (re)constructed for capital, prioritising exchange-value, while the use-value is comparatively under-prioritized. In order to conceptually refocus urban disaster governance on justice for and p…
Marketing Discourse
The marketing discipline has been dominated by managerial research that has never really been counterbalanced by a systematic critical analysis which is problematic given the assumed legitimization of the managerialism that has ensued. This book is an attempt to rest the balance, articulating a social critique and evaluation of marketing. The book offers a critical survey of the most important contributions to managerial marketing discourse from …
The Construction of the Modern West and the Backward Rest
This paper studies the discourse deployed in Hofstede's Culture's Consequences (1980, 2001), the international best-seller that introduces a model classifying national cultures according to four (later five) supposedly universal dimensions. Noting that this management-oriented scholarly discourse has had a huge impact in both the business world and academia, we take a critical stance towards the Western-based, ethnocentric perspective that charac…
Marketing discourse
On ‘Cultural’ Knowledge in International Management Textbooks
Training a managerial elite able to conduct business efficiently on the global market is unanimously presented as of utmost importance for success in today's globalized economy. The aim of the chapter is to analyse, whith a broadly postcolonial sensibility, the discourses on culture found in some well-known books that 1) claim to emphasize the cultural factor, and 2) present themselves as "international", supposedly appropriate for reading in all…
A critical reading of the European Union’s social innovation policy discourse
In this article, we conduct a critical reading of the European Union social innovation policy discourse. We argue that rather than being a transformative discourse within European Union policy, European Union social innovation policy discourse reinforces neoliberal hegemony by (re)legitimizing it. Inspired by post-foundational discourse theory and Glynos and Howarth’s logics of critical explanation, we analyse three central European Union social …
Refocusing urban disaster governance on marginalised urban people through right to the city
In contemporary neoliberal regimes, urban disaster governance typically emphasises resilience of cities and their inhabitants. Marginalised urban people, most vulnerable to disasters, are thereby expected to exhibit self-organisation. Yet cities tend to be (re)constructed for capital, prioritising exchange-value, while the use-value is comparatively under-prioritized. In order to conceptually refocus urban disaster governance on justice for and p…
Onwards to the new political frontier
This speaking out article argues that populism is not only a phenomenon that characterizes extremist figures such as Farage, Trump or Le Pen. Drawing on Laclau’s conceptualization of populism, we show how French President Emmanuel Macron developed in 2017 a form of anti-extreme electoral populism relying upon (1) the creation of a new political frontier between ‘progressive reformers’ and ‘backward-looking conservatives’, and (2) a number of key …
Frugal Innovation Hijacked
In this paper we investigate how different discourses on frugal innovation are articulated, and how the dynamics between these different discourses have led to a certain dominant understanding of frugal innovation today. We analyse the dynamic interactions between three discourses on frugal innovation: (1) innovations for the poor, (2) grassroots innovations by the poor, and more recently (3) co-creating frugal innovations with the poor. We argue…
Global South States’ Views on Building Partnerships with Corporations
In this article, we analyse the global consensus on the UN’s partnership approach to businesses through an agonistic lens. In doing so, we seek to understand the positioning of states, particularly those in the Global South, towards the partnership approach. We draw on Mouffe’s conceptualisation of ‘the political’, in which the appearance of consensus is always an expression of hegemony accompanied by exclusion and dissensus. First, we show that …
Sociology (8 works) · Political science (6 works) · Law (5 works) · Politics (4 works) · Economics (3 works) · Business (2 works) · Business ethics (2 works) · Epistemology (2 works) · Global and Cross-Cultural Management (2 works) · International Student and Expatriate Challenges (2 works)