María Fernández Moya
Biographic Data
| ID | 5244523 |
|---|---|
| NAME | María Fernández Moya |
| GIVEN NAMES | María Fernández |
| FAMILY NAME | Moya |
| SIGNATURE | MOYA M F |
| AFFILIATIONS | CUNEF Universidad |
| ORCID | 0000-0003-2703-7754 |
| VERIFIED | Yes |
| TOTAL WORKS | 9 |
| TOTAL CITATIONS | 24 |
| AUTHOR COUNT | 9 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2010 |
| LATEST PUBLICATION YEAR | 2025 |
| H-INDEX | 3 |
Supply-driven academic innovation. Establishing entrepreneurship education as a discipline in Spain (1974–2000s)
History-informed institutional change: Houghton Mifflin and the shifting dynamics of the US book publishing industry (1950–1970)
After World War II, the United States experienced a robust economy marked by growing demand for information and education, alongside the emergence of leisure activities. Quantitative data spanning from 1950 to 1970, along with the reconstruction of Houghton Mifflin’s business trajectory, indicate that economic and social factors laid the groundwork for a transformation in the publishing industry. Through a meticulously structured historical analy…
A dynamic long-term approach to internationalization: Spanish publishing firms’ expansion and emigrants in Mexico (1939–1977)
Son útiles las escuelas de negocios? Una aproximación desde las empresas familiares españolas
Este articulo se ocupa del impacto de las escuelas de negocios en la organizacion y el crecimiento de las empresas de su entorno. Aunque se trata de una cuestion crucial para comprender el poder adquirido por esta institucion en la economia global, apenas ha sido abordada desde la historia economica. Nuestra investigacion se centra en la relacion forjada entre el Instituto de Estudios Superiores de la Empresa (IESE) y tres grupos familiares, Salv…
Shaping the rules of the game: Spanish capitalism and the publishing industry under dictatorship (1939–1975)
This article examines the development of Spanish capitalism under Franco’s dictatorship (1939–1975) through the interaction between two major actors: the book publishing industry, a fast growing and internationally minded sector, and the Spanish Government. We argue that Spanish publishers, by defending their interests and redefining their strategies in an extremely restrictive and vulnerable environment, strengthened their coordinating capacitie…
Battling Giants: Spanish Publishing Multinationals in the First Global Economy
This study analyzes the variables that influence international competitiveness, both in industrialized and developing countries. Based on rich archival resources, the study explains the intense international competition between European and North American publishers in pursuing Latin American book markets throughout the course of the First Global Economy. The case of Spain provides an opportunity to study the patterns of the internationalization …
The new multinationals: Spanish firms in a global context
Creating Knowledge Networks: Spanish Multinational Publishers in Mexico
Unlike the majority of Spanish multinationals, which have developed only recently, firms in the publishing industry became international in the early twentieth century and have managed to hold on to much of their business, despite the instability of their own institutional systems and those of their principal host economies. Today, the Spanish publishing industry ranks fourth in the world, and its foreign markets continue to grow in North America…
A family-owned publishing multinational: The Salvat company (1869–1988)
This article analyses the ability of European family businesses in the publishing sector to adapt to the various politico-economic circumstances of the turbulent twentieth century, examined through a case study of one of Spain's most prominent historical publishing houses: the Salvat company. The objective of the paper is to explain the reasons behind Salvat's growth as a family-owned multinational, from the time of its founding in 1869 to its ev…
A family-owned publishing multinational: The Salvat company (1869–1988)
This article analyses the ability of European family businesses in the publishing sector to adapt to the various politico-economic circumstances of the turbulent twentieth century, examined through a case study of one of Spain's most prominent historical publishing houses: the Salvat company. The objective of the paper is to explain the reasons behind Salvat's growth as a family-owned multinational, from the time of its founding in 1869 to its ev…
Creating Knowledge Networks: Spanish Multinational Publishers in Mexico
Unlike the majority of Spanish multinationals, which have developed only recently, firms in the publishing industry became international in the early twentieth century and have managed to hold on to much of their business, despite the instability of their own institutional systems and those of their principal host economies. Today, the Spanish publishing industry ranks fourth in the world, and its foreign markets continue to grow in North America…
Shaping the rules of the game: Spanish capitalism and the publishing industry under dictatorship (1939–1975)
This article examines the development of Spanish capitalism under Franco’s dictatorship (1939–1975) through the interaction between two major actors: the book publishing industry, a fast growing and internationally minded sector, and the Spanish Government. We argue that Spanish publishers, by defending their interests and redefining their strategies in an extremely restrictive and vulnerable environment, strengthened their coordinating capacitie…
Battling Giants: Spanish Publishing Multinationals in the First Global Economy
This study analyzes the variables that influence international competitiveness, both in industrialized and developing countries. Based on rich archival resources, the study explains the intense international competition between European and North American publishers in pursuing Latin American book markets throughout the course of the First Global Economy. The case of Spain provides an opportunity to study the patterns of the internationalization …
A family-owned publishing multinational: The Salvat company (1869–1988)
This article analyses the ability of European family businesses in the publishing sector to adapt to the various politico-economic circumstances of the turbulent twentieth century, examined through a case study of one of Spain's most prominent historical publishing houses: the Salvat company. The objective of the paper is to explain the reasons behind Salvat's growth as a family-owned multinational, from the time of its founding in 1869 to its ev…
Creating Knowledge Networks: Spanish Multinational Publishers in Mexico
Unlike the majority of Spanish multinationals, which have developed only recently, firms in the publishing industry became international in the early twentieth century and have managed to hold on to much of their business, despite the instability of their own institutional systems and those of their principal host economies. Today, the Spanish publishing industry ranks fourth in the world, and its foreign markets continue to grow in North America…
The new multinationals: Spanish firms in a global context
Battling Giants: Spanish Publishing Multinationals in the First Global Economy
This study analyzes the variables that influence international competitiveness, both in industrialized and developing countries. Based on rich archival resources, the study explains the intense international competition between European and North American publishers in pursuing Latin American book markets throughout the course of the First Global Economy. The case of Spain provides an opportunity to study the patterns of the internationalization …
Son útiles las escuelas de negocios? Una aproximación desde las empresas familiares españolas
Este articulo se ocupa del impacto de las escuelas de negocios en la organizacion y el crecimiento de las empresas de su entorno. Aunque se trata de una cuestion crucial para comprender el poder adquirido por esta institucion en la economia global, apenas ha sido abordada desde la historia economica. Nuestra investigacion se centra en la relacion forjada entre el Instituto de Estudios Superiores de la Empresa (IESE) y tres grupos familiares, Salv…
Shaping the rules of the game: Spanish capitalism and the publishing industry under dictatorship (1939–1975)
This article examines the development of Spanish capitalism under Franco’s dictatorship (1939–1975) through the interaction between two major actors: the book publishing industry, a fast growing and internationally minded sector, and the Spanish Government. We argue that Spanish publishers, by defending their interests and redefining their strategies in an extremely restrictive and vulnerable environment, strengthened their coordinating capacitie…
A dynamic long-term approach to internationalization: Spanish publishing firms’ expansion and emigrants in Mexico (1939–1977)
Supply-driven academic innovation. Establishing entrepreneurship education as a discipline in Spain (1974–2000s)
History-informed institutional change: Houghton Mifflin and the shifting dynamics of the US book publishing industry (1950–1970)
After World War II, the United States experienced a robust economy marked by growing demand for information and education, alongside the emergence of leisure activities. Quantitative data spanning from 1950 to 1970, along with the reconstruction of Houghton Mifflin’s business trajectory, indicate that economic and social factors laid the groundwork for a transformation in the publishing industry. Through a meticulously structured historical analy…
Political science (8 works) · Economics (7 works) · Law (6 works) · Publishing (6 works) · Business (5 works) · International trade (5 works) · Sociology (5 works) · Economy (4 works) · Internationalization (4 works) · Economic history (3 works)