John K Worden
Biographic Data
| ID | 5537077 |
|---|---|
| NAME | John K Worden |
| GIVEN NAMES | John K |
| FAMILY NAME | Worden |
| SIGNATURE | WORDEN J K |
| AFFILIATIONS | Vermont Department of Health |
| VERIFIED | No |
| TOTAL WORKS | 7 |
| TOTAL CITATIONS | 26 |
| WORKS AS AUTHOR | 7 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 1989 |
| LATEST PUBLICATION YEAR | 2009 |
| H-INDEX | 3 |
Comparison of Research Designs for Two Controlled Trials of Mass Media Interventions
This paper compares two controlled trials of mass media interventions, factors influencing their designs, and design lessons learned from these experiences. Mass media evaluations based on a scientific research model are motivated by gaps in knowledge. The results of such research are intended to serve the needs of consensus development processes through which confident recommendations can be made for intervention strategies that should be more w…
The National Youth Anti-Drug Media Campaign
We wish to correct misunderstandings about the National Youth Anti-Drug Media Campaign, sponsored by the Office of National Drug Control Policy, that might result from reading the article by Fishbein et al. in the February 2002 issue of the Journal.1 The article is critical of some televised antidrug advertisements broadcast from 1996 through 1998, while acknowledging evidence for the possible effectiveness of other ads studied. The authors concl…
A mass media programme to prevent smoking among adolescents
Estimates of the cost-effectiveness ratios of this mass media campaign in preventing the onset of smoking showed it to be economically attractive and to compare favourably with other preventive and therapeutic strategies
Breast Screening Behavior and Interactions with Health Care Providers Among Lower Income Women
Mickey, Ruth M. PhD; Vezina, J. Luc MPH; Worden, John K. PhD; Warner, Susan L. MD Author Information
Mass media and school interventions for cigarette smoking prevention
The long-term cigarette smoking prevention effects of mass media and school interventions were assessed. Adolescents in two communities received both mass media and school interventions; those in two matching communities received only school interventions. Surveys of 5458 students were conducted at baseline in grades 4 through 6 and 2 years after the 4-year interventions were completed, when students were in grades 10 through 12. Students exposed…
Prevention of cigarette smoking through mass media intervention and school programs
OBJECTIVES. In this study we tested the ability of mass media interventions to enhance the efficacy of school cigarette smoking prevention programs. METHODS. For 4 years, students in one pair of communities received media interventions and school programs that had common educational objectives. Students in a matched pair of communities received only the school programs. The combined cohort of 5458 students was surveyed at baseline in grades 4, 5,…
Preventing alcohol-impaired driving through community self-regulation training
A community education program was designed to train the individual drinker to self-regulate his or her blood-alcohol concentration (BAC) below a level of impairment (.05 g/dl or 11 mmol/L). Drink calculators (cardboard wheels and wallet cards) were disseminated to customers of bars and licensed beverage outlets; bartenders and counter clerks were trained to demonstrate use of the calculators and demonstrations were presented in television spots. …
Prevention of cigarette smoking through mass media intervention and school programs
OBJECTIVES. In this study we tested the ability of mass media interventions to enhance the efficacy of school cigarette smoking prevention programs. METHODS. For 4 years, students in one pair of communities received media interventions and school programs that had common educational objectives. Students in a matched pair of communities received only the school programs. The combined cohort of 5458 students was surveyed at baseline in grades 4, 5,…
Mass media and school interventions for cigarette smoking prevention
The long-term cigarette smoking prevention effects of mass media and school interventions were assessed. Adolescents in two communities received both mass media and school interventions; those in two matching communities received only school interventions. Surveys of 5458 students were conducted at baseline in grades 4 through 6 and 2 years after the 4-year interventions were completed, when students were in grades 10 through 12. Students exposed…
Preventing alcohol-impaired driving through community self-regulation training
A community education program was designed to train the individual drinker to self-regulate his or her blood-alcohol concentration (BAC) below a level of impairment (.05 g/dl or 11 mmol/L). Drink calculators (cardboard wheels and wallet cards) were disseminated to customers of bars and licensed beverage outlets; bartenders and counter clerks were trained to demonstrate use of the calculators and demonstrations were presented in television spots. …
Comparison of Research Designs for Two Controlled Trials of Mass Media Interventions
This paper compares two controlled trials of mass media interventions, factors influencing their designs, and design lessons learned from these experiences. Mass media evaluations based on a scientific research model are motivated by gaps in knowledge. The results of such research are intended to serve the needs of consensus development processes through which confident recommendations can be made for intervention strategies that should be more w…
Preventing alcohol-impaired driving through community self-regulation training
A community education program was designed to train the individual drinker to self-regulate his or her blood-alcohol concentration (BAC) below a level of impairment (.05 g/dl or 11 mmol/L). Drink calculators (cardboard wheels and wallet cards) were disseminated to customers of bars and licensed beverage outlets; bartenders and counter clerks were trained to demonstrate use of the calculators and demonstrations were presented in television spots. …
Prevention of cigarette smoking through mass media intervention and school programs
OBJECTIVES. In this study we tested the ability of mass media interventions to enhance the efficacy of school cigarette smoking prevention programs. METHODS. For 4 years, students in one pair of communities received media interventions and school programs that had common educational objectives. Students in a matched pair of communities received only the school programs. The combined cohort of 5458 students was surveyed at baseline in grades 4, 5,…
Mass media and school interventions for cigarette smoking prevention
The long-term cigarette smoking prevention effects of mass media and school interventions were assessed. Adolescents in two communities received both mass media and school interventions; those in two matching communities received only school interventions. Surveys of 5458 students were conducted at baseline in grades 4 through 6 and 2 years after the 4-year interventions were completed, when students were in grades 10 through 12. Students exposed…
A mass media programme to prevent smoking among adolescents
Estimates of the cost-effectiveness ratios of this mass media campaign in preventing the onset of smoking showed it to be economically attractive and to compare favourably with other preventive and therapeutic strategies
Breast Screening Behavior and Interactions with Health Care Providers Among Lower Income Women
Mickey, Ruth M. PhD; Vezina, J. Luc MPH; Worden, John K. PhD; Warner, Susan L. MD Author Information
The National Youth Anti-Drug Media Campaign
We wish to correct misunderstandings about the National Youth Anti-Drug Media Campaign, sponsored by the Office of National Drug Control Policy, that might result from reading the article by Fishbein et al. in the February 2002 issue of the Journal.1 The article is critical of some televised antidrug advertisements broadcast from 1996 through 1998, while acknowledging evidence for the possible effectiveness of other ads studied. The authors concl…
Comparison of Research Designs for Two Controlled Trials of Mass Media Interventions
This paper compares two controlled trials of mass media interventions, factors influencing their designs, and design lessons learned from these experiences. Mass media evaluations based on a scientific research model are motivated by gaps in knowledge. The results of such research are intended to serve the needs of consensus development processes through which confident recommendations can be made for intervention strategies that should be more w…
Medicine (7 works) · Advertising (5 works) · Smoking Behavior and Cessation (5 works) · Environmental health (4 works) · Mass media (4 works) · Psychology (4 works) · Business (3 works) · Family medicine (3 works) · Psychiatry (3 works) · Psychological intervention (3 works)