Bang Nguyen
Biographic Data
| ID | 5539176 |
|---|---|
| NAME | Bang Nguyen |
| GIVEN NAMES | Bang |
| FAMILY NAME | Nguyen |
| SIGNATURE | NGUYEN B |
| AFFILIATIONS | East China University of Science and Technology |
| ORCID | 0000-0003-1969-9491 |
| VERIFIED | Yes |
| TOTAL WORKS | 17 |
| TOTAL CITATIONS | 16 |
| AUTHOR COUNT | 17 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 1992 |
| LATEST PUBLICATION YEAR | 2020 |
| H-INDEX | 3 |
Social norms and political constructions of drug use
Situated close to the Golden Triangle region, and lying across important South-East Asian region traffic routes, Vietnam has a long history of drug use. The negative attitudes among Vietnamese people towards drug use have emerged from the past actions of colonial governments and recently been influenced by social media and political factors. Yet the reality of drug use is more complex, and it is essential to move beyond the overly simple axiom th…
IT-based product innovation strategies for small firms
Purpose This study connects the theoretical concepts of strategic orientation and information technology (IT)-based product innovation strategy to suggest that several key factors can help small firms to develop IT-based product innovation strategies. Design/methodology/approach With data from 245 useable questionnaires (response rate 25.18%) from UK-based small firms in the high-tech industry, the research model was tested and validated. Finding…
A typology of strategies for user involvement in innovation processes
This paper investigates how an organization can involve users in innovation processes. Based on three case studies and the literature on spaces, user-driven innovations and design management, the paper develops a framework that organizes different types of user involvement strategies. The framework aims to provide a rich understanding of how innovative spaces can be staged under different management strategies. To test the framework, nine SMEs fr…
Pro-Environmental Behaviours and Value-Belief-Norm Theory
Previous environmental sustainability studies have examined only limited type of pro-environmental behaviour (PEB; e.g., recycling), but have not explored relationships among various types or dimensions of PEBs. This paper explores six types of PEBs (i.e., activist, avoider, green consumer, green passenger, recycler and utility saver) and investigates their antecedents and interrelationships between two ethnic groups—Malays and Chinese in Malaysi…
Localization of computer-mediated communication and corporate impression on online communities
Purpose The purpose of this paper is to investigate the importance of localizing online communities (OCs) and examines how OC members form impressions of organizations that use OCs in their communication activities. A conceptual framework and measurement scale are developed that consist of complex latent constructs. Design/methodology/approach A sequential multi-method approach is adopted with both qualitative and quantitative investigations. Usi…
From Awe to Ecological Behavior
Awe is a self-transcendent emotion that can diminish one’s focus on the self and serves as an important motivator of commitment to social collectives. However, the influence of awe on ecological behavior is not clear. This study examines the relationships between people’s feeling of awe, their connectedness to nature, and ecological behavior. Three experiments tested the effect of awe on ecological behaviors including mediation tests. Compared wi…
Food consumption when travelling abroad
This qualitative study investigates the everyday food choices of 21 Chinese sojourners living in two different localities in the UK. Findings from a thematic analysis of semi-structured interviews reveal how participants adopt a food consumption pattern, negotiating between ordinary and extraordinary food choices, including home-made Chinese food, Chinese restaurant food, global brands, British food, to "foods of the world". Their zooming in and …
Internet entrepreneurship and “the sharing of information” in an Internet-of-Things context
Purpose For entrepreneurs operating in an Internet-of-Things (IoT) environment, it is essential to monitor more systematically, both the interaction with the consumers and the sharing of information among the consumers. The purpose of this paper is to identify the antecedents of word-of-mouth (WOM) in the online SME’s context in terms of consumers “citing the site” to peers in personal communications. A research model integrates the determinants …
Internet Retailing and Future Perspectives
Since the first edition of this landmark textbook, online shopping has grown exponentially to the point that it now threatens to eclipse the high street. With online retail offering both advantages and challenges that are distinct from traditional commerce, this textbook provides new approaches to retailing and as such helps readers to take advantage of new digital technologies. This long-awaited new edition provides a thorough and substantial up…
Wearable technologies
China’s Outbound Tourism
This study offers an integrated approach to examine Chinese tourists’ perceived values when traveling abroad and attempts to extend the theoretical and empirical evidence of causal relationships between word-of-mouth (WoM), perceived value, and loyalty towards the destination. Drawing from the social interactions perspective, the study investigates ways to increase perceived value, tourist satisfaction and ultimately, loyalty. Five dimensions of …
Internet of things capability and alliance
Purpose – The purpose of this paper is to examine the role of capability and alliance arising from the internet of things (IoT), specifically in the relationships between strategic orientations (entrepreneurial and market foci) with product and process innovations. In addition, it investigates the direct relationship between IoT capability and alliance. Improving these relationships assist in ensuring that new knowledge from the IoT can be transl…
Ethical and Social Marketing in Asia
Public affairs in China
Mr Sheng Wang demonstrated his perception of Mercedes‐Benz's unfair treatment and insensitivity to Chinese buyers by having his Mercedes sports coupe towed by a water buffalo through his Chinese hometown, Wuhan. But he did not stop there. Next, he ordered workers, specifically hired for this purpose, to pound the car with sledge hammers and sticks until the exterior was completely disfigured. Journalists love the story's inherent drama, and in su…
The Effect of Access and Satisfaction on Regular Mammogram and Papanicolaou Test Screening in a Multiethnic Population
BACKGROUND: Access and satisfaction are determinants of preventive service use, but few studies have evaluated their role in breast and cervical cancer screening in multiethnic populations. OBJECTIVES: We sought to investigate the relationship between race/ethnicity, access, satisfaction, and regular mammogram and Papanicolaou test receipt in 5 racial/ethnic groups. RESEARCH DESIGN: We conducted a telephone survey in 4 languages. SUBJECTS: Our su…
Sexual Relations Between Migrating Populations (Vietnamese with Mexican and Anglo) and HIV/STD Infections in Southern California
This chapter explores findings from a one’year ethnosexual field investigation conducted in 1992 by the author and his Vietnamese American colleagues on the relationship between the sexual behaviours of men of Vietnamese origin with their Vietnamese, Mexican, and Anglo American sex partners and HIV/STD infections in the County of Orange, located in Southern California. It provides an excellent example of some consequences of the sexual mixing of …
Vietnamese American sexual behaviors & HIV infection
This brief report presents some preliminary findings of an on‐going ethnosexual field study of Vietnamese American sexual behaviors in Orange County, California, and indicates how they may be related to HIV infection. The primary objective of the study is to gather data on those sexual behaviors having the highest likelihood of transmitting the AIDS virus. The field research data indicate that in the ‘Vietnamese American population, highly accult…
Internet entrepreneurship and “the sharing of information” in an Internet-of-Things context
Purpose For entrepreneurs operating in an Internet-of-Things (IoT) environment, it is essential to monitor more systematically, both the interaction with the consumers and the sharing of information among the consumers. The purpose of this paper is to identify the antecedents of word-of-mouth (WOM) in the online SME’s context in terms of consumers “citing the site” to peers in personal communications. A research model integrates the determinants …
Vietnamese American sexual behaviors & HIV infection
This brief report presents some preliminary findings of an on‐going ethnosexual field study of Vietnamese American sexual behaviors in Orange County, California, and indicates how they may be related to HIV infection. The primary objective of the study is to gather data on those sexual behaviors having the highest likelihood of transmitting the AIDS virus. The field research data indicate that in the ‘Vietnamese American population, highly accult…
Food consumption when travelling abroad
This qualitative study investigates the everyday food choices of 21 Chinese sojourners living in two different localities in the UK. Findings from a thematic analysis of semi-structured interviews reveal how participants adopt a food consumption pattern, negotiating between ordinary and extraordinary food choices, including home-made Chinese food, Chinese restaurant food, global brands, British food, to "foods of the world". Their zooming in and …
Internet of things capability and alliance
Purpose – The purpose of this paper is to examine the role of capability and alliance arising from the internet of things (IoT), specifically in the relationships between strategic orientations (entrepreneurial and market foci) with product and process innovations. In addition, it investigates the direct relationship between IoT capability and alliance. Improving these relationships assist in ensuring that new knowledge from the IoT can be transl…
Vietnamese American sexual behaviors & HIV infection
This brief report presents some preliminary findings of an on‐going ethnosexual field study of Vietnamese American sexual behaviors in Orange County, California, and indicates how they may be related to HIV infection. The primary objective of the study is to gather data on those sexual behaviors having the highest likelihood of transmitting the AIDS virus. The field research data indicate that in the ‘Vietnamese American population, highly accult…
Sexual Relations Between Migrating Populations (Vietnamese with Mexican and Anglo) and HIV/STD Infections in Southern California
This chapter explores findings from a one’year ethnosexual field investigation conducted in 1992 by the author and his Vietnamese American colleagues on the relationship between the sexual behaviours of men of Vietnamese origin with their Vietnamese, Mexican, and Anglo American sex partners and HIV/STD infections in the County of Orange, located in Southern California. It provides an excellent example of some consequences of the sexual mixing of …
The Effect of Access and Satisfaction on Regular Mammogram and Papanicolaou Test Screening in a Multiethnic Population
BACKGROUND: Access and satisfaction are determinants of preventive service use, but few studies have evaluated their role in breast and cervical cancer screening in multiethnic populations. OBJECTIVES: We sought to investigate the relationship between race/ethnicity, access, satisfaction, and regular mammogram and Papanicolaou test receipt in 5 racial/ethnic groups. RESEARCH DESIGN: We conducted a telephone survey in 4 languages. SUBJECTS: Our su…
Public affairs in China
Mr Sheng Wang demonstrated his perception of Mercedes‐Benz's unfair treatment and insensitivity to Chinese buyers by having his Mercedes sports coupe towed by a water buffalo through his Chinese hometown, Wuhan. But he did not stop there. Next, he ordered workers, specifically hired for this purpose, to pound the car with sledge hammers and sticks until the exterior was completely disfigured. Journalists love the story's inherent drama, and in su…
Ethical and Social Marketing in Asia
Internet Retailing and Future Perspectives
Since the first edition of this landmark textbook, online shopping has grown exponentially to the point that it now threatens to eclipse the high street. With online retail offering both advantages and challenges that are distinct from traditional commerce, this textbook provides new approaches to retailing and as such helps readers to take advantage of new digital technologies. This long-awaited new edition provides a thorough and substantial up…
Wearable technologies
China’s Outbound Tourism
This study offers an integrated approach to examine Chinese tourists’ perceived values when traveling abroad and attempts to extend the theoretical and empirical evidence of causal relationships between word-of-mouth (WoM), perceived value, and loyalty towards the destination. Drawing from the social interactions perspective, the study investigates ways to increase perceived value, tourist satisfaction and ultimately, loyalty. Five dimensions of …
Internet of things capability and alliance
Purpose – The purpose of this paper is to examine the role of capability and alliance arising from the internet of things (IoT), specifically in the relationships between strategic orientations (entrepreneurial and market foci) with product and process innovations. In addition, it investigates the direct relationship between IoT capability and alliance. Improving these relationships assist in ensuring that new knowledge from the IoT can be transl…
Internet entrepreneurship and “the sharing of information” in an Internet-of-Things context
Purpose For entrepreneurs operating in an Internet-of-Things (IoT) environment, it is essential to monitor more systematically, both the interaction with the consumers and the sharing of information among the consumers. The purpose of this paper is to identify the antecedents of word-of-mouth (WOM) in the online SME’s context in terms of consumers “citing the site” to peers in personal communications. A research model integrates the determinants …
From Awe to Ecological Behavior
Awe is a self-transcendent emotion that can diminish one’s focus on the self and serves as an important motivator of commitment to social collectives. However, the influence of awe on ecological behavior is not clear. This study examines the relationships between people’s feeling of awe, their connectedness to nature, and ecological behavior. Three experiments tested the effect of awe on ecological behaviors including mediation tests. Compared wi…
Food consumption when travelling abroad
This qualitative study investigates the everyday food choices of 21 Chinese sojourners living in two different localities in the UK. Findings from a thematic analysis of semi-structured interviews reveal how participants adopt a food consumption pattern, negotiating between ordinary and extraordinary food choices, including home-made Chinese food, Chinese restaurant food, global brands, British food, to "foods of the world". Their zooming in and …
Pro-Environmental Behaviours and Value-Belief-Norm Theory
Previous environmental sustainability studies have examined only limited type of pro-environmental behaviour (PEB; e.g., recycling), but have not explored relationships among various types or dimensions of PEBs. This paper explores six types of PEBs (i.e., activist, avoider, green consumer, green passenger, recycler and utility saver) and investigates their antecedents and interrelationships between two ethnic groups—Malays and Chinese in Malaysi…
Localization of computer-mediated communication and corporate impression on online communities
Purpose The purpose of this paper is to investigate the importance of localizing online communities (OCs) and examines how OC members form impressions of organizations that use OCs in their communication activities. A conceptual framework and measurement scale are developed that consist of complex latent constructs. Design/methodology/approach A sequential multi-method approach is adopted with both qualitative and quantitative investigations. Usi…
Social norms and political constructions of drug use
Situated close to the Golden Triangle region, and lying across important South-East Asian region traffic routes, Vietnam has a long history of drug use. The negative attitudes among Vietnamese people towards drug use have emerged from the past actions of colonial governments and recently been influenced by social media and political factors. Yet the reality of drug use is more complex, and it is essential to move beyond the overly simple axiom th…
IT-based product innovation strategies for small firms
Purpose This study connects the theoretical concepts of strategic orientation and information technology (IT)-based product innovation strategy to suggest that several key factors can help small firms to develop IT-based product innovation strategies. Design/methodology/approach With data from 245 useable questionnaires (response rate 25.18%) from UK-based small firms in the high-tech industry, the research model was tested and validated. Finding…
A typology of strategies for user involvement in innovation processes
This paper investigates how an organization can involve users in innovation processes. Based on three case studies and the literature on spaces, user-driven innovations and design management, the paper develops a framework that organizes different types of user involvement strategies. The framework aims to provide a rich understanding of how innovative spaces can be staged under different management strategies. To test the framework, nine SMEs fr…
Psychology (12 works) · Business (9 works) · Sociology (9 works) · Computer Science (7 works) · Digital Marketing and Social Media (6 works) · Social Psychology (6 works) · Marketing (5 works) · Advertising (4 works) · Medicine (4 works) · Originality (4 works)