Moniza Waheed
Biographic Data
| ID | 5675287 |
|---|---|
| NAME | Moniza Waheed |
| GIVEN NAMES | Moniza |
| FAMILY NAME | Waheed |
| SIGNATURE | WAHEED M |
| AFFILIATIONS | Universiti Putra Malaysia |
| ORCID | 0000-0002-4470-1381 |
| VERIFIED | Yes |
| TOTAL WORKS | 19 |
| TOTAL CITATIONS | 3 |
| AUTHOR COUNT | 19 |
| EDITOR COUNT | 0 |
| FIRST PUBLICATION YEAR | 2011 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 1 |
Factors affecting user intention to use gaming companion service
Game companion services have emerged as a new form of entertainment in China. As gaming companion is a new phenomenon, many companion platforms are facing problems such as fierce market competition, imperfect platform technology and unprofessional services. Practical challenges increase the time cost for users to select companion services and weakens the quality of services they enjoy. Therefore, in order to help the platform better understand us…
Sense or sensibility? Exploring the motivations behind fandom nationalism expression in China
From fear to facts
Background: During recurrent large-scale influenza-like illness (ILI) crises, the factors influencing the information-seeking intentions of Chinese individuals across multiple channels during crises remain underexplored. Objective: Guided by the risk information seeking and processing (RISP) model, this study proposes a modified RISP model to comprehensively analyze information-seeking intentions through the lens of risk communication. Methods: T…
What Fuels Fans in China? Unraveling the Factors for Online Fan Community Engagement Associated with Politics
Scholars have long recognized that fan activism was a potential force for political participation and civic engagement. With the advancement of culture and media technology, the lines between fan activism and political activity are becoming increasingly blurred. Within the global landscape of fan activism research, regional differences in fan behavior offer valuable insights into the sociopolitical dynamics of fan culture. However, the underlying…
Impact of creative ambiguous cue strategies on consumer purchase decisions
We conducted a study to investigate whether the perceived ambiguity of billboard cues has an impact on evaluation and purchase decisions. In today's era of information overload, brands face difficulties in gaining recognition, and viewers often feel rushed and no longer find displayed advertisements appealing. In order to examine the effect of ambiguous cue advertisements on consumers' purchasing decisions, we designed an experiment as an additio…
A Study on Baul Lalon Shah's Songs of Humanity in Communication Theory Perspective
This article explores the songs of Baul Lalon Shah, a prominent figure in the classical folklore of 19th-century Bengal under British rule. Lalon's music, deeply rooted in humanism, transcends caste, religion, and social divisions, emphasizing unity, equality, and peace. As a member of the Baul community, Lalon integrated diverse religious philosophies, including Hinduism, Tantric Buddhism, and Sufi Islam, into a unique spiritual discourse centre…
Linking Pathways from Perceived Absolute and Comparative Risk to Colorectal Cancer Screening Intention
Digital media platforms are crucial in providing health information to the public, including learning about cancer prevention strategies. Although the Cognitive Mediation Model (CMM) is a sound theoretical framework for explaining the underpinning process of health knowledge acquisition, one important remaining gap is how individuals are motivated to process health information through different discussion-generated elaboration strategies. To bett…
Impact of climate change awareness on household attitude toward food waste reduction
Pathway linking health information behaviors to mental health condition during the Covid-19 infodemic
Background: The COVID-19 outbreak is no longer a pure epidemiological concern but a true digital infodemic. Numerous conflicting information and misinformation occupy online platforms and specifically social media. While we have lived in an infodemic environment for more than 2 years, we are more prone to feel overwhelmed by the information and suffer from long-term mental health problems. However, limited research has concentrated on the cause o…
Appraisal Resources and National Image
The national image of a country is becoming increasingly important as the soft power of a country, which can be realised by diplomacy and various types of diplomatic discourses. Therefore, this study attempts to analyse, via the responses of Chinese Foreign Ministry Spokespersons to questions about COVID-19, how national images are constructed. It adopts the Appraisal Theory proposed by Martin and White and focuses on one of its systems: attitude…
The Effects of Receiving and Expressing Health Information on Social Media during the Covid-19 Infodemic
Social media is used by the masses not only to seek health information but also to express feelings on an array of issues, including those related to health. However, there has been little investigation on the influence of expressing and receiving information in terms of health-related engagement on social media. Moreover, little is known of the cognitive mechanisms underlying the expression and reception of health information on information over…
Impact of Strategic Ambiguity Tagline on Billboard Advertising on Consumers Attention
Using strategic ambiguity tagline paradigm, we demonstrated that the strategic ambiguity tagline influences consumer attention on billboard advertisement evaluation. Despite the exceptional influence of strategic ambiguity tagline on billboard advertisement evaluation, the concept of strategic ambiguity tagline as discursive resources remains poorly conceptualised by previous studies. An experimental study was conducted to investigate the underly…
Discerning Goodness via Nonverbal Cues
The current study ventured to explore nonverbal behavioral cues associated with the construct of goodness. In a focus-group setting, perceivers from the high-context cultures of Malaysia and China were asked to define goodness and discuss how they interpreted goodness in others. Across all groups (Malaysian and Chinese) a recurring theme consisting of dynamic cues, static cues and paralinguistic cues was frequently cited, with emphasis across the…
Predicting Civic Responsibility from Curricular/Co-curricular Diversity Engagement and Peer Civic Talk among Final Year Undergraduates of Five Malaysian Public Universities
This study looks into the influence of curricular/co-curricular diversity engagement and peer civic talk towards civic responsibility development. Final year undergraduates from five universities in Malaysia participated in a self-administered cross-sectional survey. From the analyses of questionnaires, it was found that co-curricular (not curricular) diversity engagement and peer civic talk are both significant predictors of civic responsibility…
Exploring Perceptions of Goodness Among the Malaysian and Chinese University Students
The notion of goodness is implicitly central to the discourse relating to person perception. To date, no empirical research has focused solely upon understanding the notion of goodness and how it’s perceived and discerned in others. Utilizing focus group interviews, this paper explores how people perceive and interpret goodness in collectivist cultures of Malaysia and China. Findings revealed that Malaysian and Chinese participants had somewhat s…
Interpreting Cues of Goodness
Thin slice studies have demonstrated that quick personality inferences of unknown others can be made fairly accurately. Utilizing focus group interviews, the current study examines thin sliced judgments and perceptions of six leaders in the context of goodness. Findings revealed that perceivers were able to form relatively accurate impressions of some leaders based on brief glimpses of nonverbal footage. Across all groups (Malaysian and Chinese) …
Values in UN speeches
The presence of values in politically charged speeches delivered by mediating organizations such as the United Nations (UN) contributes towards the attainment of world peace. This study investigated factors that contribute towards the inclusion of values in political speeches written for the delivery of UN representatives to audiences of dev-eloped and developing countries. Semi-structured interviews were conducted on 13 current and former, full-…
Values in the News
The presence of values in political speeches and how those values are depicted by journalists in the news are important factors contributing towards the formation of public opinion. A content analysis of online news articles from 10 countries spanning a decade was conducted to investigate these factors and how they differ between developed and developing countries. Combining the Basic Human Values Model with the concept of journalism practices of…
More Different Than Similar
With globalization, the understanding of different values and cultures has become vital. This study investigates differences and similarities in the use of values of political speeches from developed and developing countries. A content analysis was conducted on 48 political speeches of six leaders. Applying the list of Basic Human Values, we found that "benevolence," "universalism," "stimulation," "self-direction," and "achievement" were most pre…
Exploring Perceptions of Goodness Among the Malaysian and Chinese University Students
The notion of goodness is implicitly central to the discourse relating to person perception. To date, no empirical research has focused solely upon understanding the notion of goodness and how it’s perceived and discerned in others. Utilizing focus group interviews, this paper explores how people perceive and interpret goodness in collectivist cultures of Malaysia and China. Findings revealed that Malaysian and Chinese participants had somewhat s…
More Different Than Similar
With globalization, the understanding of different values and cultures has become vital. This study investigates differences and similarities in the use of values of political speeches from developed and developing countries. A content analysis was conducted on 48 political speeches of six leaders. Applying the list of Basic Human Values, we found that "benevolence," "universalism," "stimulation," "self-direction," and "achievement" were most pre…
More Different Than Similar
With globalization, the understanding of different values and cultures has become vital. This study investigates differences and similarities in the use of values of political speeches from developed and developing countries. A content analysis was conducted on 48 political speeches of six leaders. Applying the list of Basic Human Values, we found that "benevolence," "universalism," "stimulation," "self-direction," and "achievement" were most pre…
Values in the News
The presence of values in political speeches and how those values are depicted by journalists in the news are important factors contributing towards the formation of public opinion. A content analysis of online news articles from 10 countries spanning a decade was conducted to investigate these factors and how they differ between developed and developing countries. Combining the Basic Human Values Model with the concept of journalism practices of…
Values in UN speeches
The presence of values in politically charged speeches delivered by mediating organizations such as the United Nations (UN) contributes towards the attainment of world peace. This study investigated factors that contribute towards the inclusion of values in political speeches written for the delivery of UN representatives to audiences of dev-eloped and developing countries. Semi-structured interviews were conducted on 13 current and former, full-…
Interpreting Cues of Goodness
Thin slice studies have demonstrated that quick personality inferences of unknown others can be made fairly accurately. Utilizing focus group interviews, the current study examines thin sliced judgments and perceptions of six leaders in the context of goodness. Findings revealed that perceivers were able to form relatively accurate impressions of some leaders based on brief glimpses of nonverbal footage. Across all groups (Malaysian and Chinese) …
Exploring Perceptions of Goodness Among the Malaysian and Chinese University Students
The notion of goodness is implicitly central to the discourse relating to person perception. To date, no empirical research has focused solely upon understanding the notion of goodness and how it’s perceived and discerned in others. Utilizing focus group interviews, this paper explores how people perceive and interpret goodness in collectivist cultures of Malaysia and China. Findings revealed that Malaysian and Chinese participants had somewhat s…
Predicting Civic Responsibility from Curricular/Co-curricular Diversity Engagement and Peer Civic Talk among Final Year Undergraduates of Five Malaysian Public Universities
This study looks into the influence of curricular/co-curricular diversity engagement and peer civic talk towards civic responsibility development. Final year undergraduates from five universities in Malaysia participated in a self-administered cross-sectional survey. From the analyses of questionnaires, it was found that co-curricular (not curricular) diversity engagement and peer civic talk are both significant predictors of civic responsibility…
Discerning Goodness via Nonverbal Cues
The current study ventured to explore nonverbal behavioral cues associated with the construct of goodness. In a focus-group setting, perceivers from the high-context cultures of Malaysia and China were asked to define goodness and discuss how they interpreted goodness in others. Across all groups (Malaysian and Chinese) a recurring theme consisting of dynamic cues, static cues and paralinguistic cues was frequently cited, with emphasis across the…
Impact of Strategic Ambiguity Tagline on Billboard Advertising on Consumers Attention
Using strategic ambiguity tagline paradigm, we demonstrated that the strategic ambiguity tagline influences consumer attention on billboard advertisement evaluation. Despite the exceptional influence of strategic ambiguity tagline on billboard advertisement evaluation, the concept of strategic ambiguity tagline as discursive resources remains poorly conceptualised by previous studies. An experimental study was conducted to investigate the underly…
Pathway linking health information behaviors to mental health condition during the Covid-19 infodemic
Background: The COVID-19 outbreak is no longer a pure epidemiological concern but a true digital infodemic. Numerous conflicting information and misinformation occupy online platforms and specifically social media. While we have lived in an infodemic environment for more than 2 years, we are more prone to feel overwhelmed by the information and suffer from long-term mental health problems. However, limited research has concentrated on the cause o…
Appraisal Resources and National Image
The national image of a country is becoming increasingly important as the soft power of a country, which can be realised by diplomacy and various types of diplomatic discourses. Therefore, this study attempts to analyse, via the responses of Chinese Foreign Ministry Spokespersons to questions about COVID-19, how national images are constructed. It adopts the Appraisal Theory proposed by Martin and White and focuses on one of its systems: attitude…
The Effects of Receiving and Expressing Health Information on Social Media during the Covid-19 Infodemic
Social media is used by the masses not only to seek health information but also to express feelings on an array of issues, including those related to health. However, there has been little investigation on the influence of expressing and receiving information in terms of health-related engagement on social media. Moreover, little is known of the cognitive mechanisms underlying the expression and reception of health information on information over…
Impact of climate change awareness on household attitude toward food waste reduction
A Study on Baul Lalon Shah's Songs of Humanity in Communication Theory Perspective
This article explores the songs of Baul Lalon Shah, a prominent figure in the classical folklore of 19th-century Bengal under British rule. Lalon's music, deeply rooted in humanism, transcends caste, religion, and social divisions, emphasizing unity, equality, and peace. As a member of the Baul community, Lalon integrated diverse religious philosophies, including Hinduism, Tantric Buddhism, and Sufi Islam, into a unique spiritual discourse centre…
Linking Pathways from Perceived Absolute and Comparative Risk to Colorectal Cancer Screening Intention
Digital media platforms are crucial in providing health information to the public, including learning about cancer prevention strategies. Although the Cognitive Mediation Model (CMM) is a sound theoretical framework for explaining the underpinning process of health knowledge acquisition, one important remaining gap is how individuals are motivated to process health information through different discussion-generated elaboration strategies. To bett…
From fear to facts
Background: During recurrent large-scale influenza-like illness (ILI) crises, the factors influencing the information-seeking intentions of Chinese individuals across multiple channels during crises remain underexplored. Objective: Guided by the risk information seeking and processing (RISP) model, this study proposes a modified RISP model to comprehensively analyze information-seeking intentions through the lens of risk communication. Methods: T…
What Fuels Fans in China? Unraveling the Factors for Online Fan Community Engagement Associated with Politics
Scholars have long recognized that fan activism was a potential force for political participation and civic engagement. With the advancement of culture and media technology, the lines between fan activism and political activity are becoming increasingly blurred. Within the global landscape of fan activism research, regional differences in fan behavior offer valuable insights into the sociopolitical dynamics of fan culture. However, the underlying…
Impact of creative ambiguous cue strategies on consumer purchase decisions
We conducted a study to investigate whether the perceived ambiguity of billboard cues has an impact on evaluation and purchase decisions. In today's era of information overload, brands face difficulties in gaining recognition, and viewers often feel rushed and no longer find displayed advertisements appealing. In order to examine the effect of ambiguous cue advertisements on consumers' purchasing decisions, we designed an experiment as an additio…
Factors affecting user intention to use gaming companion service
Game companion services have emerged as a new form of entertainment in China. As gaming companion is a new phenomenon, many companion platforms are facing problems such as fierce market competition, imperfect platform technology and unprofessional services. Practical challenges increase the time cost for users to select companion services and weakens the quality of services they enjoy. Therefore, in order to help the platform better understand us…
Sense or sensibility? Exploring the motivations behind fandom nationalism expression in China
Psychology (11 works) · Political science (9 works) · Sociology (9 works) · Politics (8 works) · Perception (7 works) · Social Psychology (7 works) · Computer Science (6 works) · Law (5 works) · Social and Intergroup Psychology (5 works) · Business (4 works)