Natnarong Jaturat
Biographic Data
| ID | 5676395 |
|---|---|
| NAME | Natnarong Jaturat |
| GIVEN NAMES | Natnarong |
| FAMILY NAME | Jaturat |
| SIGNATURE | JATURAT N |
| AFFILIATIONS | Rajamangala University of Technology |
| VERIFIED | No |
| TOTAL WORKS | 2 |
| TOTAL CITATIONS | 0 |
| WORKS AS AUTHOR | 2 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2025 |
| LATEST PUBLICATION YEAR | 2026 |
| H-INDEX | 0 |
Unlocking economic potential
In an era of rapid digital disruption, many very small enterprises (VSEs) in emerging economies struggle to adapt and sustain competitiveness within the expanding digital economy. This research examines how digital transformation (DT) drives the development of Thailand's VSEs within the local digital economy (LDE), emphasizing the mediating role of business resilience (BR). Adopting a quantitative approach, data were collected through structured …
The influence of person-organization fit on employee engagement
This study examines the influence of person-organization (PO) fit on employee engagement (EE) within Thailand's logistics industry, emphasizing the mediating role of a psychological contract (PC). As the logistics sector undergoes rapid growth, aligning employees' values with organizational priorities is becoming critical. Employees with a high PO fit are likely to exhibit positive attitudes and behaviors, contributing significantly to organizati…
No prominent works on this page.
The influence of person-organization fit on employee engagement
This study examines the influence of person-organization (PO) fit on employee engagement (EE) within Thailand's logistics industry, emphasizing the mediating role of a psychological contract (PC). As the logistics sector undergoes rapid growth, aligning employees' values with organizational priorities is becoming critical. Employees with a high PO fit are likely to exhibit positive attitudes and behaviors, contributing significantly to organizati…
Unlocking economic potential
In an era of rapid digital disruption, many very small enterprises (VSEs) in emerging economies struggle to adapt and sustain competitiveness within the expanding digital economy. This research examines how digital transformation (DT) drives the development of Thailand's VSEs within the local digital economy (LDE), emphasizing the mediating role of business resilience (BR). Adopting a quantitative approach, data were collected through structured …
Business (1 work) · Business model (1 work) · Customer Service Quality and Loyalty (1 work) · Cyberloafing and Workplace Behavior (1 work) · Digital economy (1 work) · Digital transformation (1 work) · Digital Transformation in Industry (1 work) · Dynamic Capabilities (1 work) · Economics (1 work) · Emerging markets (1 work)