Yi-hung Liu
Biographic Data
| ID | 5685504 |
|---|---|
| NAME | Yi-hung Liu |
| GIVEN NAMES | Yi-hung |
| FAMILY NAME | Liu |
| SIGNATURE | LIU Y |
| AFFILIATIONS | Institute of European and American Studies, Academia Sinica, Taipei, Taiwan |
| ORCID | 0000-0002-3302-2287 |
| VERIFIED | Yes |
| TOTAL WORKS | 3 |
| TOTAL CITATIONS | 3 |
| WORKS AS AUTHOR | 3 |
| WORKS AS EDITOR | 0 |
| FIRST PUBLICATION YEAR | 2017 |
| LATEST PUBLICATION YEAR | 2024 |
| H-INDEX | 1 |
Information confusion as a driver of consumer switching intention on social commerce platforms
Purpose On the basis of the approach-avoidance motivation theory, this study aims to examine the role of information confusion in influencing consumer switching intention among social commerce platforms, with the mediating effect of emotional exhaustion and the moderating role of social overload. Design/methodology/approach This study applied a multi-method quantitative approach including a survey and two experiments. Data were obtained from cons…
Engagement, reunion, division
This essay analyzes the Chinese Weekend at the International Writing Program in Iowa City to illustrate the nuances of the late Cold War geopolitics via transpacific cultural exchange. By looking at the Chinese writers at the IWP in 1979, it narrates a late Cold War story about cross-national, interpersonal exchange that goes beyond the framework of the governmental powerplay. The analysis of the Chinese Weekend, however, reveals that the exchang…
The World Comes to Iowa in the Cold War
This essay investigates the International Writing Program at the University of Iowa under the directorship of Paul Engle and Hualing Nieh during the Cold War. It argues that the exchange and translation of literature at Iowa had been enabled and circumscribed by Cold War politics, interrogating the proximity between US Cold War agenda and Iowan literary ideal by critiquing Cold War liberalism embodied by Engle and Nieh. Their translation of Mao Z…
The World Comes to Iowa in the Cold War
This essay investigates the International Writing Program at the University of Iowa under the directorship of Paul Engle and Hualing Nieh during the Cold War. It argues that the exchange and translation of literature at Iowa had been enabled and circumscribed by Cold War politics, interrogating the proximity between US Cold War agenda and Iowan literary ideal by critiquing Cold War liberalism embodied by Engle and Nieh. Their translation of Mao Z…
Engagement, reunion, division
This essay analyzes the Chinese Weekend at the International Writing Program in Iowa City to illustrate the nuances of the late Cold War geopolitics via transpacific cultural exchange. By looking at the Chinese writers at the IWP in 1979, it narrates a late Cold War story about cross-national, interpersonal exchange that goes beyond the framework of the governmental powerplay. The analysis of the Chinese Weekend, however, reveals that the exchang…
The World Comes to Iowa in the Cold War
This essay investigates the International Writing Program at the University of Iowa under the directorship of Paul Engle and Hualing Nieh during the Cold War. It argues that the exchange and translation of literature at Iowa had been enabled and circumscribed by Cold War politics, interrogating the proximity between US Cold War agenda and Iowan literary ideal by critiquing Cold War liberalism embodied by Engle and Nieh. Their translation of Mao Z…
Engagement, reunion, division
This essay analyzes the Chinese Weekend at the International Writing Program in Iowa City to illustrate the nuances of the late Cold War geopolitics via transpacific cultural exchange. By looking at the Chinese writers at the IWP in 1979, it narrates a late Cold War story about cross-national, interpersonal exchange that goes beyond the framework of the governmental powerplay. The analysis of the Chinese Weekend, however, reveals that the exchang…
Information confusion as a driver of consumer switching intention on social commerce platforms
Purpose On the basis of the approach-avoidance motivation theory, this study aims to examine the role of information confusion in influencing consumer switching intention among social commerce platforms, with the mediating effect of emotional exhaustion and the moderating role of social overload. Design/methodology/approach This study applied a multi-method quantitative approach including a survey and two experiments. Data were obtained from cons…
Sociology (3 works) · Cold war (2 works) · Geopolitics (2 works) · History (2 works) · History (2 works) · Law (2 works) · Law (2 works) · Political science (2 works) · Ancient history (1 work) · Art (1 work)